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Parents Canada RATE SHEET 2013 Target Demographic women 25-54 with kids under 14 household income $76,000+ Reader profile circulation 122,000 nationally (CCAB Audited) oversize format (9” x 107/8”) established website ParentsCanada.com - integrated packages frequency - 8x per year bindery - perfect bound Circulation (PMB, March 2012) National Circulation: 122,000 Ontario Circulation: 78,000 readership 12+: 1,084,000 editorial interest: 7.5 (women 18+ with kids under 18) Distribution Paid subscribers Newsstands across Canada Distribution partnerships with: • Kumon • Children’s Place (on custom counter stands at check-out) • Neighbourhood Toy Stores • Kids & Company daycares • Peek-a-boo daycares • Empire Theatres • Doctors offices across Canada ParentsCanada is a must-have item for every parent’s toolkit. Brimming with useful information and thoughtful articles, every issue invites readers to take a much-needed break and recharge. CAN YOU PREVENT FOOD ALLERGIES? FAMILY CAMPING PRIMER JULY 2012 $4.95 ParentsCanada.com Pa r e n t s C a n a d a HELP! MY TODDLER PREFERS THE NANNY Hello Summer! IT’S OK MOM BE SELFISH PAGE 42 PAGE 47 PAGE 52 WHEN YOUR KID’S GOT TALENT 11 Family Fun in Canada’s 13 Capital Cities TASTY RECIPES FROM OUR BACKYARD TO YOURS FALL IN LOVE AGAIN WITH YOUR SPOUSE SUPER SUPPERS IN 30 MINUTES BABIES ON DIETS? Pa r e n t s C a n a d a MAY/JUNE 2012 $4.95 PAGE 36 THE SAVE-YOUR- SANITY SLEEP GUIDE FINDING YOUR MARY POPPINS WHEN WILL THE CRYING END? 5 WAYS TO COPE PAGE 30 PAGE 42 WIN SEE PAGE 4 Dad A FAB PRIZE FOR ParentsCanada.com YOU’LL DROOL OVER OUR BABY ISSUE 8 ISSUES IN 2013
Transcript of ParentsCanadamediafiles.parentscanada.com/House/ParentsCanada_2013_Rate_Ca… · ParentsCanada RATE...
ParentsCanada RATE SHEET 2013
Target Demographic
women 25-54 with kids under 14 household income $76,000+
Reader profile circulation 122,000 nationally (CCAB Audited) oversize format (9” x 107/8”) established website ParentsCanada.com - integrated packages frequency - 8x per year bindery - perfect bound
Circulation (PMB, March 2012)
National Circulation: 122,000 Ontario Circulation: 78,000 readership 12+: 1,084,000 editorial interest: 7.5 (women 18+ with kids under 18)
Distribution Paid subscribers Newsstands across Canada Distribution partnerships with:
• Kumon• Children’s Place (on custom counter stands at check-out)• Neighbourhood Toy Stores• Kids & Company daycares• Peek-a-boo daycares• Empire Theatres• Doctors offices across Canada
ParentsCanada is a must-have item for every parent’s toolkit. Brimming with useful information and thoughtful articles, every issue invites readers to take a much-needed break and recharge.
CAN YOU PREVENT FOOD ALLERGIES?
FAMILY CAMPING PRIMER
JULY 2012 $4.95 ParentsCanada.comParentsCanada
HELP! MY TODDLER PREFERS THE NANNY
Hello Summer!
IT’S OKMOMBE SELFISHPAGE 42
PAGE 47
PAGE 52
WHEN YOUR KID’S GOT TALENT
11
Family Fun in Canada’s 13 Capital Cities
TASTY RECIPESFROM OUR BACKYARD TO YOURS
COVER_July2012_REG.indd 1 12-05-28 5:08 PM
FALL IN LOVE AGAIN WITH YOUR SPOUSE
SUPER SUPPERS IN30 MINUTES BABIES ON DIETS?
ParentsCanadaMAY/JUNE 2012 $4.95
OhBaby!PAGE 36
THE SAVE-YOUR-SANITYSLEEP GUIDE
FINDING YOURMARY POPPINS
WHEN WILL THE CRYING END?
