or-how-sales-is-just-like-seducing-a-girl.original

Or how sales is just like seducing a girl…

3 WAYS TO INCREASE YOUR SALES

• Are you a hot YOUNG company?

• Do you think customers need to see you because of your greatness?

• Do you want to increase your sales?

Then continue reading and steal one of the following ideas to increase your sales.

The coming pages will help you to increase your sales if you answer yes to one of these questions.


1. STRUCTURE

Sales is not magic, everybody can become a master with some structure.

2. FOLLOW-UP

This is our first secret. Don’t ever stop to follow-up on a lead.

3. TOOLS & TRICKS

Okay, some magic can help.

Inreasing sales is working on three basic topics



1. Structure

Always think of the customer’s buying phase


1. STRUCTURE

• We’re so fond of our product that most people think of how to sell their product. Stop talking and start listening.

• Put yourself in your customer’s shoes and define the psychological phases he goes through during the process.

• Think about how long it generally takes to switch phases. Ask your customer in what phase he is. E.g. Adapt your style and help your customer who is in an information seeking phase.

WHY?

Recognition of a need

Research

Analysis & ComparisonBuying

PostBuying Buying

phase

Think of the right tools and approach at each step


• Sometimes people say men are like microwaves and women are like oves, so adapt your apporach and tools according to the level of heat of your customer

• Define the most important sales steps around the buying phases you just defined.

WHY?

1. STRUCTURE

After that, it’s just about statistics.


• Do the math. • What’s your average deal size?

• Lead to deal ratios: how many appointments, contacts, leads do you need to get a deal?

• Set yearly/monthly/weekly targets.

WHY?Opportunity: get a list of potential hotties.

Qualifying: maker him/her hot using the right steps.

Offer: ask him/her on a date

Deal:Make out

1. STRUCTURE


2. Follow-up

Be a child and never stop asking why


• As soon as possible, talk and listen to your customer, try to figure out how he feels.

• Use as many times as possible the magic word

WHY?

WHY?

2. FOLLOW-UP

One winning model


OLD SCHOOL:

NEW SCHOOL:

2. FOLLOW-UP

Present your product/features.

Start with the customer’s ideal situation

STEP 1

STEP 1

STEP 2

STEP 2 STEP 3 STEP 4

STEP 3

Ask about his current situation

Ask about his current situation

Point out the difference Close

Try to close

Again, when a girl says no, she actually means yes, so always follow-up by calling, mailing, visiting etc.


2. FOLLOW-UP


3. Tools & Tricks

Okay, now you got the confidence with structure and follow-up. It’s time to become a magician and do some sales hocus-pocus!


3. TOOLS & TRICKS

Looking sharp gets you going and increases your chances.


3. TOOLS & TRICKS

If you call use the following format

A small difference with a huge impact,

try it out.


3. TOOLS & TRICKS

Hi, this is John Cassonova,can I speak to Angelina Jolie

please.

Hi, this is John,can I speak to Angelina. Angelina Jolie please.

Love your client


3. TOOLS & TRICKS

Be nice, give him a present, help him out without excepting something in return.

World record holder sales guy.

1

Joe Gerard, Car sales man sold 13.000 cars.He sent all of them a postcard saying “I like you.”

More sales magic?Follow subscribe to our blog for more sales tips and tricks: www.howaboutsales.com/blog

Get a free trial of our easy-to-use sales software on www.howaboutsales.com and follow-up your hotties!

howaboutsalesAuguste Reyerslaan 136, 1030 SchaarbeekT. +32 2 503 10 81 - www.howaboutsales.com

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