Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to...

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Parent to Parent Digital & Magazine Advertising

Transcript of Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to...

Page 1: Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to Parent magazine offers business, organisations and disability services an unparalleled

Parent to ParentDigital & Magazine

Advertising

Page 2: Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to Parent magazine offers business, organisations and disability services an unparalleled

Why Parent to Parent magazine?

The Parent to Parent magazine offers business, organisations and disability services an unparalleled opportunity to reach a vast niche market in New Zealand – the disability sector. More than 1.1 million New Zealanders identify with having one or more disabilities.

Parent to Parent is the only cross-disability not-for-profit in New Zealand offering its free information and support on more than 3600 disabilities. These cover physical, medical, intellectual and behavioural conditions, from the rare to the very common.

The magazine is therefore widely read – by families who have a child with a disability, people with disabilities, carers, service providers, government policy influencers and makers. This includes obstetricians, GPs, midwives, Plunket, early childhood educators, education providers and health specialists – anyone with an interest in the wellbeing of families in the disability sector.

Published in both print and digital formats, the magazine is free and, from 2017, solely funded by advertising.

New Zealand’s cross-disability publication

Page 3: Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to Parent magazine offers business, organisations and disability services an unparalleled

By the numbers

20K+ Print copies distributed annually

700 Parent to Parent member subscribers

32K+ Annual digital magazine subscribers

The average number of new families the magazine is sent to each year3.8K+

12 Offices nationwide, from which the magazine is distributed

1.1 mill New Zealanders who identify with one or more disability

200+ Estimated Facebook readership per issue

6k+ Website readership per issue

230+ Estimated yearly readership

52k+ Total annual circulation

Page 4: Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to Parent magazine offers business, organisations and disability services an unparalleled

Advertise

Discounted rates and free advert design available for registered charities.

Published quarterly, in March, June, September and December.

Online and print advertising options.

Adverts available in sizes ranging from a quarter page to a double page spread, classified and co-op adverts

Full-colour, perfect-bound, glossy, A4.

Parent to Parent magazine is launching its Disability Directory.

A one-year online listing in the directory on the Parent to Parent website is free when any full page of advertising is booked in Parent to Parent’s magazine.

A one-year online-only ad is $150.

Directory ads are designed in-house.

Two images a 50-word description of the product or service along with the desired URL for the ad are required.

A proof of your ad will be sent to you for approval prior to it being published.

The Parent to Parent Disability Directory

Advertising in the print edition entitles clients to a clickable link on the ad in the digital edition through to a nominated URL.

Page 5: Parent to Parent Digital & Magazine Advertising · Why Parent to Parent magazine? The Parent to Parent magazine offers business, organisations and disability services an unparalleled

Basic Rates

Ad type Dimensions (wxh) 1 x Rate 4 x Rate

1/4 page vertical 100 x 135mm $320 $256

$320 $2561/4 page horizontal 200 x 68mm

1/2 page vertical 100 x 270mm $600

$600

$480

$4801/2 page horizontal 200 x 135mm

Full page - run of pages 200 x 270mm $1,100 $880

Full page - requested placement 200 x 270mm $1,200 $960

Inside front cover 200 x 270mm $1,299 $1,039

Back cover - 3/4 page 200 x 203mm $900 $720 Rece

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$199 $137.50Classified ad 60 x 50mm

2017 BOOKING DEADLINES

March issue 30 April 2017

July issue 31 June 2017

September issue 31 August 2017

December issue 30 November 2017

REQUEST our in-house graphic design service for only $40!

If you want to use this service, please note this on your booking form. If you are providing your own artwork, it must be a high-res 300dpi PDF. Design is free for registered charities.

BOOK in four consecutive issues and receive special rates.

Twenty per cent non-refundable deposit is required upon booking confirmation with balance due on the 20th of the month following the first publication date.

Please contact us for special rates for registered charities. [email protected] | 0508 236 236 | parent2parent.org.nz

Co-op advert

Co-op advertsYou will receive two free page proofs with a co-op advert. There is a $20 fee for any further proofs.