PegaWORLD 2014 Presentation: Engage, Simplify and Change: The Powers of Pega Software
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Transcript of PegaWORLD 2014 Presentation: Engage, Simplify and Change: The Powers of Pega Software
Better Business Software®
Clear visibility
Speed and accuracy
Location
Patterns
Strategy
Trends
Gender
Buying history
This is the best Action. (Right now.)
Anticipate your customer’s needs
User adoption
Integration Business intelligence Data management Security Performance and scale Social Mobile Cloud
CRM layer CRM layer
Marketing Sales Service
Engagement
Social
Collaboration
Social collaboration
Social engagement
Kerim’s customer movie
Next Best Action Omni Channel Business Processes And Cases for
fulfillment
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