This top-up degree programme nurtures students to communicate effectively in English in a wide range of social and work-related situations; it also develops students’ understanding in their chosen specialist option – Marketing OR Translation and Interpreting.

Students are also able to:● engageinastructuredtraininginEnglishwhichallows

them to participate in a professional environment.

● develop interpersonal skills, critical self-awarenessandproblem-solvingabilities,inordertocontributetoachanging international environment.

● developabroadrangeofbusinessregistersinEnglish,appropriate to interacting with employers and clients in a variety of professional contexts.

Special Features● Students learn English as it is used in the

business world.

● Students can choose one of the following specialist options – Marketing OR Translation and Interpreting.

● Students can choose to finish the top-up degree programme in one year (full-time) or two years (part-time).

● Graduates may take up career posi t ions in management, administration, marketing or Chinese-English bilingual communication.

HKCAAVQ Accreditation1) This programme is:

● accredited by the Hong Kong Council forAccreditation of Academic and Vocational Qualifications(HKCAAVQ)toreachHKQF Level 5;

● equivalent to the standing of bachelor’s degreesoffered by local universities in Hong Kong; and

● recognised by the Hong Kong Government for employmentpurposeswithintheCivilService.

2) Students studying full-time mode may apply for government scholarship, grant and loans.

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Programme AimsB

A (H

ons)

Eng

lish

for I

nter

natio

nal C

orpo

rate

Com

mun

icat

ion

University of Central LancashireThe University of Central Lancashire (UCLan) is oneoftheUK’slargestuniversitieswithastudentandstaff community approaching 38,000. Internationallythe University is on a world stage where the firstclass quality of its education was recognised. Ithas partnerships with 125 international institutions across the world and was ranked in the top 1% of universities worldwide for the number of international students.

In2010,theUniversitybecamethe first UK modern Higher Education institution to appear in the QS World University Rankings. The Guardian University Guide for 2018 has named UCLan as one of the UK’s most improved universities. The University’s success in this UK league tablehas followed the institution’s recent international recognition. The University has taken a significantleapin2020–its ranking has risen by 30, 27 and 4 in theTimesandSundayTimesUniversityRanking,the Complete University Guide and the GuardianUniversity League Table respectively.

The School of Language and Global Studies is a leaderinthefieldofteachingEnglishforProfessionalPurposes and Intercultural Communication. TheBritish Council report 2016 named the Schoolas a centre of excellence. It has also received governmentcommendationregularlythroughtheUKQuality Assurance Agency for providing a learning environmentofthehighestquality.

ForthelatestnewsandfurtherinformationonUCLan,please visit the University website: www.uclan.ac.uk

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Programme StructureInordertograduatewitha“BA(Hons)EnglishforInternationalCorporateCommunication”,studentshavetopass9modulesfor thistop-updegreeprogramme(180creditsintotal,with20creditseach).Theprogrammeconsistsof4compulsorymodules+3modulesfromthechosenspecialistoption(Marketing/Translation&Interpreting)+2additionalmodules. Thefull-timetop-upprogrammecomprises3semesters(SemesterA,BandSummer),allowingstudentstograduateinoneyear. Most classes will be conducted in the daytime of weekdays.

Thepart-timetop-upprogrammelastsfor2yearsandconsistsof6semesters.Classeswillbeconductedonweekdayeveningsand/orweekends.

* SCOPE reserves the right not to offer certain specialist option.

Specialist Options*(60 credits)

Marketing

OR

Translation & Interpreting

• Marketing and Advertising Communication

• Advertising around the World for InternationalBusinessCommunication

•MediaPlanningandBuying

• Introduction to Translation and Interpreting

•TheoryandPracticeofInterpreting

•TheoryandPracticeofTranslation

Students can choose one of the following specialist options:

Compulsory Modules

(80 credits)

•AdvancedEnglishforBusinessCommunication2

•AdvancedEnglishLanguageSkillsforEnglishforInternationalCorporateCommunication

• InternationalCorporateCommunicationforGlobalBusiness

•CultureandBusinessinInternationalCorporateCommunication

+

Additional Modules

(40 credits)

• Workplace English for Business

plus ONE of the following:

• PrinciplesofHumanResourceManagementforInternationalBusinessCommunication

• The first module from the remaining specialist option

+

Our GraduatesThe programme provides solid foundation for work and further studies.

The2019graduationsurvey reveals thatover80%ofgraduateswereeither in employment or pursuing further studies a few months after graduation.Most of themwork in industries requiring sophisticatedlanguage and communication skills, including education, hotel andtourism,aviation,andpublicrelations.

Recent graduates pursuing further studies were admitted to Master’s degreeofferedbydifferentlocaluniversities,suchastheUniversityofHongKong,CityUniversityofHongKong,theHongKongPolytechnicUniversity,HongKongBaptistUniversityandtheEducationUniversityofHongKong.

