ONG BEACH CITY COLLEGE Community Survey Highlights · Long Beach City College partners with Long...

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Survey Conducted December 6-17, 2015 LONG BEACH CITY COLLEGE Community Survey Highlights

Transcript of ONG BEACH CITY COLLEGE Community Survey Highlights · Long Beach City College partners with Long...

Survey Conducted December 6-17, 2015

LONG BEACH CITY COLLEGE Community Survey Highlights

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Methodology

• Survey of 600 randomly selected Long Beach Community College District registered voters

• The margin of sampling error for all respondents is +/-4.0% at the 95% confidence interval

• Voters likely to cast a ballot in the June 2016 Primary Election were oversampled

• The margin of sampling error for June 2016 voters is +/-4.9% at the 95% confidence interval

• Interviews were conducted via landline and cell phones

• Interviews were conducted in English and Spanish

• Interviews conducted December 6-17, 2015

• Some percentages do not sum to 100% due to rounding

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Constituent Opinions and Familiarity with

Long Beach City College

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The vast majority believes City College must upgrade classroom technology, offers an affordable pathway to

college and is effectively serving the needs of the community.

Now I would like to mention some statements about Long Beach City College. Please tell me if you think each of the following statements is accurate or inaccurate.

0% 20% 40% 60% 80% 100%

Because of the changing economy, classrooms andlabs must be upgraded to provide students withaccess to the latest advances in computers and

technology

Long Beach City College partners with Long BeachUnified and Long Beach State, or Cal-State Long

Beach, to create an afforable pathway for college

Long Beach Community College District is well-run and serves our community’s needs

43%

35%

34%

32%

35%

39%

6%

5%

8%

16%

20%

16%

Very Acc. Smwt. Acc. Smwt. Inacc. Very Inacc. DK/NA Total Acc.

Total Inacc.

75% 9%

70% 9%

73% 11%

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Nearly six in ten think overcrowding is an issue, and about roughly half see City College leaders as good fiscal

managers, reformers, honest and delivering on promises.

0% 20% 40% 60% 80% 100%

Classes at Long Beach City College are so crowdedthat some students are not able to meet

requirements to graduate, transfer or getcredentialed

Long Beach Community College District is fiscallyresponsible and uses taxpayer dollars effectively and

efficiently

Current leaders at Long Beach City College havemade significant reforms to improve the college and

better serve our needs

Long Beach City College officials are honest with thepublic, keep their promises and deliver results to the

community

32%

25%

21%

20%

26%

29%

29%

27%

5%

9%

9%

11%

6%

8%

8%

8%

31%

30%

33%

34%

Very Acc. Smwt. Acc. Smwt. Inacc. Very Inacc. DK/NA Total Acc.

Total Inacc.

58% 11%

54% 17%

50% 17%

47% 19%

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By nearly a 4-1 margin, June primary voters believe City College has a significant need for additional funding.

0% 20% 40% 60%

36%

30%

8%

10%

17%

Great/ Some Need

66%

Little/ No Real Need

17%

Generally speaking, would you say that Long Beach City College has a great need for additional funding, some need, a little need or no real need for additional funding?

Great Need

Some Need

Little Need

No Real Need

Don’t Know/NA

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City College Need for Funding by Demographic Group

Generally speaking, would you say that Long Beach City College has a great need for additional funding, some need, a little need or no real need for additional funding?

