opyright 2020 by urtis Marketing Group, Inc. · 2020-02-21 · Slide 1: THIS SLIDE HAS LOOPING...

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Suggested PowerPoint Presentation Script Slide 1: THIS SLIDE HAS LOOPING MUSIC ("ARE YOU SLEEPING" INSTRUMENTAL) SO YOU CAN DISPLAY IT WHILE PEOPLE GATHER Slide 2: The overwhelming odds are that a child you know suffers from one of these unhealthy medical or social conditions. Copyright 2020 by Curtis Marketing Group, Inc.

Transcript of opyright 2020 by urtis Marketing Group, Inc. · 2020-02-21 · Slide 1: THIS SLIDE HAS LOOPING...

Page 1: opyright 2020 by urtis Marketing Group, Inc. · 2020-02-21 · Slide 1: THIS SLIDE HAS LOOPING MUSIC ("ARE YOU SLEEPING" INSTRUMENTAL) SO YOU CAN DISPLAY IT WHILE PEOPLE GATHER Slide

Suggested PowerPoint Presentation Script

Slide 1: THIS SLIDE HAS LOOPING MUSIC ("ARE YOU SLEEPING" INSTRUMENTAL) SO YOU CAN DISPLAY IT WHILE PEOPLE GATHER

Slide 2: The overwhelming odds are that a child you know suffers from one of these unhealthy medical or social conditions.

Copyright 2020 by Curtis Marketing Group, Inc.

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Slide 3: In fact, 9 out of 10 kids in America are experiencing one or more of these problems every day. It seems that the last few decades have generated an onslaught of problems for America’s kids

Slide 4: These conditions seem to be totally random with nothing in common. However, research over the past 20 years has linked each of these conditions to a common cause. This darling little girl may appear to be sleeping peacefully, but she has potential problems written all over her face.

Copyright 2020 by Joseph J. Gaudio, DDS and Curtis Marketing Group, Inc.

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Slide 5: Children’s Sleep Disordered Breathing (SDB) is a physical disorder that disrupts a child’s sleep pattern. Sleep Disordered Breathing can cause a reduction in the amount of oxygen that a child's body and brain receive during sleep.

Slide 6: They don't get the kind of restorative sleep that a growing child needs and they end up being chronically tired.

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Slide 7: In addition to these childhood problems, Children's Sleep Disordered Breathing has also been linked to adult problems like: • migraines • heart disease • chronic respiratory disease • cracked and broken teeth • TMJ disorder

Slide 8: What exactly is Children's Sleep Disordered Breathing? There are two kinds of Sleep Disordered Breathing. One type involves the airway in the child's throat and the other involves the nasal airways.

Copyright 2020 by Joseph J. Gaudio, DDS and Curtis Marketing Group, Inc.

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Slide 9: Kids play hard and get exercise when they do. However, the first kind of SDB that involves the airway in the child's throat comes from the tongue and lower jaw not getting enough of a workout in the first five years of the child's development.

Slide 10: To illustrate this problem, think about a boy who has broken his leg. A cast is put on the leg to keep the muscles and bone as still as possible. However, the old saying, "Use it or lose it" comes into play here. From the very first day of casting, the leg muscles and bone begin to shrink and get weaker. Copyright 2020 by Joseph J. Gaudio, DDS and Curtis

Marketing Group, Inc.

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Slide 11: That is why the doctor gets the leg into a walking cast as quickly as possible. The pressure of walking reminds the leg that it still has work to do and to stop atrophying.

Slide 12: The same thing can happen to a child’s developing lower jaw. Many parents wean their child onto soft and pureed baby foods. However, mushy baby foods don't require the child to chew. The tongue doesn’t have to move things around to position food for the teeth to chew and the jaw and teeth have nothing to bite, dice and grind.

Copyright 2020 by Joseph J. Gaudio, DDS and Curtis Marketing Group, Inc.

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Slide 13: SILENT VIDEO That TRICKS the child's developing lower jaw and tongue into thinking they are not needed just like the leg cast tricks the leg muscles and bone into thinking there is nothing to do. The jaw and tongue don’t grow and may, in fact, shrink while the rest of the head continues to grow normally.

Slide 14: The face takes on a distinctive receding chin look as the lower jaw and the tongue don’t keep up with the growth of the rest of the face. Copyright 2020 by Joseph J. Gaudio, DDS and Curtis

Marketing Group, Inc.

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Slide 15: This is an actual patient's x-ray at eight years of age Notice how the tongue and jaw are constricting the airway because the lower jaw didn’t grow forward enough to keep the airway of the throat open? Slide 16: The child may be able to breathe well enough when upright, however, lay the child on his or her back to sleep and you’ve got a problem. The muscles of the throat relax and shut down the airway even more. Just like adults with Obstructive Sleep Apnea, children may stop breathing for several seconds at a time or even longer as they sleep.

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Slide 17: Now, let’s talk about the second type of Sleep Disordered Breathing.

Slide 18: Children with obstructed nasal airways usually sleep with their mouths open as they try to compensate for the diminished air flow through their noses. Do you see the problem in all of these photos of mouth breathing children? That's right, all of their tongues are laying on the floor of their mouths. Well of course. They have to be. If their tongues were pressed against the roof of their mouths, no air would come through. So, the tongue has to stay locked to the floor of the mouth and that’s a problem.

