One Wise Choice - Company Profile

40 Tamar Street, Launcestonwww.oneagencylaunceston.com.au

ONE WISE CHOICE FOR YOUR PROPERTY

THE DECISION TO SELL YOUR PROPERTY IS AN IMPORTANT ONE. THE DECISION ABOUT WHICH AGENT YOU CHOOSE TO MARKET YOUR PROPERTY IS EVEN MORE IMPORTANT…

One Agency Launceston is a boutique locally owned and operated property agency supported by a national brand.

With over 100 years of combined real estate experience, we believe that when it comes to a real estate agency, personal service, cutting edge technology and marketing counts for more VJCP�VJG�UK\G�QH�[QWT�QHƂEG�UJQR�HTQPV�

Josh Hart Property ConsultantPeter Harper

Director

Tash Kerrison 1HƂEG�/CPCIGT

Dean Harper Director

Annie Plummer East Coast Tasmania Property Consultant

Katrina Coleman Property Consultant

4KEM�(NGOKPI� $WUKPGUU�/CPCIGTRenee Batchelor

2TQRGTV[�/CPCIGTJo Iezzi

Property Consultant

WHAT MAKES US DIFFERENT? IT’S OUR SUPERB MARKETING, EXPERIENCE AND OUR NEGOTIATION SKILLS THAT SET US APART.

OUR MARKETING

We believe that the role of a real estate agent is to not just sell the property… anyone can

do that… we believe our role is to achieve the very best price possible for what is usually a

seller’s greatest asset. At ONE AGENCY we believe that world class marketing + world class

negotiation + emotional connection + competition = a premium price.

We make sure our properties shine in their best light and go to great lengths to achieve

this. Every piece of marketing that goes out into the market place is of a very high standard,

from the property brochure to the way we produce our videos. Our marketing is designed

VQ�GPCDNG�VJG�DW[GT�VQ�GOQVKQPCNN[�GPICIG�YKVJ�[QWT�JQOG�nDGHQTGo�VJG[�UGG�KV�HQT�VJG�ƂTUV�

time. Buyers buy homes based on emotion and through our high quality marketing we

attract a higher quality buyer, which leads to a better price.

OUR COMMUNICATION

We have been in the industry for a combined total of over 100 years and effective

communication is the premise we have built our real estate business on. We have

found that if we communicate effectively with an owner during the entire selling

experience then not only is it more enjoyable but the result is usually better; the

energy is high around the property and we are all working on the outcome together.

After all, we have found that our happiest clients are indeed informed clients.

The communication that you receive from us includes regular phone calls, emails,

SMS’s, written reports and online activity reports which all work towards keeping you

up to date with your selling progression at all times.

