Organizationdevelopment Conversion Gate

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Transcript of Organizationdevelopment Conversion Gate

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ORGANIZATION DEVELOPMENT

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Cummings & Worley, 8e (c)2005Thomson/South-Western

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O is ! "l!nne# "rocess o$ ch!nge in

!n org!ni%!tions culture through theutili%!tion o$ 'eh!ior!l sciencetechnology, rese!rch, !n# theory

Burke’s Definition of OD

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Cummings & Worley, 8e (c)2005Thomson/South-Western

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O re$ers to ! long-r!nge e$$ort toim"roe !n org!ni%!tions "ro'lem-

soling c!"!'ilities !n# its !'ility toco"e +ith ch!nges in its etern!l

enironment +ith the hel" o$etern!l or intern!l 'eh!ior!l-

scientist consult!nts

French’s Definition of OD

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Cummings & Worley, 8e (c)2005Thomson/South-Western

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O is !n e$$ort (1) "l!nne#, (2)org!ni%!tion-+i#e, !n# (*) m!n!ge#

$rom the to", to () incre!seorg!ni%!tion e$$ectieness !n# he!lththrough (5) "l!nne# interentions in

the org!ni%!tions ."rocesses, using 'eh!ior!l science no+le#ge

Beckhard’s Definition of OD

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Cummings & Worley, 8e (c)2005Thomson/South-Western

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O is ! system-+i#e "rocess o$ #!t! collection,#i!gnosis, !ction "l!nning, interention, !n#

e!lu!tion !ime# !t (1) enh!ncing congruence

 'et+een org!ni%!tion!l structure, "rocess, str!tegy,"eo"le, !n# culture (2) #eelo"ing ne+ !n#

cre!tie org!ni%!tion!l solutions !n# (*)#eelo"ing the org!ni%!tions sel$-rene+ing

c!"!city 3t occurs through coll!'or!tion o$org!ni%!tion!l mem'ers +oring +ith ! ch!nge!gent using 'eh!ior!l science theory, rese!rch,

!n# technology

Beer’s Definition of OD

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Cummings & Worley, 8e (c)2005Thomson/South-Western

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a systemwide application and transferof behavioral science knowledge to the

 planned development, improvement,and reinforcement of the strategies,structures, and processes that lead to

organization effectiveness.

Organization Development is...

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C O N T E N T S :

  O R G A N I Z AT I O N A L D E V E L O P M E N T .

  M E A N I N G A N D D E F I N I T I O N S O F O D .

  O B J E C T I V E S O F O D .

  A S S U M P TI O N S A N D VALU ES O F O D .

  P R O C E S S O F O D .

  E F F E C T I V E N E S S O F O D .

ORGANIZATIONAL DEVELOPMENT(OD)

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  INTRODUCTION TO OD:

  The term organizational development was coined by Richard

Beckhard in the mid-1950s.rganizational development is an acronym o! two

words i.e." organization and development.

  Organizai!n: # social $nit o! people that is str$ct$red and managed to meet

a need or to p$rs$e collective goals.

  D"#"$!%&"n: The systematic $se o! scienti!ic and technical knowledge tomeet speci!ic ob%ectives or re&$irements.

 ORGANIZATION DEVELOPMENT:

 rganization development '() is a deliberately planned e!!ort to increase an

organization*s relevance and viability.

  rganizational development is the !ramework !or change" and o!ten times a

manager helps to lead this change.

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 MEANING OF OD:

  rganization development is known as both a !ield o! a%%$i"' "a#i!ra$ *+i"n+"

!oc$sed on $nderstanding and &anaging !rganizai!na$ +ang" and as a !ield o! scienti!ic

st$dy and in&$iry.

  ( is a systemic learning and development strategy intended to change the basics

o! belie!s" attit$des" and relevance o! val$es and str$ct$re o! the c$rrent organization to

 better absorb disr$ptive technologies" market opport$nities" and ens$ing challenges and

chaos.

 DEFINITIONS OF OD:

  #ccording to +iddlemist and ,itt de!ine organizational development is a systematic

means !or planned change that involves the entire organization and is intended to increase

organizational e!!ectiveness.

  /$mmings and ,$se de!ine ( # system wide application o! behavioral science

knowledge to the planned development and rein!orcement o! organizational strategies"

str$ct$re" and processes !or improving an organizations e!!ectiveness.  

