a. Shopping Behavior:

Highlight of purchasers:

Customer who needs true handcrafted items from around the globe. Specialty target section. Simplicity of installment adaptability. Conveyance astute they promising speedier conveyance, substitution strategy & customized card to say thanks. Focusing on Pan India and spots far and wide who can offer items from around the globe.

Paaltao essentially is online commercial center of C2C arrangement where distinctive craftsman's work is shown. Purchasers who are searching for elite high quality attire, workmanship, obsolescent and adornments are significant target fragment. Costs are not obstruction for purchasing work of art but rather principle center is on its uniqueness. The primary boundary to purchase craftsmanship online was seen as trust issues as purchasers still need to shop through disconnected from the net stores, so it gets to be essential by the online retailers to give satisfactory data about the bit of work. The data is upheld by merchant's portrayal and prior work. Sexual orientation component is likewise making contrast when purchasing online as more men scan and search for fine art than ladies while for logged off store it's the other path round. Clients between age gatherings of 30-50 seen searching for online work of art.

b. Purchasing Systems: online commercial center

Paaltao Customer are committed to pay for the administrations, unless particularly told something else. Paaltao Customer can likewise pay toward the end of a finished Service exchange. For all buys and installments for repayment expenses, charges or costs connected with a Service, Paaltao.com charges as per the sum settled upon for the administrations' utilization.

No discounts or credits administration is given once the Paaltao Service Requester's Visa has been charged. Paaltao.com will utilize outsider administrations to process charge card data. Limit on volume of Transactions:

The Company claims all authority to confine the sum payable and the Transaction's volume that may be directed on a solitary Valid Card by a Buyer and may decline to process Transactions surpassing such points of confinement and may additionally obstruct certain Valid Cards or Valid Bank Accounts that are suspected to be abused while paying the Transaction Price.

d. Logistics administration: The time inside which the merchant or the Company is obliged to guarantee Delivery of the things to the Buyer might be ascertained from the time the Seller enters the Dispatch Details on the Website i.e. inside of 7 days from entering the Dispatch Details for conveyance inside of India and inside of 21 days from entering the Dispatch Details for conveyance outside India.

It is the sole obligation of the merchant to guarantee that the products transported are gotten by the purchaser are in great condition and not harmed for any reason at all, independent of whether the conveyance is made by the vender's Logistics Partner or dealer has profited the administrations of our Logistics.

e. Class Management/Category Management: 5 classifications while Paaltao additionally looking to every new item & classifications. The merchants are picked by organization and once they are handpicked the items are added to existing class. On the off chance that the item doesn't come in any class, they add new classification to their site.

f. Trade Area Analysis & Site Location

As of now the organization gives benefits just in India however they likewise welcome craftsman from around the globe to list their items as being online they are not region particular.

g. Retail Pricing Strategy: They charge premium commission of 15% for each effective exchange or installments made on Paaltao.com. Three money support INR… USD… AED.

h. Store Promotion

Paaltao.com might now and again give certain special chances to Paaltao Customers who all are enrolled. All advancements keep running at the sole tact of Paaltao.com, and can be actuated, adjusted or uprooted whenever by Paaltao.com without development warning.

Code system: If a code given by or for the benefit of Paaltao through which the buyer may allude a companion to Paaltao in return for a referral credit, the buyer should not utilize any internet showcasing or publicizing to elevate such code or to misleadingly build the measure of credits recompensed. By method for instance, not to post, or cause, demand or license an outsider to post any such code on a coupon site, nor utilize any paid hunt showcasing, internet publicizing, discussion posting, newsgroup presenting or mass email on scatter such code. The code imparts to buyer’s own companions and colleagues for honest to goodness referral purposes, as controlled by Paaltao in its sole carefulness.

The site is likewise recorded on different long range informal communication destinations, for example, Pinterest, Twitter, Google+ and Youtube for advancements. They likewise put stock in not subscribing so as to spam them and makes it to private and secure.

i. Format & Visual Merchandising: The site is perfect means very little is jumbled with data or fine art yet the nature of item's picture is just average. Notwithstanding this, numerous items are not gave depiction, delivery points of interest if particular or surveys. A critical data about the craftsman is additionally not show.

A green gliding catch on the header. It's called "Open a Shop" catch. This catch can be utilized to deal with a shop or include items. Is facilitates the procedure for offering & fortifies our conviction of making web offering of handcrafted manifestations effortlessly open to everybody.

j. Store Management

When an item is sold (exchange is finished) & the Buyer affirms that the item is conveyed, the net value (offering value short the administration expense) gets consequently kept to the financial balance or Paytm Wallet.

k. Client Service

In the first place, we have Ambassadors who are visiting so as to bring Rural Sellers online workmanship hotspots, associating with them and physically handpick the artworks. We assist them with opening online shops, deal with their requests & help harvest most extreme overall revenues.

Besides, we are disturbing the inventory network of high quality items by giving a variety of Value Added Services, from Online shop administration to On-interest Pickup, Packaging & Delivery through our administration PACKR.

Thirdly, we do group occasions & fairs which acts a physical stage to purchase crisp & innovative handcrafted items, find out about different Craft-frames & additionally assist dealers with extending their scope physically to clients.

Then again, Buyers can shop one of a kind carefully assembled artworks from different corners of India & additionally utilize Paaltao Escrow.