Online Marketing
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Transcript of Online Marketing
OnlineMarket + ing
By: Amir NikKhah
Creating marketFor
product or serviceAnd Sales
You can not sell “Increasingly”When
You have not MARKET
You can not sell “Constantly”When
You have not BRAND
MARKET + BRAND SALES (CONTINUITY)
MARKETING MIX1) PRODUCT2) PRICING3) PROMOTION4) PLACE
PRODUCTWeb Designing and DevelopmentMarket ResearchContent MarketingBrandingSEO PPC AnalyticsMobile MarketingSocial Media MarketingCampaignDigital Media Marketing Email Marketing Customer Experience
What areCompetitive Advantages
OfOur Products?
What isOur Plan
ForDevelopment of Our Products?
PRICING
1) Competitors’ Pricing2) Penetration Strategy3) Purchasing Power of Market4) Value of Our Products
PROMOTION
1) Branding Plan2) Advertising Plan3) PR 4) Sales Tactics
PLACE
1) ON WEBSITE2) IN OFFICE3) BY AGENCY4) BY REPRESENTATIVE
For each item of 4PsWe must design an Action Plan
regarded to our Goal, Time and Budgets!
THANK YOU