Demographic Groups Great /Some Need Little/No Need Don’t Know

Gender Men 68% 16% 16% Women 67% 15% 18% Party Democrats 70% 12% 18% Independents 70% 14% 15% Republicans 59% 23% 18% Age 18-49 70% 14% 16% 50-64 69% 17% 14% 65+ 60% 17% 24% Ethnicity Latinos 70% 7% 24% African-Americans 69% 18% 13% Whites 69% 17% 15% Have Children Children in Public Schools 74% 11% 15% Have Adult Children 63% 18% 19% Have No Children 65% 17% 18% Residence Homeowners 62% 19% 19% Renters 73% 11% 16% Attended Long Beach City College Self/Family Member Attended City College 72% 13% 16% Have Not Attended City College 60% 20% 20%

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Reaction to Potential LBCC Bond Measure & Funding

Priorities

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Long Beach City College Ballot Label Statement

If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

LONG BEACH CITY COLLEGE CLASSROOM REPAIR, CAREER EDUCATION, STUDENT TRANSFER MEASURE. To prepare students/veterans for jobs/universities by: building/upgrading classrooms/laboratories for education for health services, small businesses, police, firefighting, technology/other careers; improving handicapped accessibility, earthquake safety, energy/water conservation, security, and repairing/constructing/acquiring facilities, fields and equipment, shall Long Beach Community College District issue $850 million in bonds at legal rates, requiring citizen’s oversight, independent audits, no money for administrators’ salaries/pensions, with all funds used locally?

(Question reviewed and approved by Bond Counsel)

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0% 20% 40% 60%

Definitely yes

Probably yes

Undecided, lean yes

Undecided, lean no

Probably no

Definitely no

Undecided

38%

22%

5%

2%

10%

17%

6%

Among likely June primary voters, two-thirds support a 55% requirement bond, and this viability stays statistically consistent throughout the survey.

(Likely June 2016 Voters).

Total Yes 65%

Total No 29%

60%

If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

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The bond carries handily across gender…

If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

(% of Sample) (48%) (52%)

Vote on Long Beach City College Bond Measure by Gender

0%

20%

40%

60%

80%

Men Women

Total Yes Total No Undecided

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And across all age groups.

If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

0%

15%

30%

45%

60%

75%

90%

18-29 30-39 40-49 50-64 65-74 75+ 18-49 50+ 65+

Total Yes Total No Undecided

(% of Sample) (6%) (68%) (9%) (34%) (34%) (14%) (29%) (20%)

Vote on Long Beach City College Bond Measure by Age

(14%)

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The bond carries across ethnic lines.

If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

(% of Sample) (15%) (32%)

Vote on Long Beach City College Bond Measure by Ethnicity

(62%)

0%

20%

40%

60%

80%

100%

Latinos African-Americans

Whites Voters of Color

Total Yes Total No Undecided

(9%)

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The bond also carries amongst both homeowners and renters.

If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

(% of Sample) (65%) (35%)

Vote on Long Beach City College Bond Measure by Residence

0%

20%

40%

60%

80%

Homeowners Renters

Total Yes Total No Undecided

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0%

20%

40%

60%

80%

1 2 3 4 5

Total Yes Total No Undecided

All Trustee Districts support the bond at levels above the 55% threshold.

(All Voters). If the vote on this measure were held today, would you vote yes in favor, or no to oppose it?

(% of Sample) (15%) (31%)

Vote on Long Beach City College Bond Measure by Trustee District

(11%) (32%) (11%)

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Asking about lower bond amounts does not increase support, as it stays statistically the same.

If the Long Beach Community College District bond measure that I just described to you was for ________, would you vote yes in favor of it, or no to oppose it?

0% 20% 40% 60% 80% 100%

1

2

40%

44%

23%

18%

7%

11%

20%

20%

9%

7%

Def. Yes Prob./Und. Lean Yes Und. Lean/Prob. No Def. No Und.Total Yes

Total No

63% 28%

62% 31%

$750 million

$650 million

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Constituents prioritize using bond funds to improve job training programs, increase university transfers

and make essential health and safety repairs.

I am going to read you a list of types of projects that could be funded or provisions that could be included in this measure. Please tell me how important it is to you that each project be undertaken: extremely important, very important, somewhat important, or not too important?