• Detailed module description is available on the programme website: www.cityu.edu.hk/ce/baeicc.

HongKongstudentsattendingUCLan’sSummerSchoolintheUK

CEF reimbursable courses

These courses have been included in the list of reimbursable courses for Continuing Education Fund purposes. The mother programme [BA (Hons) English for International Corporate Communication] of these courses is recognized under the Qualifications Framework (QF Level 5).

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Programme DeliveryThe teaching team comprises highly qualified andexperienced local academics and practitioners in the relevant professional fields. They include a number ofdoctoral degree holders, who have publications in theirspecialistfields.

Teaching and LearningProgramme Duration1year(full-time)OR2years(part-time)VenueClasses will be held at SCOPE Learning Centres inKowloon Tong and Tsim Sha Tsui East, and/or otherdesignated venues.Student SupportStudentswillhaveaccesstotheCityULibrary,ComputingServicesCentre,andUCLanonlineresources.AssessmentAssessment for the programme is based on a combination oforaltasks,writtenassignmentsandtests.AwardStudents will be awarded the BA (Hons) English for International Corporate Communication,conferredbytheUniversityofCentralLancashire,uponcompletionofthe programme.

Entrance RequirementsThis programme is specially designed for Associate Degree (AD) / Higher Diploma (HD) graduates fromlanguageorlanguage-relateddisciplines,suchasEnglishfor Business, Communication, Translation and BilingualStudies.GraduatesofAD/HDfromotherdisciplinesmayalso be considered.Applicants should have a minimum CGPA of 2.5 andpossess an overall IELTS score of 6.0, or equivalent.Graduates of local AD programmes with B- or above in at least one English language course may be exempted from theaforesaidEnglishrequirement.An admission interview and / or a written test may berequiredforsomeapplicants.

FeesApplication Fee : HK$160 (to be paid at the time of

application)Tuition Fee : Full-time :HK$119,700(tobepaidin

three instalments) Part-time :HK$119,700(tobepaidin

six instalments)Additional fees will be charged in case of re-taking of modules.

Government Financial AssistanceEducation Grant and LoansEligible students enrolled in the full-time programme can apply for government grant and loans under the Financial Assistance Scheme for Post-secondaryStudents (FASP)*andNon-means-testedLoanSchemefor Post-secondary Students (NLSPS) schemes. For details about eligibility requirements, please visit thegovernment’s website: www.wfsfaa.gov.hk/sfo/tc/index.htm.

Non-means-tested Education Loan (NLS)Students who are not covered under FASP andNLSPS can apply for the government loan underthe Non-means-tested Loan Scheme (NLS). For details, please visit the government’s website: www.wfsfaa.gov.hk/sfo/tc/index.htm.

Continuing Education Fund (CEF)* Some modules of the programme have been included in the list of reimbursable courses under the Government’s Continuing Education Fund (CEF).Fordetails,pleasevisitthegovernment’swebsite:www.wfsfaa.gov.hk/cef/intro.htm.* Eligible students can only apply for either FASP or CEF.

Commencement September2020

Application1. Appl icat ion should be submi t ted onl ine v ia

www.scope.edu/eapplication.2.Application form can also be obtained upon request

fromthereceptioncounterofCityUSCOPE.3.Applications are processed on a rolling basis, early

applications are therefore strongly encouraged. 4.Applicantswill be selected on the basis of academic

merits and relevant work experience. All applicants will be informed of the application results. PleasecontactCityUSCOPEifyoudonotreceiveourdecisionby31August2020.

Deadline for ApplicationPlease refer to the programme website for details.Applications will be considered on a rolling-basis, subject to availability of places. Early applications are therefore strongly encouraged.

Online Enquiries of Application StatusAn acknowledgement of your application will be sent to youviaemail.Enquiriesaboutyourapplicationstatuscanbe made at our website: www.cityu.edu.hk/ce/enrol/que 7workingdaysaftersubmissionofyourapplication.

EnquiriesSchool of Continuing and Professional EducationLocation: 2410,2/F,LiDakSumYipYioChin AcademicBuilding(LI), CityUniversityofHongKong For general matters -Tel : 34425814/34427423Fax : 31040514Email : ac@scope.edu

For academic matters -ProgrammeLeader : Ms.RitaNgEmail : rita.lau@cityu.edu.hk

SCOPE/1/20/01/10190

The content of this leaflet is accurate at the time of printing, the School of Continuing and Pro-fessional Education (CityU SCOPE) reserves the rights to update the content of the leaflet at any time without notice. Please visit the programme website for the updated programme infor-mation, and wherever applicable, the online version supersedes the printed content.