Smiths News

Monthly Business Update

September 2016

Sub Segment Performance (September to August 2014/15 v 2015/16)

Top 10 Sub Segments (Growth) The strongest 3 performing sub segments are Crafts - Colouring and Drawing, TV Film/Spin Offs and Pop Primary Boys and Partworks are within the top 10 fastest growing sub segments

Sub Segment Performance (September to August 2014/15 v 2015/16)

Top 10 Sub Segments (Market Share) The Top 10 Market Sub Segments represent 60% of the Magazine Market The strongest 3 performing sub segments are Primary Boys, Partworks and Collectables The weakest 3 performing sub segments are Celebrity Weeklies, Traditional Weeklies and Women’s

Lifestyle/Fashion