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  Bennis. de!ine rganizational development is a response to change"

a comple2 ed$cational strategy intended to change belie!s" attit$des" val$es" and

str$ct$res o! organizations so that they can better adapt to new technologies"

markets" and challenges" and the dizzying rate o! change itsel!.

  /$mmings and orley de!ine 3rganization development is a system-

wide application o! behavioral science knowledge to the planned development

and rein!orcement o! organizational strategies" str$ct$res" and processes !or

improving an organization*s e!!ectiveness.3

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OBJECTIVES OF OD:

#ccording to somil asee%a" the ob%ective o! od is4

To increase the level o! inter-personal tr$st among employees.

To increase employee*s level o! satis!action and commitment.

To con!ront problems instead o! neglecting them.

To e!!ectively manage con!lict.

To increase cooperation among the employees.

To increase the organization problem solving.

To p$t in place process that will help improve the ongoing operation o! the organization on

a contin$o$s basis.

 

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  ASSUMPTIONS AND VALUES OF OD:

ASSUMTIONSndivid$als4

6eople want to grow and mat$re . 7mployees have m$ch to o!!er 'e.g.

creativity and energy) that is not being $sed

at work .

+ost employees desire the opport$nity to

contrib$te 'they desire" seek and appreciateempowerment).

8ro$ps4

8ro$ps and teams are critical to

organizational s$ccess and individ$al needsatis!action.

8ro$ps have power!$l in!l$ences on

individ$al behavio$r .

The comple2 roles to be played in gro$ps

re&$ire skill development.

VALUESndivid$als4

( aims to overcome obstacles to the

nat$ral h$man tendency to grow" enabling

employees to contrib$te more to the

organization.

( stresses open comm$nication"

Treating employees with gen$ine dignityand respect is emphasized.

8ro$ps4

,iding !eelings or not being accepted by

the gro$p diminishes individ$al willingnessto solve problems constr$ctively

#cceptance" collaboration and

involvement lead to e2pressions o! !eelings

and perceptions. 

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 rganization4

72cessive controls" policies and

r$les are detrimental /on!lict can be!$nctional i! properly channeled

ndivid$al and organizational goals

can be compatible .

n most organizations" the level o!interpersonal s$pport" tr$st and

cooperation is lower than desirable

and necessary

 rganization4

The way gro$ps are linked"

in!l$ences their 7!!ectiveness" changesho$ld start at the top and grad$ally

 be introd$ced thro$gh the rest o! the

organization.

The gro$p links the top and bottomo! the organization

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THREE major trends are shaping their relevance of OD inthis drastically changing environment:

1. Globaliation: !t changed the mar"et and

environments in #hich organiation operates as #ell as

the #ay f$nction. %e# government& ne# leadership&

ne# mar"et& ne# co$ntries are emerging and creating

ne# global economy #ith opport$nities and threats.

ro+th & 6ele!nce

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'. !nformation Technology: The #ay an

organiation collects& stores& manip$lates $ses

and transi (..

). *anagerial !nnovation: 

(str!tegic 76, org!ni%!tion #esign, "ro!ctiity &

customer $ocus, le!rning org!ni%!tions)

ro+th & 6ele!nce Conti#9

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 Why O in 3n#i!n Settings+ With the o"ening o$ economy intense com"etition $rom

intern!l & etern!l cor"or!te

+ 3n#i!n min#s !re less systems-#rien & more "eo"le &rel!tionshi" #rien

+3n#i!n min#sets !re tr!#ition 'oun#, $!t!listic !n#

resist!nt to ch!nge+ Ten#ency to +or $or short term th!n long term go!ls

+ There$ore ! nee# $or O

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Kurt lewin (1898–1947)   is widely recognized as the

founding fa ther of OD, a l though he d ied efore the

conce!t eca"e current in the "id#19$%s&

  f ro" lewin ca"e the ideas of grou! dyna"ics andact ion research which under!i n the asic OD !rocess

as wel l as !ro'id ing i ts col laorat i'e consul tant c l ient

ethos&

nst i tu t ional ly , lewin fou nded the *research center for

grou! dyna"ics* (+-D) at ./ , which "o'ed to"ichigan af ter h is death &

 +-D col leagues were a"ong those who founded the

nat ional t ra in ing laorator ies (0/) , f ro" which the t #

grou!s and grou!#ased OD e"erged&

73STO6: ;< =>O?@T3O<

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Aurt ?e+in "l!ye# ! ey role in the eolution o$org!ni%!tion #eelo"ment !s it is no+n to#!y