0% 20% 40% 60% 80% 100%

35%

34%

34%

34%

33%

31%

30%

29%

46%

46%

44%

40%

41%

45%

39%

42%

10%

13%

14%

16%

15%

16%

19%

17%

6%

6%

6%

7%

6%

7%

8%

5%

5%

Ext. Impt. Very Impt. Smwt. Impt. Not Too Impt. DK/NAExt./ Very Impt. 80%

80%

78%

74%

74%

76%

70%

70%

Improving educational resources for veterans

Better preparing returning veterans for good-paying jobs

Expanding partnerships with area employers to fill local job training and placement needs

Better preparing students to transfer to four-year colleges and universities

Improving campus safety and security

Repairing deteriorating gas, electrical and sewer lines and leaky roofs

Upgrading career education programs to train students and workers in alternative energy and

other in-demand advanced technology jobs

Improving advanced technology career education programs

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Upgrading classroom technology and labs, and increasing classroom space are also top priorities.

(All Voters) I am going to read you a list of types of projects that could be funded or provisions that could be included in this measure. Please tell me how important it is to you that each project be undertaken: extremely important, very important, somewhat important, or not too important?

0% 20% 40% 60% 80% 100%

28%

27%

27%

24%

24%

24%

22%

22%

45%

49%

48%

44%

43%

38%

41%

33%

18%

15%

18%

19%

16%

22%

28%

27%

6%

5%

7%

9%

10%

8%

6%

12%

6%

9%

7%

Ext. Impt. Very Impt. Smwt. Impt. Not Too Impt. DK/NAExt./ Very Impt. 73%

77%

75%

68%

67%

62%

63%

54%

Maintaining up-to-date technology for classrooms

Upgrading science, engineering, and technology classrooms and labs

Meeting earthquake safety standards

Increasing classroom space for math, English and other essential education courses

Improving handicapped accessibility

Qualifying for state matching funds

Improving career education programs, labs and equipment

Building new classrooms

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Most Important Uses of Funds

I am going to read you a list of types of projects that could be funded or provisions that could be included in this measure. Please tell me how important it is to you that each project be undertaken: extremely important, very important, somewhat important, or not too important?

Types of Projects All

Voters Likely June 2016 Voters

Target Groups City College Trustee District Consistent

Yes Swing Positive Movers 1 2 3 4 5

Improving educational resources for veterans 80% 77% 87% 84% 96% 88% 94% 83% 68% 80% Better preparing returning veterans for good-paying jobs

80% 74% 81% 80% 87% 80% 72% 78% 81% 83%

Expanding partnerships with area employers to fill local job training and placement needs

78% 74% 84% 72% 78% 87% 83% 72% 72% 79%

Upgrading science, engineering, and technology classrooms and labs

77% 70% 81% 76% 88% 82% 93% 84% 71% 68%

Repairing deteriorating gas, electrical and sewer lines and leaky roofs

76% 75% 85% 76% 88% 76% 68% 71% 79% 78%

Meeting earthquake safety standards 75% 70% 77% 67% 91% 71% 80% 82% 71% 75% Better preparing students to transfer to four-year colleges and universities

74% 70% 83% 65% 86% 80% 91% 77% 70% 64%

Improving campus safety and security 74% 65% 72% 80% 75% 86% 90% 85% 58% 68% Maintaining up-to-date technology for classrooms 73% 67% 75% 75% 82% 72% 73% 76% 64% 81% Upgrading career education programs to train students and workers in alternative energy and other in-demand advanced technology jobs

70% 62% 73% 65% 79% 80% 77% 71% 63% 65%

Improving advanced technology career education programs

70% 68% 76% 76% 88% 83% 71% 86% 64% 61%

Increasing classroom space for math, English and other essential education courses

68% 55% 66% 60% 74% 72% 92% 71% 62% 60%

Improving handicapped accessibility 67% 58% 68% 68% 85% 82% 78% 63% 58% 64% Upgrading electrical systems and wiring for computer technology and Internet access

66% 63% 77% 66% 80% 66% 72% 76% 68% 57%

(% Extremely/Very Important)

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Information of Interest to Constituents

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Providing local veterans educational opportunities, and creating an affordable pathway to a college

degree resonate deeply.