NEGOTIATION AND COMMUNICATION. HAPPIEST CLIENTS ARE +0(14/'&�%.+'065�

1 Monday! Property goes live

- Feedback

" Open home times L��i`��vwVi

2 Tuesday

" Highlight property upgraded

# �Ì�wV>Ì��v�open home time

3 Wednesday! House rules

" Phoning database

4 Thursday! Commitment

letter

5 Friday$ Property

brochures printed

! Market update and open home times emailed to buyer database

6 Saturday% Open home

conducted

" Buyer call backs data entered

7 Sunday! What you love

8 Monday


9 Tuesday# Main photo and

heading changed

" Remainder buyer feedback calls made

# �Ì�wV>Ì��v�open Home time

10 Wednesday! Vendor report

compiled and emailed

11 Thursday! Orange magazine

emailed to buyer database

12 Friday! Market update

and open home times emailed to buyer database

" Buyer database phone session

13 Saturday

" Open home buyer call backs data entered

14 Sunday 15 Monday& Vendor meeting

setup – Price adjustment strategy


16 Tuesday



17 Wednesday! Buyer database

! Vendor report compiled

18 Thursday# Main photo and

heading changed



20 SaturdayOpen home feedback entry


21 Sunday 22 Monday! Database mailout



23 Tuesday



24 WednesdayPursuit of service excellence




26 Friday# Main photo and

heading changed


27 Saturday


28 Sunday 29 MondayVendor report updated


30 Tuesday



1 Monday! Property goes live

- Feedback


2 Tuesday

" Highlight property upgraded


3 Wednesday! House rules

" Phoning database

4 Thursday! Commitment

letter

5 Friday$ Property

brochures printed


6 Saturday% Open home

conducted

" Buyer call backs data entered

7 Sunday! What you love

8 Monday


9 Tuesday# Main photo and

heading changed


# �Ì�wV>Ì��v�open Home time

10 Wednesday! Vendor report

compiled and emailed





" Buyer database phone session

13 Saturday


14 Sunday 15 Monday& Vendor meeting

setup – Price adjustment strategy


16 Tuesday



17 Wednesday! Buyer database


18 Thursday# Main photo and

heading changed



20 SaturdayOpen home feedback entry


21 Sunday 22 Monday! Database mailout



23 Tuesday



24 WednesdayPursuit of service excellence




26 Friday# Main photo and

heading changed


27 Saturday


28 Sunday 29 MondayVendor report updated


30 Tuesday



EXPECT TO BE KEPT INFORMED.

MARKETING CALENDAR30 DAYS

OUR COMMITMENT TO YOU FOR THE NEXT 60 DAYS

We deliver a high level of service. We don’t expect you to be C�nVGUV�ECUGo��9G�JCXG�UQNF�OCP[�JQOGU�CPF�JCXG�TGƂPGF�VJG�RTQEGUU�VQ�C�ƂPG�CTV��+VoU�VJG�RTQEGUU�VJCV�YKNN�FGNKXGT�VJG�opportunity to achieve a higher price.

STAND OUT FROM THE CROWD.

+VoU�CDQWV�ƂPFKPI�VJG�DGUV�DW[GT�HQT�[QWT�JQOG��PQV�LWUV�VJG�ƂTUV�DW[GT��9G�ƂPF�VJG�DGUV�DW[GT�for your home by leaving no stone unturned in marketing our sellers properties.

From the way the property is photographed,

VQ�VJG�ƃQQT�RNCP��VJG�NCTIG�UKIPDQCTF�QWV�VJG�

front of the property, to the way the property

KU�ƂNOGF��GXGT[�RCTV�QH�VJG�RTQEGUU�JCU�VQ�DG�

engaging and targeted to connect emotionally

with the buyer.

When the buyer goes online for more

information, the content must be enriching

and engaging. This means that when the

buyer inspects your home it’s like they are

having a second inspection as they have

already inspected it online - this means that

the purchaser is genuinely a well informed

purchaser and is able to make a decision faster.

It’s the ‘process’ not the ‘promise of a price’ that

will get your property sold for top dollar in the

shortest possible time frame. We believe that

world class negotiation, world class marketing,

creating an emotional connection between the

buyer and the property and the environment for

competition between buyers is what leads to a

premium result. We make sure your property

shines in its best light.

We will tell you what you need to hear, not

just what you want to hear. Think of us as your

doctor or lawyer in real estate.

PROPERTY GUIDE

INTERNET LISTING

SIGNBOARD

BROCHURES

WEBSITES

PHOTOGRAPHY

VIDEOGRAPHY

FOR ME, REAL ESTATE IS ABOUT PEOPLE FIRST, NOT HOUSES

LEADERS IN INNOVATION & TECHNOLOGY

Innovation is our essence. We recognise the vitally important role that

technology and social media plays in today’s real estate market and embrace

the potential it provides.

We’re committed to utilising the most advanced real estate processes and

systems. Our property videos, high end photography and social media campaigns

are all examples of how we leverage different media channels to give your

property the very best chance of success.

We use facebook to promote your property to all our ‘fans’ - sneak previews of

new listing and links to video presentations of properties are examples of our

tailored approach to marketing, exposing your property to the widest possible

CWFKGPEG�YJKNG�TGOCKPKPI�DQVJ�EQUV�GHHGEVKXG�CPF�ƃGZKDNG��%JGEM�WU�QWV�D[�NKMKPI�

our fan page.

We have an incvaluable Australia wide database network of buyers, as well as the

advantage of a state of the art website and e-magazine reaching buyers locally,

nationally and internationally.