 ;s e!rly !s Worl# W!r 33, ?e+in e"erimente# +ith !

coll!'or!tie ch!nge "rocess (inoling himsel$ !sconsult!nt !n# ! client grou") '!se# on ! three-ste""rocess o$ "l!nning, t!ing !ction, !n# me!suringresults

This +!s the $orerunner o$ !ction rese!rch, !nim"ort!nt element o$ O,

73STO6: ;< =>O?@T3O<

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73STO6: ;< =>O?@T3O<

?e+in then "!rtici"!te# in the 'eginnings o$ l!'or!tory

tr!ining, or T-grou"s, !n#, !$ter his #e!th in 1B, his close

!ssoci!tes hel"e# to #eelo" surey-rese!rch metho#s !t the

@niersity o$ ichig!n

ougl!s cregor !n# 6ich!r# Dech!r#  +hile Econsulting

together !t ener!l ills in the 1B50s, the t+o coine# the

term org!ni%!tion #eelo"ment (O) to #escri'e !n

inno!tie 'ottoms-u" ch!nge e$$ort th!t $it no tr!#ition!l

consulting c!tegoriesE

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Laboratory Training

Ano+n !s T-grou"s & #e$ine# !s ! sm!ll unstructure#grou" in +hich "!rtici"!nts le!rn $rom their o+ninter!ctions & eoling #yn!mics !'out issues lieinter"erson!l rel!tions, "erson!l gro+th, le!#ershi" &

grou" #yn!mics Deg!n +ith ?e+in & !sso in 3T (!ss!chusetts3nstitute o$ Technology) stu#ying communityinterrel!tions o$ ;meric!n Fe+s

6esults sho+e# the $ollo+ing

1 Gee#'!c $rom grou" inter!ction +!s rich le!rninge"erience2 The "rocess o$ grou" 'uil#ing h!# "otenti!l $or

le!rning th!t coul# 'e tr!ns$erre# to H'!chomesitu!tions

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Laboratory Training contd..!

3n 1B <T? (<!tion!l Tr!ining ?!'or!tory) +!s setu" inDethel, !ine (northe!stern st!te in @S;)

3n 1B50s three tren#s emerge#

1 =mergence o$ region!l l!'s

2 Conerting summer "rogr!m sessions to ye!r roun#sessions

* ="!nsion o$ t-grou"s to 'usiness & in#ustry +ith <T?mem'ers contri'uting signi$ic!ntly (cregor-@nionC!r'i#e, She"h!r# & Dl!e in =sso St!n#!r# Oil no+=on, cregor & Dech!r# !t ener!l ills)

.  ;""lic!tion o$ T grou" +!s l!ter c!lle# te!m 'uil#ingeercises

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 "ction #esearch$%urvey Feedback 

Deg!n in 1B0s, m!Ior +or 'y ?e+in, Collier & Whyte6ese!rch nee#e# to 'e closely line# to !ction i$

org!ni%!tion mem'ers +ere to use it to m!n!ge ch!nge ; coll!'or!tie e$$ort +!s initi!te# 'et+een org!ni%!tion

mem'ers & soci!l scientists to collect rese!rch #!t! !'outorg!ni%!tions $unctioning, to !n!ly%e it $or c!uses & to#eise & im"lement solutions ;$ter im"lement!tion$urther #!t! +!s nee#e# to !ssess the results & thus thecycle o$ #!t! collection & !ssessment continue#

!Ior rese!rches in this $iel#- oercoming resist!nce to

ch!nge (Coch & Grench) & "!rtici"!tie mgt !s ! me!ns o$getting em"loyees inole# in "l!nning & m!n!gingch!nge

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 "ction #esearch$%urvey Feedback contd..!

The chie$ "oint o$ !ction rese!rch +!s system!ticcollection o$ surey #!t! th!t +!s $e# '!c to theclient org!ni%!tion

 ;$ter ?e+in, m!Ior contri'ution 'y ?iert(me!surement o$ !ttitu#es, cre!tion o$ ?iert-ty"esc!le)

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&ormative "pproaches 'articipative (anagement !

