OneAPI New_Deck_2016
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Transcript of OneAPI New_Deck_2016
CPI Mediation Engine
Overview
200+Advertisers / Agency / Networks
Countries
242 3000+
50000+
Monthly Unique Offers
Daily Unique Offers
Single
API
Benefits
LESS
TIE-UPS
LESS
SALES
TEAM
LESS
ADOPS
MORE
FILLMORE
MONEY
LESS
RELATIO-
NSHIP
Single API Integration
Integration
Tracking
Reporting
Billing
Invoice
Payment
Confirmation 15th of next month; Payment net 30 ***
Sin
gle
Ad Formats
Video
Banner
Native
Ads
Interstitial
Ads
Full Page
Banners
( 320X480
480X320)
Banner
ads
(300X50)
Optimization Engine
Non -
performing
offers
Non -
converting
eCPM
checks
Sub
IDLow
High CR
No. of
RedirectLow / Average /
High Bid
CTR
checks
eCPA
checks
eCPC
checks
Optimization Engine
Prune
No of
HOP’s
Creative
Banner
Placement
Banner
Format
Fraud
Fraudulent Sub ID
IP / Device Fraud
Incentivized traffic
BOT traffic
Silent Installs
Forensic Tieup
Stats
Offer
Creation
Updation Resume
Pause
Impressions 16 Billion
Clicks 318, 164, 867
Conversions 1, 147, 053
45000 offers processed Every
15 minutes
Offers
Single Package Multiple Offers
Daisy Chain Offers / Payout
Offer Relevancy Score
Machine Learning
Algorithm Based Prediction
Integration
JS tag based
SDK based
S2S API based
Bulk API based
Super Link