Opportunity Eye for Bloggers
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Transcript of Opportunity Eye for Bloggers
Opportunity Eye
http://opportunity.eye
a personal assistant for bloggers
Opportunity Eye
As a blogger, what are you always trying to improve upon?
increased average time on page
increased returned visits
higher conversion rate
Before Opportunity Eye
How have you achieved those goals previously?
blog more often
blog more compelling content
encourage discussion
After Opportunity Eye
What does opportunity eye do for you to help you accomplish these goals more easily?
research relevant opportunities
surface those opportunities while the reader is on your blog post
raise user engagement and excitement through opportunity discovery
Opportunity Eye Demo
This is what the blog User eXperience might look like without the Opportunity Eye.
user visits home page
user navigates to a new blog entry
user reads the entry but does not return to it
Opportunity Eye Demo
Adding Opportunity Eye to your Blog Site
register the page and download the widget
configure the widget in your CMS or blog app
opportunities get better as time passes
Opportunity Eye Demo
Let's revisit that blog site again, this time with the Opportunity Eye installed and running.
blog now has actionable opportunities
entertainment, education, employment
new opportunities streamed in real-time
Drupal Widget
Widget Interaction
User mouses over title.
Hovercard appears.
Follow on a social network.
Chat about it.
Visit the site.
Big Data
constantly scanning for new opportunities
social media
blog and news media
discussion and job boards
Eye Chat
User is prompted to elaborate on why this opportunity is interesting.
User is presented with similar opportunities.
Opportunity Eye Analytics
Access detailed reports on user behavior.
how many hovers that follow, discuss, visit
break down by day, topic, and opportunity
discover new, relevant topics to blog about
Opportunity Eye Analytics
Access detailed reports on user behavior.
Opportunity Eye
This is only just the beginning.
Get on our mailing list.
Follow us on social networks.
What will you do with it?
Opportunity Eye
Stay tuned for our beta release.
http://twitter.com/opportunityeye
http://apps.facebook.com/opportunity-eye/
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