Opening Up the Arts

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OPENING UP THE ARTS Nina Simon @ninaksimon Santa Cruz Museum of Art & History

description

An exploration of institutional transformation to make the Santa Cruz Museum of Art & History a more community-driven, dynamic, successful organization. Honest successes and challenges along the way.

Transcript of Opening Up the Arts

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OPENING UP THE ARTS

Nina Simon @ninaksimon Santa Cruz Museum of Art & History

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HI. MY NAME IS NINA, AND I WANT TO CHANGE MUSEUMS.

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photo by muckster on Flickr

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photo by underdutchskies on Flickr

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photo by geemo88 on Flickr

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$

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$What happens in that building?

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participation

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social bridging

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experimentation

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2012-2013

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NOTE 1:A REVOLUTION IS NOT AN EXERCISE IN CONCENTRIC CIRCLES.

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I'm closer to the stodgy traditional museum supporter than to the audiences you are currently trying to reach, but I strongly support your outreach and attempts to involve new communities. It is precisely because of that outreach that I finally became a museum member last year. There was no reason to do so before, since the museum was doing nothing. I still have little occasion to go to the museum, but I'm willing to support it as an important community resource.

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NOTE 2:FOCUS ON WHAT MATTERS.

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NOTE 3:BE RIGOROUS.

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We produce programming

Our mission is achieved

(therefore give us money)

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BRIDGING

BONDING

EMPOWERING

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NOTE 3:EXPLOIT YOUR DISTINCTIVENESS.

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NOTE 5:DON’T QUIT.

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The average scientist, so far as I can make out, spends almost all his time working on problems which he believes will not be important and he also doesn't believe that they will lead to important problems.

-Richard Hamming, “You and Your Research,” 1986

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