OMPANY OVERVIEW - Draco Financial LLC .pdf · OMPANY OVERVIEW Major League ... [email protected]...

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COMPANY OVERVIEW Major League Football, Inc. 6230 University Parkway Suite 301 Lakewood Ranch, FL 34240 Phone: 744-213-1995 www.ml.com Company: Rick Smith Chief Operang Officer [email protected] 774-213-1995 ext. 1003 Investors: Michael Queen EVP of Finance [email protected] 774-213-1995 ext. 1007 John Mao Investor Relaons [email protected] 774-213-1995 ext. 1013 OTCQB: MLFB Company Launched: 2010 Total Shares Outstanding 1 40.4 M Warrants/ Opons 2 3.0 M / 6.4 M Share Price (1/4/16) $0.75 Market Cap (1/4/16) ~$ 40 M Legal Counsel David Bovi, PA Auditor Salberg & Company 1) Including All Warrants and Opons 2) Warrants for investors, Opons for employees SELECT FINANCIALS MLFB plans to create a new Spring/Summer professional football league and kick-off in Spring of 2016. MLFB will augment how American sports leagues are run by being at the intersecon of cung-edge player and game innovaons and coverage. This focus will enhance and elevate the experience of the fan and create unique, real-me content that will inspire them. MARKET OPPORTUNITY GOALS 1. Fill the void in the professional foot- ball landscape with an innovave and dynamic professional sports league. 2. Aract and retain proven industry execuves to create the infrastructure for the league. 3. Develop a complementary, non-conflicng or compeve league to the established NFL and other televised sports leagues in the U.S. marketplace. 4. Expand media content delivery plaorms of broadcasted games to reach a wider fan base. 42% of Americans voted football as their favorite sport ~32 M NFL fans 163 M 2011 Super Bowl Viewers $16 B US pro sports revenue $10 B Pro football revenue 95% Consistent capacity pro football aendance Research shows strong demand for year-round professional football. Pro football (including previous USFL and XFL) aracts large fan bases; larger than NBA, NHL, MLS. Rank League Average 1 NFL (2013) 68,240 2 MLB (2013) 30,514 3 USFL (1983) 25,031 4 XFL (2001) 23,410 5 MLS (2013) 18,594 6 NBA (2013) 17,319 7 NHL (2013) 17,460 Major League Football, Inc. (OTCQB: MLFB) is a publicly traded, professional spring football league. MLFB is dedicated to creang an innovave, accessible, and fan-owned game, which is scheduled to kick off in 2016. MLFB's strategically placed spring / summer season will fill a crical need for outdoor football at that me of the year when sports content is in high demand. The league's teams will focus on emerging markets in select US cies in order to grow the overall popularity of the sport. LEAGUE OVERVIEW Spring League 8-10 Teams (to start league) 14 Games Per Team 84 Regular Games 7 Playoffs Games Single-Enty Structure (Owned and Operated by MFLB) Emerging Markets Absent of NFL Franchises Franchise Ownership 2019-2020 Average Aendance of 20,000 25,000 Fans Expand viewership in emerging markets Average cket price of $30.00 Spring 2016 Launch March to July Season Cable companies are looking for new innovave ways to reach fans especially through mobile content. Opportunity to deliver content through new distribuon channels: Mobile Tablets Online channels (YouTube) MLFBs goal is to capitalize on new forms of media content delivery of broadcasted games for a wider availability on viewership mes. Digital networks (Hulu, Nelix) Fantasy Football networks Over-the-Top (OTT) Apps

Transcript of OMPANY OVERVIEW - Draco Financial LLC .pdf · OMPANY OVERVIEW Major League ... [email protected]...

Page 1: OMPANY OVERVIEW - Draco Financial LLC .pdf · OMPANY OVERVIEW Major League ... r.smith@mlfb.com 774-213-1995 ext. 1003 Investors: Michael Queen EVP of Finance ... MANAGEMENT TEAM

COMPANY OVERVIEW

Major League Football, Inc. 6230 University Parkway Suite 301 Lakewood Ranch, FL 34240 Phone: 744-213-1995 www.mlfb.com Company: Rick Smith Chief Operating Officer [email protected] 774-213-1995 ext. 1003 Investors: Michael Queen EVP of Finance [email protected] 774-213-1995 ext. 1007 John Mattio Investor Relations [email protected] 774-213-1995 ext. 1013

OTCQB: MLFB

Company Launched:

2010

Total Shares Outstanding1

40.4 M

Warrants/Options2

3.0 M / 6.4 M

Share Price (1/4/16)

$0.75

Market Cap (1/4/16)

~$ 40 M

Legal Counsel David Bovi, PA

Auditor Salberg

& Company

1) Including All Warrants and Options 2) Warrants for investors, Options for employees

SELECT FINANCIALS

MLFB plans to create a new Spring/Summer professional football league and kick-off in Spring of 2016.