D!se# on the 'elie$ th!t hum!n rel!tions !""ro!ch +!s the 'est +!y tom!n!ge org!ni%!tions 3t +!s eem"li$ie# in the rese!rch th!t !ssoci!te#?ierts "!rtici"!tie m!n!gement (system ) style +ith org!ni%!tion!le$$ectieness

The $our ty"es o$ m!n!gement systems !re !s $ollo+s). *+ploitative authoritative (S1) !utocr!tic(rel!ting to rule), to" #o+n,

c!rrot & stic(com'in!tion o$ re+!r#s !n# "unishment to in#uce 'eh!ior),resulting in me#iocre (not ery goo#)"er$orm!nce,. Benevolent authoritative (S2) mgt little "!tern!listic, em"loyees

!llo+e# ! little more inter!ction & $ree#om in #ecision m!ing 'ut +ithinlimits

-. onsultative (S*) incre!se# em"loyee inter!ction in #ecision m!ing 'utmgt still m!es the $in!l #ecision "ro#uctiity goo#, em"loyees mo#er!tely

s!tis$ie#/. 'articipative group (S) $osters high inolement, communic!tionl!ter!lly & ertic!lly, +or grou"s inole# in go!l setting, #ecision m!ing& !""r!is!l

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&ormative "pproaches 'articipative (anagementcontd..!

?iert !""lie# system mgt to org!ni%!tions using surey $ee#'!c"rocess +ith the $oll Ste"s

1 =m"loyees com"leting the $orm o$ H"ro$ile o$ org!ni%!tion!lch!r!cteristics !'out 'oth the "resent & i#e!l con#itions o$ siorg!ni%!tion!l $e!tures le!#ershi", moti!tion, communic!tion,#ecisions, go!ls & control

2 !t! +!s $e# '!c to #i$$erent +or grou"s +ithin the org!ni%!tion* The #iscre"!ncy 'et+een the "resent & the i#e!l situ!tion +!s

e!mine# using S !s the i#e!l 'enchm!r   ;ction "l!ns +ere gener!te# to moe the org!ni%!tion to+!r# S

con#ition

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'roductivity 0 1uality of 2ork Life 12L!

The im"!ct on O too "l!ce in t+o "h!ses3n "h!se 3 the moement 'eg!n in =uro"e (1B50) & @S

(1B40)D!se# on the +ors o$ =ric Trist et !l !t T!istoc

3nstitute o$ 7um!n 6el!tions, ?on#oneelo"e# +or #esigns !ime# !t integr!ting technology

& "eo"le3nole# Ioint "!rtici"!tion o$ union & m!n!gement

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'roductivity 0 1uality of 2ork Life 12L! contd3

Jh!se 33 'eg!n in 1BBChie$ re!son +!s intern!tion!l com"etition $!ce# 'y @S !t

home & !'ro!#?o+ cost high Ku!lity $oreign goo#s (F!"!nese) & F!"!nese

m!n!gement e"!n#e# the initi!l $ocus $rom +or #esignto re+!r#, m!n!gement styles, +or settings

?e# to the rise o$ Ku!lity circles & TL<o+ em"h!sis h!s shi$te# $rom TL to em"loyee

inolement (=3) to em"loyee em"o+erment ("o+er to thelo+er leels)

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%trategic hange

6ecent in$luence

=m"h!sis on com"etitie str!tegy,$in!nce &m!reting,te!m 'uli#ing & !ction rese!rch

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 Theories of  'lanned change4

Organizational li"ate # the mood or $ni,$e -personality of an organiation #hich can be

observed in the attit$des and beliefs abo$t organiational practices create organiational

climate and infl$ence members/ collective behavio$r.

0limate feat$res and characteristics may be associated #ith employee satisfaction&

stress& service ,$ality and o$tcomes and s$ccessf$l implementation of ne# programs.

0limate feat$res and characteristics incl$de:

eadership

Openness of 0omm$nication 2

3articipative *anagement

Role 0larity

0onflict Resol$tion

eader 4$pport 2

 eader 0ontrol

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Organizational ulture 5 ee"ly se!te# norms,

 !lues !n# 'eh!iours th!t mem'ers sh!re The $ie

 '!sic elements o$ culture in org!ni%!tions inclu#e

 ;ssum"tions M>!lues

Deh!ior!l norms

Deh!ior!l "!tterns M ;rti$!cts

 Theories of  'lanned change4

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To un#erst!n# the "r!ctice o$ O, some o$ the ey terms,em'e##e# in Dech!r#Ns $ormul!tion, inclu#e

'lanned - c!re$ully thought through '!se# on #!t!#ocumente#

*ffectiveness - !s me!sure# 'y !ctu!l org!ni%!tion!l"er$orm!nce ersus #esire# org!ni%!tion!l "er$orm!nce

