Panama Sales Kit

PANAMA

LUXURY PRIVÉ • OCTOBER 22-24, 2012 • THE WESTIN PL AYA BONITA • PANA M A

PANAMA. A new business development opportunity to meet and conduct business with 150 hosted stores from

BRAZIL, LATIN AMERICA, SOUTH AMERICA, THE CARRIBEAN AND MEXICO.

◆ A private, invitation event in a unique, intimate, and exclusive environment for the upscale jewelry market

◆ Elegant ballroom space at the newest venue, Westin Playa Bonita Panama

◆ Sumptuous breakfast, lunch, and evening cocktails served

◆ Duty free zone for orders and cash & carry format

◆ Intimate salon networking opportunities

◆ Full package including hotel room for four nights

◆ Secure se� ing – overnight armed security guard provided in ballrooms

◆ 50 Select Exhibitors

◆ Customized exhibitor education program pre show: “How to sell in Latin Amercian markets” in collaboration with AMBIO Paolo Novembri

RETAILER DEMOGRAPHICS

◆ 150 fully quali� ed and ve� ed high end retailers from Latin America, Brazil, the Caribbean and Mexico will be fully hosted

◆ Retailer programs will include buying incentives and show � oor time commitments

WHY PANAMA?

◆ Largest free trade zone in the Americas facilitating cash & carry

◆ Direct � ights on major carriers daily

◆ Quickly becoming the business hub of the Americas

◆ Panama is a fun, sophisticated, safe city that has an exciting nightlife with casinos, discos and excellent restaurants

UNPARALLELED EXPERIENCE • LUXURIOUS ENVIRONMENT • EXCEPTIONAL SERVICE

◆ 10 x10 $25,000

◆ 10 x15 $37,500

◆ 10 x 20 $50,000

SALON OPTIONS AND PRICE:

SALONS INCLUDE:

◆ Full turnkey salon format

◆ 2 all-access badges per 10 x10 salon: Including;

◆ Hotel room for four nights

◆ Breakfast, lunch and dinner for three days

*Extra badges available for purchase

◆ Overnight security guards provided

◆ Controlled access to all areas

◆ Concierge service

◆ Facilitated introductions to retailers

◆ Educated training seminars pre-show and onsite: “How to do business in Latin America.”

LUXURY PRIVÉ • OCTOBER 22-24, 2012 • THE WESTIN PL AYA BONITA • PANA M A

UNPARALLELED EXPERIENCE • LUXURIOUS ENVIRONMENT • EXCEPTIONAL SERVICE

A EVENT

SUNDAY, OCTOBER 21

Cocktail Welcome Reception� e Westin Playa Bonita

MONDAY, OCTOBER 22

Breakfast� e Westin Playa Bonita

LUXURY Privé Salons Open� e Westin Playa Bonita

Luncheon� e Westin Playa Bonita

Cocktails on the Salon Floor� e Westin Playa Bonita

Evening Event

TUESDAY, OCTOBER 23




Cocktails on the Salon Floor� e Westin Playa Bonita

Evening Event

WEDNESDAY, OCTOBER 24




Closing Reception

Schedule Subject to Change

LUXURY PRIVÉ SCHEDULE OF EVENTS

WHY PANAMA?

Panama is fast becoming the business hub of the Americas. It has Latin America’s second freest market economy, a � rst-world communications and road infrastructure, the dollar as its currency, a major international banking center, the largest Free Zone in the Americas and an unmatched geographic position with multiple logistic transportation centers. It’s international airport has direct � ights to 80 international cities. � ere are laws granting major tax and hir-ing incentives for corporate headquarters. � ere is a special economic zone where a new city is being built- Panama Paci� co, with tax incentives for businesses and fast track government permits. Caterpillar, Dell and 3M are already there. Panama City in one of Latin Americas safest and most sophisticated capitals with a variety of neighborhoods a� ractive to foreigners.

Foreign investors will tell you that it is good to work with Panama’s entrepreneurial class most of whom were edu-cated in the States or worked for Americans in the former Canal Zone.

IS PANAMA SAFE?

Yes - Panama is one of the safest countries in the Latin America. Crimes against tourists are the lowest in the region. � e purse snatchings and pick-pocketing common in other places are uncommon here.� at said, like anywhere some caution is needed. Don’t wander around in poor areas of a city especially at night. In Panama City, take only authorized taxis which are painted yellow with a number on it or a taxi o� cially connected to your hotel.

And as for all foreign travel, use common sense- when going about it is advisable not to carry large sums of money, and not to � ash expensive watches etc.One city in Panama is unsafe: Colon. � ere are no tourism a� ractions in the city of Colon itself so avoid it. When you visit the Colon area, go with a tour guide or to go to the Free Trade Zone only.

� ere is also a State Department warning for a remote part of Darien province that borders with Columbia where no tourists usually go- just journalists and missionaries.

WHEN IS THE BEST TIME TO VISIT?

Tourism in Panama is a year-around activity. � e temperature never varies and the sun shines everyday, all year long.

