Online Information 2008 - Final Slides
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BeyondBloggingthefutureoftheformat
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WhoamI?
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4179.343Miles
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6726Kilometers
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Sothat’sme.
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What’sablog?
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A blog is a Web page (usually) wriHen in aprogramminglanguagewherethecontentofthesite isstored inametadata‐rich format,andthepresentaLon of the content is (usually) in areverse chronological format. Each piece ofcontent is (usually) the product of a singleauthor,andthecontentisupdatedregularly.Thepage in quesLon (usually) has some form ofsocial component, whether through comments,t r a c k b a c k , o r o t h e r m e c h a n i sm o fcommunicaLngcontentorfeedback.
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2Asides
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Formvs
Code
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FourTruths
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Thesis1MarketsareconversaLons.
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Thesis3ConversaLons among humanbeingssoundhuman.Theyareconductedinahumanvoice.
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Thesis6The Internet is enablingconversaLons amonghuman beings that weresimplynotpossibleintheeraofmassmedia.
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Thesis17Companies that assume onlinemarkets are the same marketsthat used to watch their ads ontelevisionarekiddingthemselves.
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ThreeFutures
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SerialContent
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MediaR(evoluBon)
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In the same way that blogsreduced the entry‐level skill‐setfor creaLng text content on theInternet, new video tools areeliminaLng the barriers of entryforthecreaLonofvideocontent.
VideoRevoluLon
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Microblogging
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So,insummary...
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Blogs=Form&Code
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SerialContent&
Media&
Microblogging
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Blogs=ConversaLons
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ConversaLonsaretheFuture
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JointheConversaBon
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Thankyou
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JasonGriffey
Email:[email protected]:jasongriffey.net/wpTweets:twiHer.com/griffeyDelicious:/griffey
HeadofLibraryInformationTechnologyUniversityofTennesseeatChattanooga
*graphy:delicious.com/griffey/beyondblogs