 7ealth - !s me!sure# 'y the org!ni%!tionNs !'ility to res"on#,gro+ !n# !#!"t in its enironment!l contet

8ntervention - the s"eci$ic !ction(s) selecte# $orim"lement!tion th!t !re inten#e# to 'ring !'out theenisione# ch!nge

'rocesses - ho+ +or gets #one in !n org!ni%!tion eg#eliery o$ serice, 'illing, re"!ir, etc

6eneral (odel of  'lanned change

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  Once m!n!gers !n# !n org!ni%!tion commit to

"l!nne# ch!nge, they nee# to cre!te ! logic!l ste" 'y‐

ste" !""ro!ch in or#er to !ccom"lish the o'Iecties

Jl!nne# ch!nge reKuires m!n!gers to $ollo+ !n

eight ste" "rocess $or success$ul im"lement!tions,‐

 +hich is illustr!te# in Gigure 1

%teps in 'lanned hange

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%teps in 'lanned hange

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%teps in 'lanned hange

#ecognize the need for changeDevelop the goals of  the change

%elect a change agent

Diagnose the current climate%elect an implementation method

Develop a plan

8mplement the plan

Follo9  the plan and evaluate it

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Theories o$ Jl!nne# Ch!nge

The #eelo"ment o$ theories or mo#el o$ "l!nne#ch!nge $!cilit!te# the #eelo"ment O

These theories #escri'es the #i$$erent st!ge though

 +hich "l!nne# ch!nge m!y 'e e$$ecte# !n# e"l!inthe tem"or!l "rocess o$ !""lying O metho#s tohel" org!nis!tion mem'ers in m!n!gingorg!nis!tion ch!nge

?ets see the !rious "l!nne# ch!nge

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Theories o$ Jl!nne# Ch!nge

Theories o$ "l!nne# ch!nge

Aurt ?e+in o#el ;ction 6ese!rch o#el

Jositie o#el

Drue-?it+in o#el

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Aurt ?e+in o#el

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Gorce Giel# ;n!lysis riing Gorces

riing Gorces !re the $orces th!t "ush in !#irection th!t c!uses ch!nge to occur

They c!use ! shi$t in the eKuili'riumto+!r#s ch!nge

orce Giel# ;n!lysis 6estr!ining

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orce Giel# ;n!lysis 6estr!iningorces

6estr!ining $orces !re $orces th!t counter#riing $orces They o""ose ch!nge

6estr!ining $orces c!use ! shi$t in theeKuili'rium +hich o""oses ch!nge

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Gorce Giel# ;n!lysis =Kuili'rium

=Kuili'rium is ! st!te o$ 'eing +here #riing $orceseKu!l restr!ining $orces !n# no ch!nge occurs

=Kuili'rium c!n 'e r!ise# or lo+ere# 'y ch!nges th!toccur 'et+een the #riing !n# restr!ining $orces

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?e+ins Ch!nge Theory 

onsists of three distinct and vitalstages4

.@n$ree%ing

.oing to ! ne+ leel or Ch!nging

.6e$ree%ing

Theories o$ Jl!nne# Ch!nge

C!se o$ ! oernment o$$ice +here ty"e+riters

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C!se o$ ! oernment o$$ice +here ty"e+riters!re going to 'e re"l!ce# 'y com"uters

7ere, !""rehension !'out le!rningcom"uter !n# un+illingness to !cce"t the

ch!nge c!n 'e restr!ining $orce ;n#, u"-gr!#!tion o$ no+le#ge !n#

incre!se in "ro#uctiity c!n 'e ! "ositie

#riing $orce

.@n$ree%ing

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@n$ree%ing

   This st!rts 'y ch!llenging m!ny o$ the 'elie$s,!ttitu#es, !n# 'eh!iour o$ "eo"le +ithin theorg!ni%!tion

  oti!tion $or ch!nge shoul# 'e gener!te# 'e$orech!nge c!n occur

   uring this eeryone $eels th!t things !re 'ecoming o$$ '!l!nce !s ne+ system +ill m!e

their Io' #i$$icult   We nee# to sell the 'ene$its o$ the ch!nge to

eeryone inole# i e 'ene$its o$ re"l!cing ty"e- +riters +ith com"uters

   ;lso !##ress !ny #ou'ts or concerns

8ntroducing hange$(oving to

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8ntroducing hange$(oving tothe &e9 Level

