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Gartner Research Update Peter Sondergaard

SVP, Global Research

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Analyst Coverage Expansion

62 New Resources

Increased Geographical Coverage

554

North America

Latin America

22

Europe, Middle East,

Africa

265

Asia

170

Analyst Coverage Expansion

Australia 49

China 15

Hong Kong 6

India 29

Japan 36

Korea 4

New Zealand 4

Singapore 17

Taiwan 8

Asia

170

Analyst Coverage Expansion

Europe, Middle East,

Africa

265

Austria 3

Belgium 3

Denmark 6

Finland 10

France 18

Germany 19

Ireland 3

Italy 17

Luxembourg 1

Netherlands 12

Norway 4

Portugal 1

Russia 5

Spain 5

Sweden 11

Switzerland 4

Turkey 1

United Arab Emirates 8

United Kingdom 130

Analyst Coverage Expansion

Latin America

22

Asia

157 Brazil 18

Mexico 4

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Must-have Research Content to Support Client Business Outcomes

CIO

IT Leaders

Technical

Professionals

Supply Chain

Leaders

Technology and

Service Providers

Marketing Leaders

Research Focused by Role 1

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Market Research Surveys

Focus Groups

Gartner Research Circle

1:1 Interviews

Compelling Interactions

Inquiry

Advisory Sessions

Workshops

Quick Value Rating

Every Document

Every Interaction

Every Presentation

Must-have Research Content to Support Client Business Outcomes

Research Focused by Role 1

2 Driven by market and client input

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Key Initiatives for Your Role

Initiatives & Projects

Emerging Trends & Themes

Develop in Your Role

Must-have Research Content to Support Client Business Outcomes

Research Focused by Role 1

2

3

Driven by market and client input

Addressing the Key Initiatives for each role

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Top Client Key Initiatives

Source: Gartner.com Data, January 2014

Mobile Enterprise Strategy

IT Strategic Planning

Application Development

Data Center Modernization

IT Cost Optimization

IT Governance

BI & Analytics

Information Security & Technology

Cloud Computing Enterprise Architecture Program 1

2

3

4

5

6

7

8

9

10

95+ % of Clients Are Using Gartner to Help Manage Their Key Initiatives

2015 Research Themes

Digital Business New Business Designs Merging the Virtual and Physical Worlds

• IoT Business Cases

• Supplier Opportunities

• Building and Securing IoT

• Governance of IoT and OT

• Foundations of Digital Business

• Talent, Organization, Culture

• Building Digital Business

• Technology Enablers

• Security and Risk

The network of physical objects that contain embedded technology to sense/interact with their internal state or external environment

Internet of Things

Special Report Highlights 2015

• Advanced Analytics

• Smart Machines

• Customer Experience

• Digital Workplace

• C-Suite Perspectives

• Engaging Customers in a Mobile Digital World

• Predicts

• Cool Vendors

• Hype Cycles

• IT Market Clock

• Top 10 Strategic Technology Trends

• Maverick Series

• Supply Chain Top 25

Must-have Research Content Evolution Strategy 2014

Optimized Delivery

More Markets

New Content

1

More Markets. New Content. Increased value for strategic decision making

New Content Purpose

Market Guide

Market Dynamics

Notable Vendors

Magic Quadrant

Market Analysis

Vendor Comparisons

Contextual Perspectives

Critical Capabilities

Product & Service Ratings

Evaluation Criteria

Detailed Feature Insights

1

More Markets. New Content. Increased value for strategic decision making

New Content More Markets

Market Guide

100+ New and Updated

Emerging Markets Available as of February 2014

Magic Quadrant

30+ New Magic Quadrants Contextualization for

Industries, Regions & SMB Available as of July 2014

Critical Capabilities

45+ New Critical Capabilities New Interactive Tool Available as of July 2014

Evaluation Criteria Aligned Content in Key

Markets for ITL & GTP Clients

1

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Optimized Delivery

16

Team-based Approach to Content Production 1

2

3

Reusable Standards, Best Practices & Templates

Workflow Enhancements

Focus on

Domain

Expertise

Critical Steps

Early On

Scalable Content

Production

Analysts

Streamlined

Participation

Optimized

Two-Way

Communication

Enhanced

Process

Consistency

Providers

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Strong Value Proposition

• Right direction, right away

• Immediate shortlists on key initiatives

• Contract proposal reviews

• Best-practice budget benchmark

• Global perspective

• Best practice by vertical industry

• Strategic guidance

• Making the right decision

• Personal development

• Increased credibility

Save Time

Save Money

Gain Resources

Gain Confidence

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Questions on Gartner Research

strategy?

18