Overview of Activities in PBZ’s Social Responsibility …...Overview of Activities in PBZ’s...
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Overview of Activities in PBZ’s Social Responsibility Program Appendix to the Annual Report Introduction Privredna banka Zagreb has continuously been at the peak of the Croatian banking sector ever since it was founded. Today, as a member of a major international banking group - Intesa Sanpaolo, we are a dynamic and modern European bank, which follows the demands of the market and our clients. Our joint strategy of growth and develo- pment aims at creating solid and susta- inable values in an economic, financial, social and ecological sense founded on the confidence of all our partners. Presented below are some of our activities in 2010. 1. Education and professional development We have continued the strategic deve- lopment project PBZ Business School. In 2010 a new generation counting 124 employees started their education in two programs: General management program & Operational/Sales management program. At the same time, in November 2010, the 2nd generation with a total number of 144 employees completed their 3 year educati- on program with the PBZ Business school. In 2010 we have continued with specific AML training programs focussing on Front office employees. Besides classical training in the classroom, different channels for raising awareness & knowledge related to AML legislation were introduced. Intranet education solutions, newsletter, Help- Desk, etc., are reachable for all the Banks’ employees. As the result of theses activi- ties 1225 out of 1783 employees past the e-learning exam and got AML certificate during 2010. A specific program subject to client orien- tation (commercial skills workshops) has been completed in December 2010 for 59 relationship managers (SME group). In ad- dition 40 SME employees were involved in a special workshop “Debt Restructuring”. 2. Retail innovations • PBZ INFO - we have launched a Newsletter to all retail clients with news from the bank, new products and our CSR activities • mPBZ - a new service allowing you to pay bills and undertake all financial tran- sactions even more quickly, simply and cheaply. mPBZ gives secure access over mobile phones to information related to products and services in PBZ, 7 days a week, 24 hours a day, from wherever you are in the world. We have also just launched the new Iphone application that can be entered via QR Code. 3. Care for employees • We have started the implementation of a unique HR platform and complete centralisation of all HR functions of PBZ Subsidiaries under PBZ HR Division (benefits: standardization of business processes and the working methods at the PBZ Group level; easier coordination, faster decision making and more efficient control of HR functions) • further upgrading and improvement of eHR portal (scanning of all PBZ Group’s employees personnel documents; elec- tronic delivery of earning slips and leave of absence resolutions, implementation of all relevant education data, production of management portal as a base for ea- sier and more objective decision making etc.) • further develop of the Human Capitol Monitor system for PBZ Group that will allow more objective evaluation of effectiveness and productivity and more objective and transparent career planning 4. Donations and sponsorships Privredna banka Zagreb endeavours to make a contribution and show its responsi- bility towards the wider community through sponsorship and donations. The Bank contributes to the development of local communities by actively involving our Regional branch offi- ces in sponsorship and donation programs involving institutions, associations and individuals in Croatia. PBZ endeavours to support and initiate many cultural events and happenings, and contribute to the improvement of the overall quality of life of our community. 4.1. Donations Donations in 2010 Science and education 576.000 kn Sport 1.265.000 kn Culture 1.764.000 kn Social solidarity 3.665.000 kn Others 4.024.000 kn Total 11.294.000 kn PBZ is actively involved in a whole series of socially beneficial projects and provides financial support to a large number of humanitarian and social institutions. We would like to highlight some of the 2010 donations: • Caritas fundraising campaign “For One thousand Joys”. The aim of the campa- ign is to raise money to help 1000 low income families in Croatia. For the eight consecutive year, PBZ has been involved in the major Caritas fundraising campa- ign “For One thousand Joys”. The aim of the campaign was to raise money to help 1000 low income families in Croatia from funds which businesses set aside for Christmas and New Year’s parties. As well as donating money, PBZ supports the campaign by buying Caritas’ Chris- tmas cards. This year, under the slogan “The family is the essence”, the aim is to support families affected by the loss of one or more members. • Donation to Croatian Demining Foun- dation - 700.000 HRK, that amount will be used to cover the costs of humani-
Transcript of Overview of Activities in PBZ’s Social Responsibility …...Overview of Activities in PBZ’s...
