7/25/2019 p.doss

1/4

Prem Ganapathy The Dosawala

Prem Ganapathy, was stranded at the bandra station,when the person

accompanying him left him and ran away. Prem had no local acquaintances or

knowledge of the language. Out of pity, a fellow Tamilian guided him to atemple and appealed worshipers to contribute money for his return ticket to

hennai.

Prem refused to go back and decided to work in !umbai and started cleaning

utensils in a restaurant. "e appealed to his owner, to let him become a waiter

as he was class #$ pass. The owner refused, because of regional politics and

Prem bided his time till a neighbor hood dosa restaurant opened and o%ered

him a &ob from a dishwasher to a tea boy.

Prem became a huge hit with the customers because of his e'cellent

customer ser(ice, initiati(es and relationship and brought business )s. #$$$

daily which was almost * times as compared to other tea boys. The life was

good.

+ customer made him an o%er. "e was planning to open a tea shop in ashi in

!umbai. "e wanted Prem to be his -$ -$ partner where the owner would

in(est the money while Prem would run the shop. The shop started doing brisk

business when the owner became greedy. t hurt him to share -$ / of the

pro0t with Prem and he threw Prem out replacing him with an employee.

Prem was made of a di%erent material and he was ne(er going to be

defeated. "e took a small loan from his uncle and with his brother, opened his

own tea stall. 1nfortunately the neighbourhood residents ob&ected. "e then

started a hand cart but that also did not work out. "e found a spot and set up

a south ndian stall. "e did not know a thing about dosas and idli but learnt by

obser(ation, trial and error. The dosa stall was a huge hit and 2ourished

during the - years from #3345#336. 7ut why was the tiny dosa stall was was

so successful in spite of competition from ubiquitous eateries pre(alent in

!umbai. +ccording to Prem it was its hygiene, proper appearances of the

waiters and fresh ingredients which stood out as a di%erence.

"e sa(ed a couple of lakhs of )upees and instead of heading home he took

the biggest risk of his life and opened a new shop near ashi station and

named it as Dosa Pla8a. "is hinese pla8a ne't to the Dosa Pla8a 2opped

miserably and was shut down in * months. 1ndaunted, Prem reali8ed some

lessons from it. "e applied those lessons in making hinese cuisine in his

dosas which worked (ery well.

Our Vision

7/25/2019 p.doss

2/4

To become the leading brand ser(ing traditional south ndian cuisine

worldwide with an oriental and western taste, deli(ering quality food, e9cient

ser(ice and (alue for money.

Our Mission

To delight e(ery guest (isiting our restaurant by ser(ing traditional homelyfood with a fresh creati(e approach in a clean, fun and friendly en(ironment.

1990

!r. Prem Ganapathy, a passionate cook and aspiring entrepreneur from Tamil

:adu, arri(ed at !umbai took up a cook;s &ob in a small restaurant.

1992

!r. Ganpathy started an outlet ser(ing south5ndian cuisine alongside a street

in :a(i !umbai.

1992-1997

!r. Ganapathy was &oined by his brothers during this period. !r. Ganapathy

used to sell #$ #- (ariety of dosa;s in his menu.

1998Prem

7/25/2019 p.doss

3/4

7y 4$$4, Dosa Pla8a had #$= delicious (arieties of dosas in its list.

2003

Prem

7/25/2019 p.doss

4/4

7y 4$#4 Dosa Pla8a operates =- outlets in ndia and 6 nternational Outlets in

* ountries 1+>, O!+: C :>? B>+@+:DE. The company;s strategy is to grow

pro0tably by making each store self sustainable. The company will e'pand

through franchise model in addition to opening its own stores.Dosa Pla8a is a member of Franchise +ssociation of ndia F+E, the association,

F+ is the member association of the prestigious ?orld franchise ouncil ?FE

from ndia. Dosa Pla8a follows the Franchise ode of onduct laid down by the

+ssociation.