Once the org!ni%!tion h!s gone through theun$ree%e st!ge, e$$ectie ch!nge c!n 'egin +ithinthe org!ni%!tion

Time !n# $reKuent communic!tion !re t+o ey$!ctors $or the ch!nge to occur

Jeo"le nee# to un#erst!n# the ch!nges !s theyoccur !n# $eel th!t they !re "!rt o$ the ch!nge

Some t!e ! long time to le!rn the com"uters This c!n le!# to $e!r !n# rumours th!t nee# to 'e

h!n#le# Kuicly +hich shoul# 'e t!en c!re o$

.6e$ree%ing

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6e$ree%ing

3t is the "rocess to integr!te the ne+ 'eh!ior intothe "ersons thining !n# !ttitu#e

Once the ch!nges h!e t!en e$$ect, +e nee# tom!e them 'eliee th!t their "ro#uctiity !n#no+le#ge +ill go u" !s the st!rt le!rning com"uter

One shoul# m!e sure th!t "eo"le get com$ort!'lein using the com"uters

 ;lso to "roi#e cle!r communic!tions, su""ort !n#tr!ining

 ;n# to cele'r!te the success$ul com"letion o$ch!nges

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T7=O63=S OG J?;<<= C7;<=

2 ;ction 6ese!rch o#el Jro'lem i#enti$ic!tion

 Consult!tion +ith 'eh!iour!lscience e"erts

!t! g!thering !n# "relimin!ry #i!gnosis

 Gee#'!c to ! ey client or grou"

Foint #i!gnosis o$ the "ro'lem (+ith them!n!gement 'y O e"ert)

Foint !ction "l!nning

!t! g!thering !$ter !ction

 ;ction

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T7=O63=S OG J?;<<= C7;<=

* The Jositie o#el $ocuses on .+h!t the org!ni%!tionis #oing right !n# not "ro'lems

! 3niti!te the inKuiry 

 ' 3nKuire into 'est "r!ctices o$ the org!ni%!tion !n# get

#et!ils o$ the s!me

c iscoer the themes '!se# on stories o$ "eo"le, ie,ho+ m!n!gers m!n!ge#

# =nision ! "re$erre# $uture em"loyees i#enti$y

themes !n# ch!nge st!tus Kuo

e esign !n# #elier #esign & #elier +!ys to cre!te$uture #escri'e !ctiities !n# cre!te "l!ns to 'ring!'out the ision

T7=O63=S OG J?;<<= C7;<=

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T7=O63=S OG J?;<<= C7;<=

* The Jositie o#el

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Drue ?et+in Org!nis!tion!l o#el

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Drue - ?et+in Org!nis!tion!l o#el

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G"n"ra$ M!'"$ !, P$ann"' Cang"

Evaluatingand

InstitutionalizingChange

Planningand

ImplementingChange

DiagnosingEntering

andContracting

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T7=O63=S OG J?;<<= C7;<=

ener!l o#el o$ Jl!nne# Ch!nge! =ntering & contr!cting +ith O e"ert +ith theorg!ni%!tion

 ' i!gnosing issues !t org!ni%!tion leel, grou" leel

!n# in#ii#u!l leel (!thering, !n!lysing !n# $ee#ing '!c#!t! re the centr!l ch!nge !ctiities in #i!gnosis)

c Jl!nning & 3m"lementing ch!nge to 'e c!rrie# out Iointly 'y the O e"ert !n# the org!ni%!tion

# =!lu!ting !n# institution!li%ing ch!nge "roi#ing$ee#'!c !n# e!lu!ting the e$$ects o$ ch!nge, !n# m!e itregul!r $e!ture +hich shoul# continue

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Cummings & Worley, e (c) 2001 South-WesternCollege Ju'lishing

2-41

riti:ue of 'lanned hange

Conce"tu!li%!tion o$ Jl!nne# Ch!nge Ch!nge in not line!r Ch!nge is not r!tion!l The rel!tionshi" 'et+een ch!nge !n# "er$orm!nce is uncle!r

Jr!ctice o$ Jl!nne# Ch!nge ?imite# consulting sills !n# $ocus Luic $ies s #eelo"ment !""ro!ches

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 2ho is the OD 'ractitioner;

They m!y 'e intern!l or etern!l consult!nts +hoo$$er "ro$ession!l serices to org!ni%!tions,inclu#ing their to" m!n!gers, $unction!l #e"!rtmenthe!#s, !n# st!$$ grou"s