OverviewofActivitiesinPBZ’sSocialResponsibilityProgramAppendixtotheAnnualReport
IntroductionPrivrednabankaZagrebhascontinuouslybeenatthepeakoftheCroatianbankingsectoreversinceitwasfounded.Today,asamemberofamajorinternationalbankinggroup-IntesaSanpaolo,weareadynamicandmodernEuropeanbank,whichfollowsthedemandsofthemarketandourclients.Ourjointstrategyofgrowthanddevelo-pmentaimsatcreatingsolidandsusta-inablevaluesinaneconomic,financial,socialandecologicalsensefoundedontheconfidenceofallourpartners.Presentedbelowaresomeofouractivitiesin2010.
1. Education and professional developmentWehavecontinuedthestrategicdeve-lopmentprojectPBZBusinessSchool.In2010anewgenerationcounting124employeesstartedtheireducationintwoprograms:Generalmanagementprogram&Operational/Salesmanagementprogram.Atthesametime,inNovember2010,the2ndgenerationwithatotalnumberof144employeescompletedtheir3yeareducati-onprogramwiththePBZBusinessschool.In2010wehavecontinuedwithspecificAMLtrainingprogramsfocussingonFrontofficeemployees.Besidesclassicaltrainingintheclassroom,differentchannelsforraisingawareness&knowledgerelatedtoAMLlegislationwereintroduced.Intraneteducationsolutions,newsletter,Help-Desk,etc.,arereachableforalltheBanks’employees.Astheresultofthesesactivi-ties1225outof1783employeespastthee-learningexamandgotAMLcertificateduring2010.Aspecificprogramsubjecttoclientorien-tation(commercialskillsworkshops)hasbeencompletedinDecember2010for59relationshipmanagers(SMEgroup).Inad-dition40SMEemployeeswereinvolvedinaspecialworkshop“DebtRestructuring”.
2. Retail innovations•PBZINFO-wehavelauncheda
Newslettertoallretailclientswithnews
fromthebank,newproductsandourCSRactivities
•mPBZ-anewserviceallowingyoutopaybillsandundertakeallfinancialtran-sactionsevenmorequickly,simplyandcheaply.mPBZgivessecureaccessovermobilephonestoinformationrelatedtoproductsandservicesinPBZ,7daysaweek,24hoursaday,fromwhereveryouareintheworld.WehavealsojustlaunchedthenewIphoneapplicationthatcanbeenteredviaQRCode.
3. Care for employees•Wehavestartedtheimplementation
ofauniqueHRplatformandcompletecentralisationofallHRfunctionsofPBZSubsidiariesunderPBZHRDivision(benefits:standardizationofbusinessprocessesandtheworkingmethodsatthePBZGrouplevel;easiercoordination,fasterdecisionmakingandmoreefficientcontrolofHRfunctions)
•furtherupgradingandimprovementofeHRportal(scanningofallPBZGroup’semployeespersonneldocuments;elec-tronicdeliveryofearningslipsandleaveofabsenceresolutions,implementationofallrelevanteducationdata,productionofmanagementportalasabaseforea-sierandmoreobjectivedecisionmakingetc.)
•furtherdevelopoftheHumanCapitolMonitorsystemforPBZGroupthatwillallowmoreobjectiveevaluationofeffectivenessandproductivityandmoreobjectiveandtransparentcareerplanning
4. Donations and sponsorshipsPrivrednabankaZagrebendeavourstomakeacontributionandshowitsresponsi-bilitytowardsthewidercommunitythroughsponsorshipanddonations.TheBankcontributesto
thedevelopmentoflocalcommunitiesbyactivelyinvolvingourRegionalbranchoffi-cesinsponsorshipanddonationprogramsinvolvinginstitutions,associationsandindividualsinCroatia.PBZendeavourstosupportandinitiatemanyculturaleventsandhappenings,andcontributetotheimprovementoftheoverallqualityoflifeofourcommunity.