0% 25% 50% 75% 100%

49%

48%

45%

36%

30%

34%

(VETERANS) This year, Long Beach City College will serve about 850 veterans and their family members, a 10% increase over last year. Many returning veterans

face challenges including post-traumatic stress disorder and permanent disability. This measure will improve counseling, tutoring, career education programs and

other services for veterans to help them complete their education and enter the civilian workforce.

(AFFORDABLE) Our local community college offers an affordable alternative to the skyrocketing cost of four-year universities. That’s why more local students

and families choose to attend Long Beach City College, and can save thousands of dollars. This measure will increase opportunities for local students to earn college credits, certifications, and job skills at a reasonable price and then

transfer to Long Beach State or another four-year university.

(PROMISE) Long Beach City College’s innovative College Promise program provides a pathway to higher education for local high school graduates who otherwise could not afford it. This measure will allow this highly successful program to expand by increasing classroom space so more students in our

community have the opportunity to go to college, succeed at Long Beach State, or Cal-State Long Beach, earn their college diploma and be workforce ready.

85%

78%

79%

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Allowing City College to better prepare students for the workforce, improving resource efficiency and making

needed repairs are also of significant interest.

0% 25% 50% 75% 100%

41%

41%

41%

39%

39%

36%

(CAREER) This bond measure will improve classrooms, labs and equipment for career education programs to train local police officers and firefighters and other in-demand jobs in health services, construction, renewable energy, robotics and technology, and advanced manufacturing. It will also increase partnerships with

local small businesses to give workers and students more opportunities to gain skills and real world experience so they are workforce ready.

(EFFICIENCY) This bond measure will reduce utility costs by increasing energy efficiency and water conservation by funding the installation of solar panels,

upgrading electrical, lighting and air conditioning systems, and improving irrigation to reduce water use and promote water recycling. These cost saving projects will allow Long Beach City College to put more money into improving

classroom education.

(REPAIRS) Many Long Beach City College classroom buildings were built in the 1950’s, and are outdated, deteriorating and require improvements. This measure will fund urgent and basic repairs such as upgrading wiring and electrical systems,

gas and sewer lines, meeting handicap accessibility and earthquake safety requirements, and fixing plumbing and leaky roofs.

80%

80%

78%

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Communicating the bond measure’s required accountability and oversight provisions is also

helpful information for constituents.

0% 25% 50% 75% 100%

40%

30%

27%

39%

42%

39%

(ACCOUNTABILITY) This bond measure includes strict accountability requirements including a Citizens’ Bond Oversight Committee and independent annual financial

and performance audits to make sure all funds are used effectively and as promised. Furthermore, no money from this measure will go towards

administrators’ salaries or pensions and all funds will be used locally. Also, independent auditors regularly review Long Beach City College’s finances, and have

found no issues or problems in 12 audits over the course of six years.

(SMALL BIZ) Small businesses account for over 95% of jobs in California, and Long Beach City College’s training center for small businesses is a leader in the region. In

2012, the college partnered with more than 1100 local businesses, helping them create 370 jobs. This measure expands the college’s small business economic

partnership program, which will create new job opportunities for students and residents.

(AQUATIC CENTER) This measure will fund a new aquatic center at Long Beach City College for our community now that the Olympic pool closed. It will serve the

entire community to increase residents’ recreational opportunities—this includes hosting swim meets and tournaments for local schools and colleges, swimming lessons and water safety classes for the public and other programs to promote

health and fitness.

79%

72%

66%

FOR MORE INFORMATION, CONTACT:

5454 Broadway Oakland, CA 94618

P.O. Box 21215 Oakland, CA 94620

Phone (510) 594-0224 Fax (510) 420-0734

[email protected]

12100 Wilshire Blvd, Suite 350 Los Angeles, CA 90025 Office: (310) 828-1183

Fax: (310) 453-6562 fm3research.com