They m!y 'e those s"eci!li%ing in $iel#s rel!te# toO, such !s re+!r# systems, org!ni%!tion #esign,tot!l Ku!lity, in$orm!tion technology, !n# 'usiness

str!tegy

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 2ho is the OD 'ractitioner;

The incre!sing num'er o$ m!n!gers !n#!#ministr!tors +ho h!e g!ine# com"etence in O!n# +ho !""ly it to their o+n +or !re!s

6 l $ O J titi

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6ole o$ O Jr!ctitioners

  O "r!ctitioners y nee# "l!y !riety o$roles +hich ch!nge !ccor#ing to +h!tnee#e# >!rious roles !re !s $!llo+es

1  ;s ! te!cher2  ;s Ch!nge !gent

*  ;s 7el"er !n# C!t!lysts

 ;s thir# "!rty !gent

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Jro$ession!l =thics $or O Jr!ctitioners

'rofessional *thics4=thic!l issues in O !re concerne# +ith

ho+ "r!ctitioners "er$ormtheir hel"ing rel!tionshi" +ithorg!ni%!tion mem'ers

3nherent in !ny hel"ing rel!tionshi" isthe "otenti!l $or miscon#uct !n# client !'use

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Cummings & Worley, 8e (c)2005Thomson/South-Western

*-4

ompetencies of an OD'ractitioner

3ntr!"erson!l sills Sel$-!+!reness

3nter"erson!l sills  ;'ility to +or +ith others !n# grou"s

ener!l consult!tion sills  ;'ility to m!n!ge consulting "rocess

Org!ni%!tion #eelo"ment theory  Ano+le#ge o$ ch!nge "rocesses

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T7;<A :O@

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 PROCESS OF OD:

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OC SS O O :

  rganization (evelopment '() is a planned approach to improve employee

and organizational e!!ectiveness by conscio$s interventions in those processes and

str$ct$res that have an immediate bearing on the h$man aspect o! the organization.

  # normal ( process can be phased in !ollowing manner4.

  'roblem I'"ni,i+ai!n

Data ollection

Diagnosis

'lanning and 8mplementation

*valuation and Feedback 

Pr!$"& i'"ni,i+ai!n:

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Pr!$"& i'"ni,i+ai!n:

The !irst step in ( process involves $nderstanding and identi!ication

o! the e2isting and potential problems in the organization. The awareness o!

the problem incl$des knowledge o! the possible organizational problems o!

growth" h$man satis!action" the $sage o! h$man reso$rce and organizational

e!!ectiveness.

Daa C!$$"+i!n:

,aving $nderstood the e2act problem in this phase" the relevant data is

collected thro$gh personal interviews" observations and &$estionnaires.

Diagn!*i*:

( e!!orts begin with diagnosis o! the c$rrent sit$ation. s$ally" it is

not limited to a single problem. Rather a n$mber o! !actors like attit$des"

ass$mption" available reso$rces and management practice are taken into

acco$nt in this phase. There are !o$r steps in organizational diagnosis4

Sr-+-ra$ ana$*i*:

(etermines how the di!!erent parts o! the organization are !$nctioning

in terms o! laid down goals.

Pr!+"** ana$*i*: 

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6rocess implies the manner in which events take place in a se&$ence. t

re!ers to pattern o! decision making" comm$nication" gro$p dynamics and

con!lict management patterns within organization to help in the process o!

attainment o! organizational goals. F-n+i!n ana$*i*: 

This incl$des strategic variables" per!ormance variables" res$lts"

achievements and !inal o$tcomes.

D!&ain ana$*i*: 

(omain re!ers to the area o! the organization !or organizational diagnosis. P$anning an' i&%$"&"nai!n:

  #!ter diagnosing the problem" the ne2t phase o! (" with the (

interventions" involves the planning and implementation part o! the change

 process.

E#a$-ai!n an' ,""'a+/:

#ny ( activity is incomplete witho$t proper !eedback. :eedback is a

 process o! relaying eval$ations to the client gro$p by means o! speci!ic report or

interaction

EFFECTIVENESS OF OD:

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  ,$manistic val$es $nderlie (. +arg$lies and Raia artic$lated the h$manistic val$es

o! ( as !ollows4

6roviding opport$nities !or people to !$nction as h$man beings rather than as reso$rces inthe prod$ctive process.

