Partnering for pesticide reduction
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Transcript of Partnering for pesticide reduction
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Partnering for pesticide reductionGrowing with Master Gardeners™
Carl GrimmSenior Solid Waste PlannerMETRO Resource Conservation and Recycling
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Presentation plan
1. Behavior change vs. upstream change?
2. Growing a partnership
3. A few tools of change
4. Our training for change
5. What are we learning?
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1. BEHAVIOR CHANGE VS. UPSTREAM CHANGE?We know we can’t shop our way out of the pesticide problem
…and that upstream work is essential.
We also believe “behavior change” work can help…
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Behavior change grows communities of careCommunity support is needed for future policy success
…and for cultivating community norms
Helping individuals reduce their exposure to toxics
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Metro, meet OSUOSU, meet Metro
Regional government
Urban planning origins
Hazardous waste reduction goal
Land-grant university
Agricultural origins
Education goal
Growing a partnership for pesticide reduction
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Dancing the advocacy-education fence line How we’ve moved forward, in and out of the comfort zone•Establish our common ground
•Develop common work collaboratively
•Metro largely provides resources
•OSU largely provides services
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Our common ground
Protect human and environmental health
Make Integrated Pest Management (IPM) information easily accessible
Ensure that information shared is based on scientific research
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2. A FEW TOOLS OF CHANGEOutreach kit
Pesticide-free pledge
Free coupons
Grow Smart Grow Safe and the pesticide hazards “cheat sheet”
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Table banner
How-to booklets and rack
Organic lettuce seeds
E-newsletter signup
Tabletop signs
Outreach kit
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Pesticide-free pledge and promptFacilitating commitmentsGenerating social normsMeasuring impact (as best we can)
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Free coupons and seedsGenerating reciprocityRemoving barriers
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Grow Smart, Grow Safe
King County, Thurston County, Washington, and Metro partnership
Resident-friendly interface for hazard rankings and alternatives
Free iPhone app now available, plus www.growsmartgrowsafe.org
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Pesticide hazards “cheat sheet”Combines Thurston County hazard ratings with some Grow Smart, Grow Safe tool elements with use information for Master Gardeners
Piloted last year, revision in works
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Thurston County IPM chemical reviews Science-based reviews combine hazard and risk ratings. Powers “cheat sheet” and Grow Smart, Grow Safe.
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E-newsletter
Helping participants move up the ladder of commitment with monthly tips and commitment opportunities
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Western Oregon IPM Resources CollaborativeExploring development of region-specific urban IPM web resource for Master Gardeners, governments and pest management professionals
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3. OUR TRAINING FOR CHANGEThe softest side, and essential
In Master Gardener trainings
Setting clear expectations
Role playing
Be ready!
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Field support for Master GardenersPopping in on volunteers at workCoaching and mentoringBringing resourcesCollecting pledges and emailsTaking picturesExpressing appreciation!
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4. WHAT ARE WE LEARNING?
As usual…
Counting beans: EASY
Measuring behavior change: HARD
Measuring waste diversion: HARDEST
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Bean counting
*Metro contacts are for fiscal year; Master Gardener contacts are for previous calendar year.
FY07-08
FY08-09
FY09-10
FY10-11
FY11-12
FY12-13
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
Metro and OSU contacts, 2008-2013*
"Metro" contactsMaster Gardener contactsPledges
Cont
acts
/ple
dges
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Audience researchRegion-wide surveysParticipant surveysVolunteer focus groups and surveys
Learned: Suburban pet owners and parents are key audiences
Almost every household uses pesticides
About 40% use green alternatives (organic or other)
Health, water, and children are key motivators for change
Master Gardeners value the cobranded materials, especially the hazards “cheat sheet”
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Pesticide HHW diversion cost guestimate*
Diversion cost estimated as annual program cost ÷ cumulative diversionDisposal cost assumes 5% annual increase Diversion estimate assumes• Pledgers would have used
HHW disposal for pesticides and will not after pledging and disposing one load
• Frequency and quantity of disposal would have been average
• 5% recidivism rate *Based on best estimates as of September 20, 2013. Results may change as the analysis progresses.
year 1
year 2
year 3
year 4
year 5
year 6
year 7
year 8
year 9
year 10
$0
$10
$20
$30
$40
$50
$60
$70
$80
$90
$100
-
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
9,000
10,000 90.7727506104477
24.4678730713158
$2 $3
8,583 lbs
Cost per pound diverted (est.)Cost per pound disposed (est.)Cumulative diversion in pounds from FY12-13 pledgers (est.)
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Estimated value of reduced pesticide impacts?
Human healthWater qualityWildlife
= PRICELESS?
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Recommendations
Connect with your Extension ServiceStart simpleBuild on common groundGive time for working out detailsInvolve key players early and oftenProvide adequate fundingBuild on existing resources
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More information
Carl [email protected]/garden
Weston Miller503-706-9193weston.miller@oregonstate.eduwww.metromastergardeners.org