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ORACLE RETAIL MERCHANDISING ANALYTICS

KEY BENEFITS

Provides insights into

traditional core retail subject

areas like sales, promotions,

and order management

Employs Oracle’s Fusion-

standard BI/DW technology,

from storage-to-scorecard, for

optimal scalability and

supportability, and minimal

TCO

Pre-built integration with

Oracle solutions including:

Oracle Retail

Merchandising System

Oracle Retail

Merchandise Financial

Planning

Oracle Retail Invoice

Matching

Oracle Retail Sales

Audit

Oracle Retail Price

Management

Can operate as a standalone

data mart, or can be

combined with other Oracle BI

applications to form either a

portion of or the entirety of a

retailer’s EDW

Strategically-aligned with

Oracle Retail, ERP and CRM

applications

Metadata-based solution

supporting pervasive, self-

service and “closed-loop”

analytics

As retailers evolve toward a Commerce Anywhere environment, which

supports consumers shopping and purchasing where and when they want,

much of their success will depend on how effectively they use big-data and

analytics. Effectively analyzing how consumers exploit the benefits of

Commerce Anywhere is critical to enabling the retail enterprise to deliver

on its brand promise. Oracle Retail Merchandising Analytics was

designed with this in mind.

Part of the Oracle Retail Analytics product family, Oracle Retail

Merchandising Analytics is a powerful, mobile-enabled retail BI

application that provides insights into a retailer’s merchandising

performance, helping retailers better understand their business, make

more informed decisions, and execute with the confidence that they are

positively impacting the top and bottom lines.

Product Overview

Oracle Retail Merchandising Analytics provides retailers with an industry-specific

solution for enabling insight into merchandising operations. Merchandising

Analytics helps retailers optimize merchandise and assortment performance,

effectively track new product performance, and optimize inventory, markdowns,

and promotions. It ensures that every decision is based on an informed analysis of

store and product performance.

Oracle Retail Merchandising Analytics is the successor to Oracle’s Retail Data

Warehouse (RDW), and encompasses core retail subject areas including sales,

inventory, customer order demand/fulfillment, supplier, planning, markdowns, and

wholesale/franchise, and includes extensive aggregations and packaged data

integration with Oracle’s Merchandising applications. A license migration

program is available to retailers with RDW licenses. Oracle Retail Merchandising

Analytics leverages the power of Oracle technology, from storage-to-scorecard,

lowering total cost of ownership and simplifying support.

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KEY FEATURES

Hundreds of packaged

measures, metrics, KPI’s, and

attributes

Dozens of facts and OBIA-

conformed dimensions

Dozens of packaged OBIEE

reports and dashboards

Internal and external data

integration using ODI

Designed with ARTS DW

influence

Exadata- and Exalytics-ready

Consistent technology

platform:

Oracle Database

Oracle Business

Intelligence Enterprise

Edition (BI EE) or

Foundation suite (BI FS)

Oracle Data Integrator

Oracle Exalytics (optional)

Oracle Exadata (optional)

RELATED PRODUCTS

Oracle Retail Customer

Analytics

Oracle BI Applications

Figure 1. Wholesale Analysis dashboard provides a view of wholesale sales, returns, and profit over specified periods of time, or as of a specific point in time.

About Oracle Retail Analytics

The Oracle Retail Analytics product suite consists of Oracle Retail Merchandising

Analytics and Oracle Retail Customer Analytics, with modules for other retail

domains planned for the future. Oracle Retail Analytics employs Oracle’s Fusion-

standard BI/DW technology, including Oracle Business Intelligence, Oracle Data

Integrator, Oracle Database, and optionally Oracle Exadata and Exalytics. Oracle

Retail Analytics subscribes to Oracle’s Common Enterprise Information Model,

aligning with Oracle BI Applications which enables cross-domain, Retail + ERP +

CRM analytics but packaged modularly. This modularity supports flexible

deployments of one or a small set of conformed data marts up to and including a

full set comprising a retailer’s strategic Enterprise Data Warehouse. Regardless of

deployment breadth, Oracle Retail Analytics is designed from the ground-up to

scale to the highest levels of data and user volumes that today’s retailers demand.

Pervasive consumption of Oracle Retail Analytics’ BI content is possible with

Oracle BI, including vehicles such as mobile devices, text message alerts, MS

Office, web portals, and more. By leveraging Oracle BI’s web services, URL-

based calls from Oracle Retail Analytics to applications such as Oracle Retail

Merchandising System (RMS) can be made in-context – for example, passing item

info as parameters to open an item-specific RMS form. Further, in-context actions

can be launched directly from an Oracle Retail Analytics dashboard in true

“closed-loop analytics” form, optimizing the process of turning analytics into

actions.

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Figure 2. Cluster Group Rank dashboard provides a view of store cluster ranking based on various financial measurements, such as sales, profit, and return amounts.

About Oracle Business Intelligence Enterprise Edition (OBIEE)

OBIEE 11g is the central component of the Oracle Business Intelligence

Foundation Suite (OBIFS) for creating ad hoc queries, reports, business

application optimized data visualizations, and interactive dashboards. It is a

comprehensive business intelligence and analytics platform that delivers a full

range of capabilities—including interactive dashboards, ad hoc queries, mobile

analytics, notifications and alerts, enterprise and financial reporting, scorecard and

strategy management, business process invocation, unstructured search and

collaboration, integrated systems management and more. OBIEE 11g is built on a

proven and modern technological foundation that supports the highest workloads

and most complex deployments, while providing timely insights to users across an

enterprise at a low overall total cost of ownership.

About Oracle BI Applications

Oracle Business Intelligence Applications provide complete, real-time, and

enterprise wide insight for all users, enabling fact-based actions and intelligent

interaction. Designed for rapid deployment at a low cost of ownership, Oracle BI

Applications are prebuilt solutions that start with the customer, embrace any

existing corporate data source, and are seamlessly integrated with Oracle’s

transactional solutions to increase effectiveness across the entire customer life

cycle. All Oracle BI Applications are powered by Oracle BI Enterprise Edition.

About Oracle Exadata and Exalytics

The Oracle Exadata Database Machine is a complete, optimized, hardware and

software solution that delivers extreme performance for data warehousing and

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helps to lower storage costs by up to 10x. It is engineered to be the highest

performing and most available platform for running the Oracle Database. Oracle

Exadata runs all types of database workloads including Online Transaction

Processing (OLTP), Data Warehousing (DW) and consolidation of mixed

workloads. Simple and fast to implement, the Oracle Exadata Database Machine

powers and protects your most important databases and is the ideal foundation for

a consolidated database cloud.

Oracle Exalytics In-Memory Engineered System is the world’s first engineered

system specifically designed to deliver real-time high performance analysis,

modeling, and planning. Oracle BI, along with the Oracle TimesTen In-Memory

Database for Exalytics and Oracle Essbase, is the software foundation for Oracle

Exalytics. Special enhancements for Exalytics in Oracle BI deliver the fastest

performance for the most demanding of queries to business users.

About Oracle Retail

Oracle provides retailers with a complete, open and integrated suite of business

applications, server and storage solutions that are engineered to work together to

optimize every aspect of their business. 20 of the top 20 retailers worldwide -

including fashion, hardlines, grocery and specialty retailers - use Oracle solutions

to drive performance, deliver critical insights and fuel growth across traditional,

mobile and commerce channels.

Contact Us

For more information about Oracle Retail Customer Analytics, please visit

oracle.com/goto/retail or email oneretailvoice_ww@oracle.com to connect with an

Oracle representative.

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