� ere are two “seasons” in Panama and many people prefer to come in the “dry season” from mid-December through May when it doesn’t rain.

In the so called “rainy season” or “green season” from June until December, most days there is a one to two hour tropical rain storm in the late a� ernoon. Before and a� er the sun is out and most activities can be planned around it. � at said, the sun shines 365 days a year most places in Panama.

LUXURY PRIVÉ MOST FREQUENTLY ASKED QUESTIONS ABOUT DOING BUSINESS IN LATIN AMERICA AND TRAVEL TO PANAMA

I DON’T SPEAK SPANISH. WILL THAT BE A PROBLEM IN PANAMA?

� is will not be a problem. English is a second language-most Panamanians speak some English and many speak it � uently, especially those that cater to tourists. Panama has always been an international business crossroads where English is a necessity.

HOW WILL I KNOW HOW TO SELL TO LATIN AMERICAN JEWELERS?

JCK will be holding educational seminars pre-show and onsite to help you understand cultural di� erences, margins, pricing and product design preferences.

DO I NEED A VISA TO VISIT PANAMA?

Citizens of most countries including the USA, Canada and Western Europe don’t need a visa. Tourists from the USA, Canada and EU only require a valid passport for trips of up to 90 days. You can renew that visa for another 90 days by going to the Immigration o� ces for a total stay of 180 days. If you want to stay longer you have to travel to an-other country, stay 3 days and then reenter Panama to get another 90 day tourism visa. For all other countries consult your embassy or consulate about visa requirements.

� e law requires anyone entering Panama to have at least 3 months before his passport expires. So make sure you do, or you will not be allowed to enter Panama. Panamanian law also requires you carry some kind of ID when you are out and about in Panama. � is can be a drivers license- the ID must have your photo.

Because many Latin Americans are trying to immigrate to Panama, policeman sometimes stop tourists and ask them for their ID. You don’t have to carry your passport, you should carry a photocopy of the photo page of your pass-port and also the page where you entry date is stamped.

If your children are traveling with one parent only, Panama, like many countries requires a notarized le� er of permis-sion from the other parent.

FLIGHTS TO PANAMA

Panama is a 3 hour � ight from Miami. � ere are direct � ights to Panama from ten US cities: Newark, New York, Miami, Los Angeles, Houston, Dallas, Atlanta, Washington D.C., Orlando Chicago, Ft. Lauderdale and Toronto.


WHAT IS THE CURRENCY?

� e US dollar is the currency. Yes - that’s right-no currency exchange hassles. Indeed, the US dollar is one of Panama’s great tourist conveniences. � is is one country where you don’t have to be a mathematical genius to � gure out what that meal just cost.

WHAT IS A FREE ZONE AND HOW WILL THAT HELP MY BUSINESS?

It allows you to sell onsite with retailers taking delivery then and there with no taxes, no duties and armoured carriers helping with orders.

WHAT’S THE WEATHER LIKE?

Panama has two climates-the lowlands including Panama City which are tropical and humid and the highlands which have spring-like temperatures year round.In the lowlands, temperatures during the day range between 80 F and 90 degrees Fareinheit (25-30 degrees Celsius). It cools o� in the evenings which are invariably pleasant. In the Highlands the day range is between 45 F and 85 F.

WHAT IS THE ELECTRICAL VOLTAGE? CAN I USE MY ELECTRICAL APPLIANCES?

Yes - all your appliances will work here. � e voltage is the same as the United States and Canada: 110V.

ARE THERE ANY REQUIRED VACCINES? WHAT ABOUT MOSQUITOS?

� ere are no required vaccines or shots. Believe it or not, you are unlikely to see a mosquito your whole trip! Panama may be a tropical country but mosquito control is e� ective. Exceptions would be if you are in the rainforest a� er dusk or hiking or overnight in the jungle, in which case insect repellant is advised.

WHAT TIME ZONE IS PANAMA IN?

Panama is on EST from October to April and CST from April to October when daylight savings goes into e� ect in the States.


LUXURY PRIVE - SAMPLE OF INVITED RETAILERS

BOLIVIACosmet

BRAZILTalento

CARIBBEANAbbo� Ballerina JewelersDiamond International

CENTRAL & SOUTH AMERICAMo� a International

COLUMBIABauer

ECUADORBauer

GUATEMALAAbby

MEXICOCarranza & CarranzaEl AderezoJoyeria Mario RamosMiguel Ramos JoyeriaPeyrelongueTressor

NICARAGUADimani

PARAGUAYMonalisa

PERUG&G Joyeros

ST. MARTEENLi� le Europe Jewelery

VENEZUELADaoroJoyeria IvanJoyeria MarjorieJoyeria IvanJoyeria MarjorieJoyeria Marjorie

VENEZUELAVENEZUELADaoroJoyeria IvanJoyeria MarjorieJoyeria Ivan

� e full list of invited retailers bycountry may be sent by request.

�e Westin Grand Ballroom�e Westin Playa Bonita | Panama

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Panama Sales Kit

Documents

Transcript of Panama Sales Kit