Open product data
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![Page 1: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/1.jpg)
Open Product Data
Raw data now!
Øystein Jakobsen
slideshare.net/opdata/open-product-data
CC-BY-SA 2011. The presentation is CC-BY-SA licenced. This licence does not apply to images used in the presentation.
![Page 2: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/2.jpg)
The Open Data movement…
Tim Berners Lee’s TED-talk in 2009
![Page 3: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/3.jpg)
The Open Data movement…
…succeeded on government
![Page 4: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/4.jpg)
What about product data?
• Great importance to society
• Often, laws dictate that company and product information must be publicly available
– Company information such as identifier, revenue,
– Product information such as identifier, price, vendor, ingredients, nutrition, additives, country of origin
– Environment related information
![Page 5: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/5.jpg)
What about product data?
• Great importance to society
• Often, laws dictate that company and product information must be publicly available
– Company information such as identifier, revenue,
– Product information such as identifier, price, vendor, ingredients, nutrition, additives, country of origin
– Environment related information
![Page 6: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/6.jpg)
Why is open product data important?
![Page 7: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/7.jpg)
Why is open product data important?
assymetrical
![Page 8: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/8.jpg)
Why is open product data important?
information
assymetrical
![Page 9: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/9.jpg)
Why is open product data important?
George AkerlofMichael SpenceJoseph E. Stiglitz
information
assymetrical
![Page 10: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/10.jpg)
Assymetrical information explained
vs
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Assymetrical information explained
vs
![Page 12: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/12.jpg)
Questions that are difficult to answer
• ”What are the conditions for the one who made this shirt?”
![Page 13: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/13.jpg)
Assymetrical information examples
• ”What are the conditions for the one who made this shirt?”
• ”Were any animals hurt in making this shampoo?”
![Page 14: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/14.jpg)
Assymetrical information examples
• ”What are the conditions for the one who made this shirt?”
• ”Were any animals hurt in making this shampoo?”
• ”Will this salad dressing trigger my allergies?”
![Page 15: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/15.jpg)
Assymetrical information examples
• ”What are the conditions for the one who made this shirt?”
• ”Were any animals hurt in making this shampoo?”
• ”Will this salad dressing trigger my allergies?”
• ”Are there genetically modified vegetables in this pizza?”
![Page 16: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/16.jpg)
Assymetrical information examples
• ”What are the conditions for the one who made this shirt?”
• ”Were any animals hurt in making this shampoo?”
• ”Will this salad dressing trigger my allergies?”
• ”Are there genetically modified vegetables in this pizza?”
• ”Is this company environmentally friendly?”
![Page 17: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/17.jpg)
Assymetrical information examples
• ”What are the conditions for the one who made this shirt?”
• ”Were any animals hurt in making this shampoo?”
• ”Will this salad dressing trigger my allergies?”
• ”Are there genetically modified vegetables in this pizza?”
• ”Is this company environmentally friendly?”
• ”Can I get this TV cheaper somewhere else?”
![Page 18: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/18.jpg)
Interface
Interpretation
Raw data
Distributed information as a solution
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Informed Individual mobile application
![Page 20: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/20.jpg)
With a limited dataset…
• Company
– Ownership structures
– Cayman bank account?
• Vendors
– Store location
– Inventory, Price
• Product
– Ingredients, Nutrition
– Energy usage, battery life
• Value chain
– Production facilities
– Transport
– Wholesaling
![Page 21: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/21.jpg)
How do we get this data?(especially when companies don’t want to share it…)
We demand that relevant data¹ associated with goods and services in Norway² be made publicly available³.
Petition:
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How do we get this data?(especially when companies don’t want to share it…)
![Page 23: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/23.jpg)
Some cooperation
www.opdata.org
(Data.gov for open product data)
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We need help from politicians
• Offer incentives
• Fund programs
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We need help from politicians
• Offer incentives
• Fund programs
• Use existing laws
• Change laws
![Page 26: Open product data](https://reader036.fdocuments.in/reader036/viewer/2022062708/5588cc7ad8b42af96d8b469f/html5/thumbnails/26.jpg)
Thank you
Øystein Jakobsen
slideshare.net/opdata/open-product-data
CC-BY-SA 2011. The presentation is CC-BY-SA licenced. This licence does not apply to images used in the presentation.