5WAYS TO COPE
PAGE 30
PAGE 42
WINWIN
SEE PAGE 4 Dad
A FAB PRIZE FOR
ParentsCanada.com
YOU’LL DROOL OVER OUR BABY ISSUE
COVER_MAY_JUNE_Reg.indd 1 12-04-10 10:29 AM
8 ISSUES IN
2013
ParentsCanada FEBRUARY/MARCH – FAMILY HEALTH
Space January 11, 2013
Material - Partials January 18, 2013
Material – Full pages January 25, 2013
Impact Date February 21, 2013
APRIL - WORLD/GREEN
Space February 15, 2013
Material - Partials February 22, 2013
Material – Full pages March 1, 2013
Impact Date March 29, 2013
MAY/JUNE - BABIES!
Space March 15, 2013
Material - Partials March 22, 2013
Material – Full pages March 29, 2013
Impact Date April 26, 2013
JULY - SUMMER
Space May 3, 2013
Material - Partials May 10, 2013
Material – Full pages May 17, 2013
Impact Date June 20, 2013
AUGUST/SEPTEMBER - BACK-TO-SCHOOL
Space June 14, 2013Material - Partials June 21, 2013Material – Full pages June 28, 2013Impact Date July 25, 2013
OCTOBER – ANNUAL TOY GUIDE/HALLOWEEN
Space August 2, 2013Material - Partials August 9, 2013Material – Full pages August 16, 2013Impact Date September 12, 2013
NOVEMBER – FOOD
Space September 13, 2013Material - Partials September 20, 2013Material – Full pages September 27, 2013Impact Date October 24, 2013
DECEMBER – WINTER/HOLIDAY
Space October 11, 2013Material - Partials October 18, 2013Material – Full pages October 25, 2013Impact Date November 21, 2013
feB/march health
sPaCe January 13, 2012
MaterIaL - PartIaLs January 20, 2012
MaterIaL - FULL PaGes January 27, 2012
IMPaCt Date February 21, 2012
april world/green
sPaCe February 17, 2012
MaterIaL - PartIaLs February 24, 2012
MaterIaL - FULL PaGes March 2, 2012
IMPaCt Date May 27, 2012
may/june BaBies!
sPaCe March 16, 2012
MaterIaL - PartIaLs March 23, 2012
MaterIaL - FULL PaGes March 30, 2012
IMPaCt Date april 24, 2012
july summer
sPaCe May 4, 2012
MaterIaL - PartIaLs May 11, 2012
MaterIaL - FULL PaGes May 18, 2012
IMPaCt Date June 20, 2012
issue & Closing Dates 2012
National rates
freQuency 1X 2X-3X 4X-5X 6X-8X
DIsCOUNt --- (3%) (6%) (10%)
FULL PaGe $12,595 $12,217 $11,839 $11,336
DOUBLe PaGe sPreaD $22,041 $21,381 $20,719 $19,837
1/2 DPs $17,003 $16,493 $15,983 $15,303
2/3 PaGe $10,706 $10,385 $10,064 $9,635
DIGest $10,706 $10,385 $10,064 $9,635
1/2 PaGe $8,817 $8,553 $8,288 $7,935
1/3 PaGe sQUare $6,298 $6,109 $5,920 $5,668
1/3 PaGe VertICaL $6,298 $6,109 $5,920 $5,668
1/3 HOrIZONtaL $6,298 $6,109 $5,920 $5,668
Covers
freQuency 1X 2X-3X 4X-5X 6X-8X
2ND $15,744 $15,272 $14,799 $14,170
3rD $15,366 $14,905 $14,444 $13,830
4tH $16,678 $16,126 $15,628 $14,963
C-sPreaD $27,206 $26,389 $25,573 $24,485
❋ Covers non-CAnCellABle AnD MUsT rUn nATionAllY
ParentsCanada rate sHeet 2012