6roviding opport$nities !or each organization member" as well as !or the organization itsel!"

to develop to his !$ll potential.

;eeking to increase the e!!ectiveness o! the organization in terms o! all o! its goals.

#ttempting to create an environment in which it is possible to !ind e2citing and challenging

work.

6roviding opport$nities !or people in organizations to in!l$ence the way in which theyrelate to work" the organization" and the environment.

Treating each h$man being as a person with a comple2 set o! needs" all o! which are

important in his or her work and li!e.

ORGANIZATION INTERVENTIONS(OI)

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ORGANIZATION INTERVENTIONS(OI)

CONTENTS

 INTRODUCTION TO OI.

 MEANING OF OI.

 ASSUMPTIONS OF OI.

 FACTORS T0AT 0ELPS C0ANGE AGENT.

 E1AMPLES OF INTERVENTIONS.

INTRODUCTION TO OI:

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 INTRODUCTION TO OI:

  They may be introd$ced by a change agent as part o! an improvement

 program" or they may be $sed by the client !ollowing a program to check onthe state o! the organization*s health" or to e!!ect necessary changes in its own

 behavior. 3;tr$ct$red activities3 mean s$ch diverse proced$res as e2periential

e2ercises" &$estionnaires" attit$de s$rveys" interviews" relevant gro$p

disc$ssions" and even l$nchtime meetings between the change agent and a

member o! the client organization.

  7very action that in!l$ences an organization*s improvement program in a

change agent-client system relationship can be said to be an intervention.

  There are many possible intervention strategies !rom which to choose.

MEANING OF OI:

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MEANING OF OI:

  3nterventions3 are principal learning processes in the 3action3 stage o!

organization  development. nterventions are str$ct$red activities $sedindivid$ally or in combination by the members o! a client system to improve

their social or task per!ormance.

  nterventions range !rom those designed to improve the e!!ectiveness o!

individ$als thro$gh those designed to deal with teams and gro$ps" intergro$p

relations" and the total organization.   There are interventions that !oc$s on task iss$es 'what people do)" and

those that !oc$s on process iss$es 'how people go abo$t doing it). :inally"

interventions may be ro$ghly classi!ied according to which change mechanism

they tend to emphasize4 !or e2ample" !eedback" awareness o! changing c$lt$ral

norms" interaction and comm$nication" con!lict" and ed$cation thro$gh eithernew knowledge or skill practice.

 ASSUMPTIONS OF OI:

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  ;everal ass$mptions abo$t the nat$re and !$nctioning o! organizations 

are made in the choice o! a partic$lar strategy. Beckhard  lists si2 s$ch

ass$mptions4

The basic b$ilding blocks o! an organization  are gro$ps 'teams). There!ore"

the basic $nits o! change are gro$ps" not individ$als.

#n always relevant change goal is the red$ction o! inappropriate competition 

 between parts o! the organization and the development o! a more collaborative

condition.

(ecision making in a healthy organization is located where the in!ormation

so$rces are" rather than in a partic$lar role or level o! hierarchy.

rganizations" s$b$nits o! organizations" and individ$als contin$o$sly manage

their a!!airs against goals. /ontrols are interim meas$rements" not the basis o!

managerial strategy.

ne goal o! a healthy organization is to develop generally open

comm$nication" m$t$al tr$st" and con!idence between and across levels.

6eople s$pport what they help create. 6eople a!!ected by a change m$st be

allowed active participation and a sense o! ownership in the planning and

cond$ct o! the change

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 FACTORS T0AT 0ELP C0ANGE AGENT:

  ;ome o! the things which will help him are4

# real need in the client system to change.

8en$ine s$pport !rom management.

;etting a personal e2ample4 listening" s$pporting behavior.

# so$nd backgro$nd in the behavioral sciences.

# working knowledge o! systems theory.

# belie! in man as a rational" sel!-ed$cating being !$lly capable o! learning

 better ways to do things.

E1AMPLES OF INTERVENTIONS:

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 E1AMPLES OF INTERVENTIONS:

  # !ew e2amples o! interventions incl$de

Team B$ilding.

 /oaching.

 <arge 8ro$p nterventions.

 +entoring.

 6er!ormance #ppraisal.

 (ownsizing.

 T=+ #nd

 <eadership (evelopment.

R","r"n+"*:

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R","r"n+"*:

 ++++ii"e#i!com +++'usiness#iction!rycom

 +++'oun#lesscom

 +++msue#ucom

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Tan/ !-