4.1. Donations
Donationsin2010
Scienceandeducation 576.000kn
Sport 1.265.000kn
Culture 1.764.000kn
Socialsolidarity 3.665.000kn
Others 4.024.000kn
Total 11.294.000 kn
PBZisactivelyinvolvedinawholeseriesofsociallybeneficialprojectsandprovidesfinancialsupporttoalargenumberofhumanitarianandsocialinstitutions.Wewouldliketohighlightsomeofthe2010donations:•Caritasfundraisingcampaign“ForOne
thousandJoys”.Theaimofthecampa-ignistoraisemoneytohelp1000lowincomefamiliesinCroatia.Fortheeightconsecutiveyear,PBZhasbeeninvolvedinthemajorCaritasfundraisingcampa-ign“ForOnethousandJoys”.Theaimofthecampaignwastoraisemoneytohelp1000lowincomefamiliesinCroatiafromfundswhichbusinessessetasideforChristmasandNewYear’sparties.Aswellasdonatingmoney,PBZsupportsthecampaignbybuyingCaritas’Chris-tmascards.
Thisyear,undertheslogan“Thefamilyistheessence”,theaimistosupportfamiliesaffectedbythelossofoneormoremembers.
•DonationtoCroatianDeminingFoun-dation-700.000HRK,thatamountwillbeusedtocoverthecostsofhumani-
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ANNUALREPORT
2010
tariandeminingofamine-suspectedarealocatedinthecentralpartofVukovar-SyrmiaCounty,inStariJankov-ciMunicipality,southofSlakovci.AsaconsequenceoftheHomelandWar,inthepresent-dayCroatiathereare830km2ofmine-suspectedareaswhichspreadacross12countiescontaminatedwithminesandunexplodedordnances.MinesinCroatiacauseawholerangeofeconomic,environmentalandsafetyissues,giventhatlargeagriculturalareas,forestsandpartsofriverbanksremaininaccessiblebecauseofminefieldsorsuspicionofminepresence.Bytakingpartinfinancinghumanitariandemining,wewishtogiveadditionalcontributiontothequalityandsafetyoflifeinCroatiawithnomines.
Plentyofdonationsareintendedforawar-dingscholarshipsforpupilsandstudents:•Thedonationtothe(NationalFoundati-
onforSupportingthePupilandStudentStandardofLiving):TheFoundationisawardingthenationalgrantstotalen-tedstudentsandgivingsupporttothespecialprogramswhichcontributetoen-hanicgthelivingandculturalstandardsofstudents.ThekeyroleisinfinancingthebestandmostsuccessfulCroatianstudents,butitwillalsosupportthestudentswhoseuniversitydegreewillenablethemtoapplyforhigh-deman-dingjobsandthusprovidefreshimpetustotheeconomicgrowthoftheRepublicofCroatia.
•“Stepintolife”-providesscholarshipsforyoungpeoplewhoaftercomingofageleaveorphanagesandfosterfamilieswantingtoobtainacollegedegree.Withthesedonations,PBZprovidesfourscholarshipsawardedforfiveyears.
•Withintheproject“SolidarityforVukovar”wegranteddonationsto20studentsfromthecityofVukovar,10pupilsandstudentswhoareonlowincomeintheareaofKrapinsko-Zagor-skaCounty,andwithintheprojectof“ITcareer-opportunitiesfordisabled
persons”-onestudentwillbesupportedduringathree-yearstudy.
•Wewouldalsoliketoemphasizedonati-onsawardedintheareaof“restorationofculturalmonumentsandheritage:DonationsfortherestorationofSt.Rochus(sv.Rok)parishchurchwhichisazerocategorymonumentofculturalheritage,adonationtoasanctuaryOurHolyMotherofTrsatfortherestorationofalibraryofhistoricalvalueandtheFranciscantreasury.
4.2. Sponsorships
Sponsorshipsin2010
Scienceandeducation 357.000kn
Sport 6.446.000kn
Culture 1.307.000kn
Socialsolidarity 31.000kn
Others 554.000kn
Total: 8.695.000 kn
Throughitssponsorshippolicy,aswellaspromotingitsownbrandname,PBZalsoseekstosupportandencouragealargenumberofprojectsinthefieldsofculture,sportandscience,andinthatwaycontributetothedevelopmentofCroatiansociety.
Someofthesponsorshipactivitiesinthesefieldsin2010were:•AsamemberoftheCroatianOlympic
POOL,PBZearmarksfundseveryyeartofinancetheCroatianOlympicCommitteeandinthatwayprovidesforthequalitypreparationofourOlympicsportsmenandwomen
•TheBankandPBZCard,traditionally,sponsoredtheATPCroatianIndoorstournament(PBZIndoors)
•Wewouldliketopointoutasignificantsponsorshipagreement-tosupportoneofthemostfamousculturaleventsinCroatia-Sinjska alka.TheIron-ringofSinjisaknight’stournamentthat
hasbeengoingonforalmost3centu-ries,usingthesameoldcustoms.Ithasrunwithoutpausesince1715.ThisisauniquespectacletoberecognizedbyUnescoasaWorldheritage.
