Online audio and video
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Transcript of Online audio and video
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Video: auto tune the newshttp://www.youtube.com/watch?v=bduQaCRkgg4
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Paul BradshawCity University, London Publisher, Online Journalism BlogFounder, Help Me Investigate.com
Different medium,Different rules – part 2(Audio and video)
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3 things
Listening to and watchingHow do I..?Regulation, ethics
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“The Telegraph is reviewing several areas, including the need for "tactical hiring" within multimedia … “The three biggest challenges for us editorially in the next year will be multimedia, multi-device tablets and smart phones and social media.”
Ed Roussel, http://www.journalism.co.uk/news/telegraph-to-recruit-multimedia-staff-following-site-redesign/s2/
a541449/
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“At a time when other categories of advertising dollars are shrinking, video ads are booming. News sites are adding more video inventory to keep pace with the demands of advertisers, and benefiting from the higher cost-per-thousands, or C.P.M.’s, that ads on those videos command.”
, http://www.nytimes.com/2009/11/11/business/media/11adco.html
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Audio and video online
Different devices/use: iPods & computersDifferent production demands: irregular?
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Listen.
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Audio types
PodcastsMicropodcasting (Audioboo)Audio slideshows
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Listen.
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Audio online
Debate (event?)Banter (set up and score, Q&A) Interview(s)Monologue/reflectionPotpourri ... Commercial
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5 audio tips (speed)
Background noise – good & badIntroduction: set the time & spaceDon’t script – do prepareShow don’t tell. Brief & direct subject End: reiterate, thank, link
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Editing (depth)
Record ‘room sound’ for editingRecord wild track for track 2Use sound to change scene/breatheFades: up and outStitch together beginning-middle-end
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Audio tools
Audioboo, phone’s micExternal mic, spoffleDigital dictaphone, ZoomGarageBand, Audacity, Audition
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Online, there is often no need for the reporter as an intermediary, as a user will have already read the story. “Video clips now tend to get more traffic overall than long-form news programmes on iPlayer”. Traditional, longer-form news video “is not – for now anyway – proving that compelling for news consumers online.”
Steve Herr mann, BBC, quoted in Alfred Hermida: http://www.reportr.net/2010/09/20/lessons-bbc-online-video-works/
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Video: Charlie Brooker - how to report the news http://www.youtube.com/watch?v=YtGSXMuWMR4
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Watch.
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41 hours in an elevator http://www.youtube.com/watch?v=p_bMhNI_TY8
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Video types
Speed vs depth:Raw videoMoving pictures (‘Daily Prophet’)Vodcasts & video bloggingEdited narrative
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Rocketboomhttp://www.youtube.com/watch?v=DasHUr4nEroLauren Lukehttp://www.youtube.com/user/panacea81#p/u/1/n33D637_hLsGuardian Filmshttp://www.guardian.co.uk/travel/video/2010/jan/20/blackpool-tower Ze Frankhttp://www.zefrank.com/theshow/archives/2006/11/112706.htmlTransmission Towerhttp://www.artifacting.com/blog/2010/09/15/climbing-a-1768-foot-transmission-tower/ Ira Glass on storytellinghttp://www.youtube.com/watch?v=n7KQ4vkiNUk
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5 video tips (speed)
Shoot for soundComposition (rule of thirds)Don’t stop filmingShow don’t tell. Brief & direct subject Practise talking to camera as a friend
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5 video editing tips (depth)
Keep it simple (no fancy transitions)Let the interview breatheDon’t cut on movementVariety of shots – wide, tight, mediumShoot for sequences
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Key ingredients
Great subjectsColour of voice, sound, imageTension: question, conflictReflection/resolution
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Video tools – kit & software
Mobile phone, Flip/Kodak Zi8External mic, spoffleiMovie (also on iPhone), Windows MovieMaker, Premiere, FinalCut, AvidSkype + screencasting software
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Video tools - online
Encoding.comJayCut – online editingYouTube – editing, captions & notesViddler – taggingStroome, Masher – collaborate
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41 years stuck in an elevatorhttp://www.youtube.com/watch?v=zh04ipAv1BI
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Ethics and law
Regulation – Ofcom, PCC?Permissions and copyrightPrivacyTaste and decency
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Links
Delicious.com/paulb/cityoj05Delicious.com/paulb/onlinevideoDelicious.com/paulb/audioDelicious.com/paulb/audioslideshowsDelicious.com/paulb/multimedia