OSS for Digital Services From evolution to revolution · OSS for Digital Services From evolution to...

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© 2017 TM Forum | 1 OSS for Digital Services From evolution to revolution Domenico Convertino WW OSS Domain Lead HPE

Transcript of OSS for Digital Services From evolution to revolution · OSS for Digital Services From evolution to...

Page 1: OSS for Digital Services From evolution to revolution · OSS for Digital Services From evolution to revolution ... “Fault and event management ... The Digital Operations: Efficiency,

© 2017 TM Forum | 1

OSS for Digital Services

From evolution to revolution

Domenico ConvertinoWW OSS Domain Lead

HPE

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Digital Transformation is not a matter of choice

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65%Increase in monthly mobile traffic from 2014 to 2015*.

221x# of times average user checks their smartphone per day

Escalatingnetwork requirements

Increased consumer expectations

Eroding core revenue streams

$54Blost SMS revenue by

2016

1 BillionActive WhatsApp usersFebruary 2016.

New Monetization Models

CommunicationServices Provider

Digital Services Provider

TelcoDigital

*Source: Ericsson Mobility Report *Source: Tecmark*Source: Facebook *Source: Ovum: Counteracting the Social Messaging Threat

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…forcing Telcos to adjust

Three options in providing the ‘pipelines’ of the connected economy:

Position in the middle of the Digital

Economy, focused on digital service

delivery: TV, Cloud, Office Solutions, etc.

Exploit assets in a world of “co-opetition”,

focus on network quality and revenue

share model with OTT

Protect the core, becoming an

infrastructure (commodity) provider,

focused on voice and data services

Smart Digital

2016 2017 2018

Revenue decrease ~10%

2016 2017 2018

Flat revenue

2016 2017 2018

Revenue increase

© Copyright 2016 Hewlett

Packard Enterprise3

Plain Digital

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Achieving Operational Efficiency

The plain option

© Copyright 2016 Hewlett

Packard Enterprise

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Focus on Efficiency

Operational Costs Reduction

Keyword is AUTOMATION

Protect the core, becoming an

infrastructure (commodity) provider,

focused on voice and data services

2016 2017 2018

Revenue decrease ~10%

Plain

Margins

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Achieving Operational Quality

The smart option – one step further

© Copyright 2016 Hewlett

Packard Enterprise

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Focus on Operational Quality

Enhance Customer Profiling

Keyword is ANALYTICS

Exploit assets in a world of “co-opetition”,

focus on network quality and revenue

share model with OTT

Smart

2016 2017 2018

Flat revenueChurnNew revenue Opportunities

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Achieving Operational Agility

The digital option – two steps further

© Copyright 2016 Hewlett

Packard Enterprise

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Focus on Digital Experience

Enriched Product Portfolio

Keyword is

COMPOSABILITY

Position in the middle of the Digital

Economy, focused on digital service

delivery: TV, Cloud, Office Solutions, etc.

Digital

2016 2017 2018

Revenue increase

Digital

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CSPs’ transformation journey

Independent, but converging transformations

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Connectivity Provider

Digital Service Provider

Automated Operations

On-demand Services

Programmable Infrastructure

SDN & NFV

Digital Services are Dynamic

Customers can add/delete/modify services on-the-fly

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Addressing The Agility Question

…A new End to End Service Operations approach

Goal KPI

Time to Market for new Services 9 months weeks

Service Instantiation 30 days 5 minutes

Inhibitors

Siloed / fragmented OSS and Business Processes

Solution complexity grows exponentially

Too many manual activities & exceptions

Waterfall slows time-to-market, does not address risks

Systems are not open, nor flexible enough

A new approach to

End-to-End

Service Operations

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Intent-based Service Modeling: DNA of Agility

WHATWHAT, not HOW

Intelligent software

determines how to translate

Intent into an infrastructure-

specific “prescription” that

enables the network to

behave in the desired manner

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THE CHALLENGE

Swisscom Business Drivers• Co-development (prototyping) with a

partner / supplier on SCRUM based

methodology

• Develop experience for the future

Telco Cloud @ Swisscom

• Holistic and open solution as

framework to scale into additional

NFV business cases in the future

• Maintaining technology and thought

leadership in the Telco Industry

• RFP run as Prototype Industry

Consultation (PIC)

THE SOLUTION

HPE vCPE

Orchestrator based on HPE

Service Director

Functions based on Virtual

service Router with Routing,

Network Address Translation and

Firewall.

Interoperation with other vendors

& Integration to existing systems

Agile cooperation Model, with

integrated Scrum of Scrums

model

THE RESULT

Service Agility, Efficiency

Fully automated service, feature

development within 1 sprint

Reducing the time for new service

design from 9 months to 4 weeks

Reducing provisioning time from

30 days to 5 minutes

Accelerating growth with Agility: Swisscom use case

Swisscom - Development and deployment of a Business Network Service for SMB customers

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HPE OSS Solutions Overview

Managing Standard Resources, NFV Resources and E2E Services

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End-to-end Service Operations across PNFs and

VNFs

Operation of PNFs and

Logical Resources

Operation of VNFs and NFV Infrastructures

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HPE launches new Virtualized OSS

HPE vTeMIP benefits

• Align with CSPs’ emerging interest in integrating VNF and VMF orchestration

• Digital-ready scalability, flexibility and high availability thanks to micro service architecture

• Lower platform costs thanks to virtualized micro services optimizing use of hardware and software

• Lower TCO due to simplified operations, administration and maintenance

• Smoother transitions from development and test to production with DevOps

Analysys Mason: “Fault and event management (FM): Communications service providers (CSPs) are increasingly focused on business services that can be delivered by cloud and virtualized data centers, and this will require investment in FM software”

HPE vTeMIP: what is it?

• Fault Management at the core of our Automated

NOC Solution

• Micro service architecture

• Deployment in NFV environment as a Virtual

Management Function (VMF)

• Application elasticity(1)

• Built-in High Availability and Disaster Recovery

• A library of 350+ Telco Network & EMS adapters

HPE vTeMIP will be the first Virtualized Management Function (VMF)!

(1) dynamic scale-out scale-in operations

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At HPE, we believe thatCSPs have a unique opportunity to embark on a successful journey to becoming DSPs.

It is what drives us everyday to build Self-Driven, Zero Touch OSS for today’s and tomorrow’s Operations.

The Digital Operations: Efficiency, Quality, Agility

HPE Automated OSS enables the DSPs

From evolution to revolution

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Thank you!

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