•Thevariousculturalprogramsandinsti-tutionsthatPBZhassupportedincludesponsorshipoftheCroatianNationalTheatreinZagreb,TheModernGallery,CroatianNationalTheatreinVaraždin,traditionalehnologicalmanifestation“Rapskafjera”andmanyothers.
5. ProjectsPBZformanyyearshassupportedaninternati-onalexchangeprogramofstudentsagedfrom15to18yearsorgani-
zedbytheAFS(AssociatedFieldService).Thisreputableinternational,voluntaryandnon-profitorganizationdealswiththeexchangeofstudents.PBZsponsorstwoscholarshipsforaone-yearprogramabroad.
InNovember2009,wehavelaunchedajointhumanitariancampaignbythePontifi-calMissionSocietiesandPBZnamed-Per-formamiracle-andsaveachild’slife!ThegoalofthiscampaignistocollectfundstohelpchildrenintheDemocraticRepublicofCongo,inparticularfor:theCenterforMalnourishedChildrenattheGeneralHospitalinIfendulaLuhwinyaandcentersfortherapeuticnutritionwhichoperatewi-thinCaritasoftheArchdioceseofBukavuinDRCongo.ThestartofthiscampaignwasmarkedbyaninitialdonationbyPBZof100,000kunastohelpchildreninDRCongoandtheBankwillcontinuetocollectfundsthroughitsbranchnetwork.Inthe50largestbranchesofPBZ,inaspot
Bydonatingitsemployees’timeforwork-shoppreparation,PrivrednaBankaZagreb(PBZ),asamemberofCroatianBankingAssociation(HUB),participatedactivelyinaworkinggrouptogetherwithmaleandfemalecolleaguesfrom11otherCroatianbanksandprojectmembersduring2010.Consequentlytoallaforementioned,pre-parationandimplementationofworkshopsforentrepreneurs,asawayofaidingthemwiththefinancialliteracy,isanadditionalactivityinPrivrednaBankaZagreb’sse-gmentofsociallyresponsiblebanking.
6. Environmental impactInPBZwehavebeencontinuouslymonito-ringenergyconsumption,andbylaunchingdifferentactivitieswearetryingtoreduceenergyconsumptionandraisetheconscio-usnessofemployeesabouttheimportanceofprotectingtheenvironment(shuttingdownPCsafterwork,switchingoffairconditionersandheatingonweekends,separatingwastepaperfromotherwasteforrecyclingpurposes).Alsointhelastthreeyears,wehaveintro-ducedanobligationtocopydocumentsonbothpages,whichresultedinthesignifi-cantreductioninpaperconsumptionandattheendofthelastyearwestartedusingreusableenvelopes.
PAPERCONSUMPTION
2008. 579.854 kg
2009. 518.849 kg
2010. 503.525 kg
markedwithacampaignposterthereisacollectionboxfromthePontificalMissionSocieties,andflyerswithapaymentslip.Wehavealsopromotedthecampaigninternality(viae-mail,IntranetandHouseorgans)inordertoengagetheemployeesofthePBZGroup.Uptodate,morethan500.000kunaswascollectedandtransferredtotheMissionandthefullreportfromthefieldisavaila-bleonourwebsitehttp://sirimodobrotu.pbz.hr/.
“Entrepreneurs and Banks - Toget-her Towards Success”,isthenameofworkshopsforentrepreneurs,amutualprojectofCroatianNationalAssociationofEntrepreneurs(HUP)andCroatianBankingAssociations(HUB)whoseaimistofacilita-tethecommunicationaswellastoeducateandinformparticipantsaboutestablishingbusinesscontactwithbank,especiallycreditfinancing.Workshopsareintendedforemployeesandownersofsmallandmediumsizeenterprises(SME),thosewithscarceexperienceorwithnoexperienceatallindoingbusinesswithbanks,aswellasforentrepreneurs-beginners.
