Oral Presentation Guidlines
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Transcript of Oral Presentation Guidlines
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8/4/2019 Oral Presentation Guidlines
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Effective Business Presentations: Guidelines
Introduction
The introduction serves 3 main purposes:establish group credibility
provide personal and professional information (introducer?). Make it unique!
get the interest and attention of the audiencestate topic, relate it to the audience, and preview the main points/ideas to be presented
preview the body of the presentation
introduction is well thought out, well rehearsed & effectively delivered
Body
The objective of the body is to deliver the central idea using logical points, and bolster it
with strong evidence and in convincing fashion
In order to do so:Establish what the central idea is
Present these points in a logical sequence such as chronological fashion (I have given
you a framework!)
Support ideas and opinions with relevant examples, graphs, tables, charts, statistics,or expert testimony
Draw conclusions based on facts and solid evidence
Maintain credibility by presenting correct, concise, and complete informationUse connectives such as transitions and signposts to facilitate audience understanding
DeliveryAppropriate dress code and extremities
Clear, strong voice, varying tone, pitch
Choice of language vivid, memorable, professional (repetition, metaphors, examples,no slang!)
Pauses, audience contact
No visible nervousness (Keep tight control!)
Stimulating comments and unique informationUse of appropriate and natural gestures to reinforce ideas
Absolutely no paper reading; use help from the slide and cue-cards if necessary
Timing
Start and end on time theres nothing worse, or more painful than an hour-long 25-
minute presentation! No extra time will be given
Clarity of thought results in clarity of expression. Rehearse!
Develop your point logically, wait for non-verbal or verbal cues indicating
comprehension, then move on to the next pointEmphasize, recap, and repeat frequently
Visual Support
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8/4/2019 Oral Presentation Guidlines
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Effective visual aids can clarify ideas, increase the interest level of the audience, and
increase the credibility of the speaker.
Support the message with graphs, drawings, charts, or computer-generated graphicsExplain the visual aids clearly with captions and texts
Ensure balance between graphs, pictures etc. and text
Use a consistent typeface, color scheme, & graphical style to enhance the professionalimage of the presentation. Avoidextremely contrasting colors and too much
animation.
Audience Interaction
Perhaps the most difficult challenge in a presentation. A presentation engages itsrecipients.
Be creative: examples of products/services, ads etc.
Engaging the audience comes from a genuine empathyWays you might engage them include:
Eye contact with individualsExamples or events that connect you to the audience
Friendly body languageTalking to or with, not drawn at, or up to the audience
Q & A
There are generally 2 types of questions in public presentations:
Questions designed to let you show how much you know, or dont know
Questions that let the questioner show how much s/he knows
Either way, when soliciting or responding to questions:
Actively and empathetically listen to the questionRephrase, paraphrase or restate question(s) to the audience
Clarify the issue(s) asked in the question
Keep it short, to the point, and answer each question (even if its I dont know) in
turn. Avoidmaking up a story as it will be detrimental to your grade!Provide succinct but complete answers
Make eye contact with the entire audience
Treat the audience with patience and respectListen carefully and take notes of comments and suggestions made by the audience
for your final marketing plan