PROPERTY MANAGEMENT

We believe owning an investment property should be a rewarding experience,

DQVJ�RGTUQPCNN[�CPF�ƂPCPEKCNN[��%JQQUKPI�VJG�TKIJV�CIGPV�VQ�OCPCIG�QPG�QH�[QWT�

largest assets is an immensely important decision. To maximise the return on your

investment, we minimise vacancies, attracting quality tenants through targeted

marketing techniques.

When you entrust your valued investment property to One Agency we deliver an

exceptional level of communication, keeping you regularly informed to ensure

you have absolute peace of mind. Our experienced team have an in-depth

knowledge of the local market and offer practical guidance on presentation and

improvements to increase the long-term value of your investment property.

Our entire process is focused on people. We work with you to identify the most

suitable tenants – this ensures your property will be looked after. We also conduct

regular inspections and ensure any maintenance required is carried out to a high

standard and for the best possible value.

ACHIEVING SUCCESS FOR YOU, AND YOUR INVESTMENT, IS OUR UTMOST PRIORITY

OUR PROMISE

A vendor’s property is our utmost priority. For most people it represents

VJG�UKPING�ITGCVGUV�ƂPCPEKCN�VTCPUCEVKQP�KP�VJGKT�NKHGVKOG��YJKEJ�KU�YJ[�YG�

want them to feel like we are with them every step of the way.

We pride ourselves on always obtaining the very best price possible and

delivering outstanding communication along the way. You will never get

lost in the crowd when you list with us.

IT IS AN EXPERIENCED REAL ESTATE AGENT, NOT AN ORGANISATION, WHO WILL NEGOTIATE THE BEST RESULTS FOR YOUR PROPERTY

p(TQO�ƂTUV�OGGVKPI�YG�YGTG�XGT[�EQPƂFGPV�YKVJ�1PG�#IGPE[oU�CRRTQCEJ�VQ�VJG�UCNG�QH�QWT�RTQRGTV[��

#NN�CURGEVU�EQXGTGF�YGTG�EQPFWEVGF�KP�C�RTQHGUUKQPCN�CPF�HTKGPFN[�OCPPGT��9G�JCXG�C�ITGCV�CFOKTCVKQP�HQT�VJKU�CIGPE[�CPF�JCXG�PQ�JGUKVCVKQP�KP�TGEQOOGPFKPI�VJGO�VQ�RTQURGEVKXG�DW[GTU�CPF�UGNNGTU��;QW�YKNN�PQV� DG�FKUCRRQKPVGF�q

Graeme & Carol Smith

p#HVGT�QDVCKPKPI�CFXKEG�CPF�CRRTCKUCNU�HTQO�C�PWODGT�QH�TGCN�GUVCVG�CIGPEKGU��YG�HQWPF�VJG�JQPGUV[�CPF�RTQHGUUKQPCNKUO�HTQO�&GCP�*CTRGT�CV�1PG�#IGPE[�UWRGTKQT��

0QV�QPN[�YCU�QWT�JQOG�UQNF�KP�LWUV��FC[U��VJG�GZRGTKGPEG�YCU�UVTGUU�HTGG��9G�YKNN�JKIJN[�TGEQOOGPF�&GCP��2GVGT�CPF�VJG�1PG�#IGPE[�VGCO�VQ�CP[QPG�YKVJQWV�TGUGTXCVKQPU�q

Trent & Katie Casey

p(NCDDGTICUVGF��VJCVoU�YJCV�+�YCU�CV�VJG�UGTXKEG�IKXGP�D[�1PG�#IGPE[��*GNRHWN��TGCNKUVKE��GPEQWTCIKPI�CFXKEG�UQNF�O[�JQWUG�KP�TGEQTF�SWKEM�VKOG��

6JCPM�[QW��+�CO�RNGCUGF�CU�RWPEJ�q

Rae Saunders

More testimonials online oneagencylaunceston.com.au/testimonials/

DO UNTO OTHERS AS YOU WOULD HAVE DONE TO YOU

"vwVi�č``ÀiÃÃ40 Tamar StreetLaunceston, Tas 7250

Telephone 03 6331 0950Email [email protected] �>��}�č``ÀiÃÃPO BOX 100 Riverside, Tas 7250

One Wise Choice - Company Profile

Documents

Transcript of One Wise Choice - Company Profile