me mom&
BonUs newssTAnD PolYBAG of
MAGAzine
1 PARENTS CANADA
SURVIVING YOUR BABY'S
MILESTONES taming temper tantrumsstarting solid foodsteethingtoilet trainingcommon illnesses
GIRLS NIGHT
OUTBABY MYTHS
DEBUNKED
DON'T LEAVE!CONQUERING MOM'S SEPARATION ANXIETY
ParentsCanada
GIRLSNIGHT
OUTNIGHT
OUTNIGHT
BABY MYTHS
DEBUNKED
me mom& &
ANSWERSYOUR HEALTH
QUESTIONS
DR. MARLA
FOR PARENTS OF CHILDREN 0 TO 3 YEARS
ENERGY-PACKEDRECIPES
AUGUST 2011
11
DEBUTISSUE
WELCOME TO OUR
me&mom_cover 2010.indd 1 7/21/11 11:30:26 AM
august/septemBer Back-to-school
sPaCe June 15, 2012
MaterIaL - PartIaLs June 22, 2012
MaterIaL - FULL PaGes June 29, 2012
IMPaCt Date July 25, 2012
octoBer toys
sPaCe august 3, 2012
MaterIaL - PartIaLs august 10, 2012
MaterIaL - FULL PaGes august 17, 2012
IMPaCt Date september 12, 2012
novemBer food
sPaCe september 14, 2012
MaterIaL - PartIaLs september 21, 2012
MaterIaL - FULL PaGes september 28, 2012
IMPaCt Date October 24, 2012
decemBer holiday
sPaCe October 12, 2012
MaterIaL - PartIaLs October 19, 2012
MaterIaL - FULL PaGes October 26, 2012
IMPaCt Date November 21, 2012
Ontario Only ratesfreQuency 1X 2X-3X 4X-5X 6X-8X
DIsCOUNt -- (3%) (6%) (10%)
FULL PaGe $8,514 $8,259 $8,003 $7,663
DOUBLe PaGe sPreaD $14,900 $14,453 $14,006 $13,410
1/2 DPs $11,494 $11,149 $10,804 $10,345
2/3 PaGe $7,237 $7,049 $6,803 $6,513
DIGest $7,237 $7,049 $6,803 $6,513
1/2 PaGe $5,960 $5,791 $5,602 $5,364
1/3 PaGe sQUare $4,257 $4,129 $4,002 $3,831
1/3 PaGe VertICaL $4,257 $4,129 $4,002 $3,831
1/3 HOrIZONtaL $4,257 $4,129 $4,002 $3,831
contact: Jane Bradley, Vice-President, Publisher · 65 the east Mall · toronto, On · M8z 5w3 · tel: 416-537-2604 ext 244 · Fax: 416-538-1794 · [email protected]
me & mom issue & closing date 2012
sPaCe June 15, 2012
MaterIaL - PartIaLs June 22, 2012
MaterIaL - FULL PaGes
June 29, 2012
IMPaCt Date July 25, 2012
Issue, Themes & Closing Dates
National Rates Ontario Only Rates
RATE SHEET 2013BONUS
NEWSSSTANDPOLYBAG OF
MAGAZINE
1 PARENTS CANADA
SURVIVING YOUR BABY'S
MILESTONES • taming temper tantrums• starting solid foods• teething• toilet training• common illnesses
GIRLS NIGHT
OUTBABY MYTHS
DEBUNKED
DON'T LEAVE!CONQUERING MOM'S SEPARATION ANXIETY
ParentsCanada
GIRLSNIGHT
OUTNIGHT
OUTNIGHT
BABY MYTHS
DEBUNKED
me momA guide to baby’s fi rst years
& &
ANSWERSYOUR HEALTH
QUESTIONS
DR. MARLA
FOR PARENTS OF CHILDREN 0 TO 3 YEARS
ENERGY-PACKEDRECIPES
AUGUST 2011
11
DEBUTISSUE
WELCOME TO OUR
me&mom_cover 2010.indd 1 7/21/11 11:30:26 AM
Covers
me&mom issue & closing date 2013
Space - June 14, 2013Material - partials June 21, 2013Material – full pages June 28, 2013Impact date July 25, 2013
