OSMA widgets
-
Upload
john-kroll -
Category
Education
-
view
164 -
download
0
Transcript of OSMA widgets
Coya
u / W
ikim
edia
Com
mon
s / C
C-BY
-SA-
3.0
Journalism widgetsOHIO SCHOOL MEDIA
ASSOCIATIONSPRING 2016
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
For starters• Does your site platform have limits
(e.g., javascript)?• Can you easily insert HTML in pages?• Does your school require
administrative approval for posting?
ANIMATED GIFSGET MOVING
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Animated GIFs• Faster to load than video, doesn’t
require a player• Quickly highlights key moments,
reactions
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Reaction GIFs
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Creating• Photoshop (harder, but does not
require uploading)• Giphy.com (goes public on
Giphy.com)• Piku Piku (iPhone app; very brief)
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Let your profile subjects wave and
smile at users• Explain team’s key plays• Time-lapse to demonstrate a problem
(hallway congestion, cafeteria food waste)
ANNOTATIONSADDING DEPTH
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Annotation• Annotate (add notes to) text• Allow users to see the original while
also providing explanations & commentary
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Tools• Linking (no comments; leaves page)• Edited images (hard to change,
limited usability)• Genius.com, Hypothes.is (open
forums)• DocumentCloud.org (harder to use)
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Genius example• Live link• Special arrangment with Genius.com
to limit outside users• Special code to make annotations
visible to all
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
DocumentCloud example• Live link• Different embed options, or link to
DocumentCloud site• Has WordPress plugin
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Use photo editing software to
annotate a classroom wall, a student’s bedroom, a teacher’s briefcase
• Use Genius or Hypothes.is to critique or explain examples to staff
• Use DocumentCloud to embed annotated versions of school rules
AUDIO CLIPSATTRACTING ATTENTION
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Audio clips• Highlight great quotes• Encourage reporters to record
interviews• Stand out in social media
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Clammr.com
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Creation & use• Up to 24 seconds of audio• Edit from longer piece within the app• Embed in social media
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Tweet interview clips quickly after the
game• Reporters record short promos for
their stories• Post mystery clips on social media,
challenge followers to identify them
QUIZZESGET THEM INVOLVED
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Quizzes• More engaging than polls; can stand
on their own• Tap into competitive drive• Promote sharing on social media
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Riddle.com• Free to join (includes Riddle
branding)• Templates lead you through creation• License-free stock images available• Photo-heavy quizzes• “Personality” quizzes• Risk: Site homepage may host some
NSFS topics
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Use personality quiz to suggest new
music• Quizzes on teachers
AGGREGATIONCAPTURE AN EVENT
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Aggregation• Build a story up from pieces & parts –
tweets, video, photos, web pages• Archive social media reaction in an
easy-to-read format• Compile live tweeting to create an
instant post
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Storify.com• Most sophisticated and flexible
platform• Drag-and-drop from web, social
media• Add your own comments• Embeddable• Video instructions: bit.ly/osma-storify
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
What it doeshttp://thelambertpost.com/3061/showcase/prom-fashion-show-takes-the-lambert-stage/
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Several reporters live tweet an
event; assemble those + photos for in-the-moment post
• Capture something that sparks social media reaction (bomb scare?) using tweets to supplement news story
SOCIAL MEDIA MANAGEMENT
KEEP IN TOUCH
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Social media managers• Monitor multiple social media outlets
in one screen• Track specific hashtags, regular
words or users• Manage posting to social media
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Hootsuite.com• Combine accounts on Twitter,
Facebook, WordPress, Instagram, YouTube, Storify, Vimeo, Flickr …
• Create streams based on your account, searches, keywords, user lists
• Create and schedule posts; target audience
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Hootsuite dashboard
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Monitor official school and
community accounts• Create lists (opt-in?) for students,
staff• Maintain searches for school/team
names
FREE PHOTOSTHEY’RE PHOTOS! THEY’RE FREE!
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Gettyimages.com• Find a photo (including news,
entertainers, etc.)• Click the “embed” button• Select options (caption)• Paste code into your page source
code
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Disadvantages• Probably won’t work with automated
thumbnails or slideshows• May cause problems with responsive
sites
MAPSA SENSE OF PLACE
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Maps• Answer the “where” question• Provide directions
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Google.com/mymaps• Add markers by hand or using
address search• Add routes• Put text or photos (including
StreetView) into popups• Embed on your site (copy and paste
HTML)
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Suggestions• Best places for after prom• Stadiums and gyms in your league• Where teachers came from• Crimes in the community
WRAPPING UPGET GOING!
April
Killi
ngsw
orth
/ Fl
ickr /
CC-
BY-2
.0
Kroll BoP
Goals• Make your site more than
shovelware; don’t just dump print content online
• Test one new tool per month. Ask yourself: What kind of story can this tell?
• Try, fail, review and try again• Use the Big Box of Crayons