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Slide 19: You see, as soon as your newborn began nursing, the tongue began doing it's most important work. Within days of birth, the tongue begins to shape the structure of your child’s mouth and protect the nasal airways. You may ask, “What do you mean, ‘protect’ the nasal airways?”

Slide 20: ANIMATION The cheeks and lips are powerful muscles and they are constantly contracting and squeezing.

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Slide 21: ANIMATION That continual pressure squeezes the upper jaw together and pushes the roof of the mouth upward.

Slide 22: ANIMATION If the tongue is living in the roof of the mouth, it counteracts this damaging force by pushing outward. A delicate balance is maintained.

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Slide 23: ANIMATION However, if the child is a mouth breather, the tongue isn’t up in the roof of the mouth doing that job.

Slide 24: Sometimes it isn’t mouth breathing but, rather, genetics that cause the problem. The child may have been born with a tongue tie where the frenulum, that little flap of skin under the tongue, is holding the tongue down. In this case, the tongue is being physically prevented from protecting the nasal airways. Luckily, this is easily treated with a quick procedure at the dentist's office.

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Slide 25: How does a child become a mouth breather?

Slide 26: ANIMATION In today's world, children often get a 1-2 punch to the nose, so to speak. The first punch comes when a child develops cold after cold or one sinus infection after the other.

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Slide 27: This causes them to breathe through their mouths while sleeping. As we found out earlier, that allows the cheeks and lips to squeeze the upper jaw and push the upper palate into the nasal airways.

Slide 28: Then, when the child wakes up, the second punch hits them in the mouth.

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Slide 29: ANIMATION Widespread use of pacifiers and bottle nipples in the modern world is a relatively new problem for children.

Slide 30: What? Bottle nipples and pacifiers cause Sleep Disordered Breathing? Let me explain.

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Slide 31: ANIMATION In this illustration, the red circle represents a bottle nipple. As the child sucks on the nipple, the tongue presses it into the roof of the mouth. The roof of the mouth is then pushed up into the nasal airways, making them smaller and smaller.

Slide 32: ANIMATION And, if that's not bad enough, the act of sucking draws the cheeks and lips inward which squeezes the upper jaw further pushing the roof of the mouth upward into the nasal airways.

Tongue

Tongue

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Slide 33: As the nasal airways shrink further, the child begins to mouth breathe both night and day in order to keep the flow of oxygen going.

Slide 34: Many people ask, “Wait! Isn’t breastfeeding sucking as well?”

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Slide 35: Actually, it’s not. Milk comes out of the breast when the child’s tongue squeezes the soft nipple against the roof of the mouth. As the mother’s nipple flattens out the milk is pressed out, not sucked out. The tongue presses up and outward continually expanding the palate.

Slide 36: You're probably thinking, "Why didn't anybody tell me this before? I can't go back and change the past now."

Tongue

Mother’s Nipple

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Slide 37: Before you blame yourself, it wasn’t until recently that the connection was made between soft foods and Type 1 Breathing Disrupted Sleep or the connection between pacifiers and bottle nipples and Type 2 Breathing Disrupted Sleep. And, it’s only come to light in recent years that these sleep disorders brought on side effects in children such as snoring and mood swings.

Slide 39: However, I have good news! While it may not be possible to go back and change the past, we can now go FORWARD and change the past.

Copyright 2020 by Joseph J. Gaudio, DDS and Curtis Marketing Group, Inc.

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Slide 40: When treated early enough, the damaging effects of baby food, pacifiers and bottle nipples can usually be undone. In fact, in most cases, it may be totally reversed.

Slide 41: Remember when you were a kid and if you made a bad play in a board game, or didn’t win at rock, paper, scissors? You yelled out, “DO OVER!” and you got another chance to get it right. Well, we have a "Do Over" program for kids. We use oral appliances, Myofacial therapy, nutrition, oral exercises and palatal expanders to allow facial and oral structures to "catch-up" to normal.

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Slide 42: Remember the profile of the 8-year-old boy with a receding chin? Here he is at 13 years of age after following our kind of program. His facial structure has been brought back to normal development for his age and the boy's airway has been opened by moving the lower jaw forward.

Slide 43: How do you know if your child has sleep disordered breathing? There are a few common signs of SDB.

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Slide 44: • Crowded teeth The upper jaw has been squeezed inward and the child's teeth don't have enough room to come in naturally. • Swollen tonsils Mouth breathing does not warm or moisten the air. The tonsils and adenoids can become chronically dry, irritated and swollen. • Stunted chin The lower jaw and the tongue have not kept pace with the overall facial growth of the child. • Dark Circles Children who are not getting restful, restorative sleep at night develop distinctive dark circles under their eyes. • 24/7 mouth breathing The child breathes through his or her mouth both day and night to try to get enough oxygen into their body. • Snoring/Sleep Apnea If the child is snoring or having sleep apnea episodes, it might be from Type 1 SDB (a restricted airway in the throat). If you suspect that your child has sleep disordered breathing, call our office for an evaluation appointment.

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Slide 45: If you suspect that your child has sleep disordered breathing, call our office for an evaluation appointment.

Slide 46: The sooner we start treatment, the sooner your child can start living a normal and happier life.

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Slide 47: Now what? I'm not sure about myself but I do know that you, personally, will never be the same. Everywhere you go you will notice children with the classic symptoms of Sleep-Related Breathing Disorders. Share what you know with their parents. You might change a child’s entire life.

Slide 48: YOUR PRACTICE INFO