Overviewslideshare

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06/26/22 1 We help firms improve their global presence and differentiate the brand Strategy Creative Branding Web design Advertising Search/PPC Award winning 781-676-5956 Our business acumen and experience translates the marketing Desired behaviors through integrated design excellence and me

description

Over view of our capabilities

Transcript of Overviewslideshare

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04/12/23 1

We help firms improve their global presence and differentiate the brand

Strategy

Creative

Branding

Web design

Advertising

Search/PPC

Award winning

781-676-5956

Our business acumen and experience translates the marketing objectives into

Desired behaviors through integrated design excellence and measureable results.

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We create strategic, marketing and interactive solutions to strengthen brand equity, enhance communications and improve revenue through the digital dialogue engaging your prospects and partners.

What we do:

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Experience Roster

Financial ServicesAdvisor CentralStephens InvestmentsPutnam InvestmentsHartford FinancialState StreetKasinaQuant funds/Pear Tree FundsCIBCChase Bank

Law firmsGoodwin Procter LLC.Gesmer Updegrove LLC.Dwyer & ColloraWilmer Hale LLC.

Consumer Products/ServicesIn-the-arena.orgSpire CorporationTriumph Modular

TelecommunicationsNYNEX Information Technologies

Products/ServicesAmerican Express Small BusinessFairMarket.comFedExMolecularMobil.comXedia Broadband

http://peartreefunds.com/   brand, tagline, web design,

http://www.goodwinfoundersworkbench.com/   strategy, wireframes, design, build

http://www.grimesco.com/  branding, tagline, web design, SEO

http://www.in-the-arena.org/   logo, web design, strategy

http://www.usboston.com/  branding, web design

http://www.triumphmodular.com/ brand messaging, web, SEO, PPC, video, strategy,

booth design, print, email campaigns

http://www.caringforcarcinoid.com/  logo, site design, integrated blogs, SEO

http://stephensfunds.com/index.aspx    branding, web design, collateral 

http://www.bsegroup.com/     brand, web design

http://www.williamswealthmgmt.com/     brand, web design

http://www.mtdmicormolding.com/     web design, SEO, PPC

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Don Alden Principal

As a strategic leader, Don brings more than 20 years of experience producing and driving marketing initiatives resulting in

award-winning online media, communications and web sites for a diverse range of companies and vertical markets. With a

degree from the Rhode Island School of Design.  His professional accomplishments include a range of disciplines from

traditional advertising to the digital media he specializes in today. 

Multiple awards for interactive design and strategy, Working across a variety of industries has given him the opportunity to

learn what works best for each type of client, regardless of the media mix. Don is a judge for the MITX awards on interactive

communications.

Putnam Investments e-commerce, ecommerce strategy. As Vice President, Internet Business Director he managed the e-

commerce group responsible for deployment of award winning cross-channel web initiatives including intermediary and

institutional web strategy, user experience design, branding, customization and content management syndication. Putnam ’s

distribution partners including financial advisors, broker dealers, banks, defined contribution, and international channels. E-

commerce steering committee defining priorities or a global cohesive communications digital strategy to enhance distribution

partner sites for financial advisors, retail shareholders, 401 K, institutional, international and partner portals..

Boston Scientific Inter-continental Intranet and strategy which incorporated the multi-channel new employee orientation

communications program, “Right Start”.

At Strategic Interactive Group (Digitas), Senior producer web sites for Federal Express, Mobil Oil Corporation, CIBC (Imperial

Bank of Canada), American Express and Xedia.

Awards: 2011 First place Legal Marketing award 2009 MITX best interactive finalist, Kasina top Mutual Fund sites,5 years

APPY award, MIMIC awards