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Partner Content Lifting the lid on the technology we use to connect our users to your websites James Humffray
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Transcript of Partner Content - healthdirectmedia.healthdirect.org.au/publications/PartnerContent_JamesHumf... ·...
Partner Content Lifting the lid on the technology we use to connect our
users to your websites
James Humffray
56
1. Technologies we currently use
PoolParty – Software for managing thesaurus
Harvester – Software for ingesting partner content
Alfresco – Content management software
2. Semantic future
Australian Health Thesaurus (AHT)
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Managed through software called PoolParty
Australian Health Thesaurus
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Screenshot of AHT showing the information associated with the “Liver Diseases” concept, including broader, narrower and related concepts; and synonyms (alternative labels).
Harvester
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Harvester ingests;
• Title
• Description
• Body content
From the source code of a website
Content publication process
60
Harvester
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Example of a partner’s harvested records showing “Published” status
Classifications
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Example of the ten classifications that were applied to an article from an information partner on “dementia”
Benefits of AHT
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How we are using PoolParty
Improves search for users
Search on “orbital neoplasm”
returns results on “eye cancer”
Benefits of AHT
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How we are using PoolParty
Display related or similar content
Benefits of AHT
65
How we are using PoolParty
Used for Auto-suggestion Provide filters to narrow search
Benefits of AHT
66
How we are using PoolParty
Concepts mapped to Lifestage facet
Benefits of AHT
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How we are using PoolParty
Concepts mapped to relevant videos
Benefits of AHT
68
How we are using PoolParty
Concepts mapped to promotable websites
Benefits of AHT
69
How we are using PoolParty
Classification applied to images, using third-party DAM tool
Benefits of AHT
70
How we are using PoolParty
Classification mapped to a Symptom Checker flow
Benefits of AHT
71
How we are using PoolParty
Australian Health Thesaurus (AHT) and
PoolParty are integral to our search and
content management strategy!
Semantic directions
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Every bit of data is represented by a URI (URL)
What is semantic?
"The Semantic Web provides a common framework that allows data to
be shared and reused across application, enterprise, and community
boundaries." It is a web of data that can be processed by machines.
Why is it relevant?
Users will be able to find, share and combine information more easily.
Semantic relationships
73
Developing a new information model
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Developing relationships
75
Clinical Relationships view
76
Thank You
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James Humffray Information Manager, Healthdirect Australia
Email: [email protected]
Phone: 02 9263 9137
Partner Content: Lifting the lid on the technology we use to connect our users to your websites