MLFB will augment how American sports leagues are run by being at the intersection of cutting-edge player and game innovations and coverage. This focus will enhance and elevate the experience of the fan and create unique, real-time content that will inspire them.

MARKET OPPORTUNITY

GOALS

1. Fill the void in the professional foot-ball landscape with an innovative and dynamic professional sports league.

2. Attract and retain proven industry executives to create the infrastructure for the league.

3. Develop a complementary, non-conflicting or competitive league to the established NFL and other televised sports leagues in the U.S. marketplace.

4. Expand media content delivery platforms of broadcasted games to reach a wider fan base.

42% of Americans voted football as their favorite sport

~32 M NFL fans 163 M 2011 Super Bowl Viewers $16 B US pro sports revenue $10 B Pro football revenue

95% Consistent capacity pro football attendance

Research shows strong demand for year-round professional football.

Pro football (including previous USFL and XFL) attracts large fan bases; larger than NBA, NHL, MLS.

Rank League Average

1 NFL (2013) 68,240

2 MLB (2013) 30,514

3 USFL (1983) 25,031

4 XFL (2001) 23,410

5 MLS (2013) 18,594

6 NBA (2013) 17,319

7 NHL (2013) 17,460

Major League Football, Inc. (OTCQB: MLFB) is a publicly traded, professional spring football league. MLFB is dedicated to creating an innovative, accessible, and fan-owned game, which is scheduled to kick off in 2016. MLFB's strategically placed spring / summer season will fill a critical need for outdoor football at that time of the year when sports content is in high demand. The league's teams will focus on emerging markets in select US cities in order to grow the overall popularity of the sport.

LEAGUE OVERVIEW

Spring League

8-10 Teams (to start league)

14 Games Per Team

84 Regular Games

7 Playoffs Games

Single-Entity Structure (Owned and Operated by MFLB)

Emerging Markets Absent of NFL Franchises

Franchise Ownership 2019-2020

Average Attendance of 20,000 – 25,000 Fans

Expand viewership in emerging markets

Average ticket price of $30.00

Spring 2016 Launch March to July Season

Cable companies are looking for new innovative ways to reach fans especially through mobile content. Opportunity to deliver content through new distribution channels:

• Mobile • Tablets • Online channels (YouTube) MLFB’s goal is to capitalize on new forms of media content delivery of broadcasted games for a wider availability on viewership times.

• Digital networks (Hulu, Netflix) • Fantasy Football networks • Over-the-Top (OTT) Apps

Page 2: OMPANY OVERVIEW - Draco Financial LLC .pdf · OMPANY OVERVIEW Major League ... r.smith@mlfb.com 774-213-1995 ext. 1003 Investors: Michael Queen EVP of Finance ... MANAGEMENT TEAM

Wes Chandler, President - The President of Major League Football was a two time consensus football and academic All-America selection in 1976 and 1977 at the University of Florida. Mr. Chandler was one of the top receivers in both collegiate and professional football. Drafted by the New Orleans Saints with the 3rd overall selection in the 1978 NFL Draft, this four-time Pro Bowl performer has over 30 years of football experience that include 11 NFL seasons as a player, coaching stints in NFL Europe and the NFL with the Cowboys, Vikings and Browns. One of his crowning achievements was his induction into the San Diego Chargers Hall of Fame in 2001.

Rick Smith, COO - Founder and CEO of Mainframe Communications, Inc. Mr. Smith planned, developed, and established policies of business organization in accordance with broad directives and Company charter. With his leadership, Mainframe provided nationwide telecommunications sales, service, integration and installation to Fortune 2000 enterprise accounts. Mr. Smith was named the MetroSouth Entrepreneur of the Year sponsored by Fleet Bank. Mr. Smith is an Advisory Board Member of NAII, North Atlantic Internet Networks. Mainframe has also served the U.S. Air Force, the Air National Guard, the Navy's nuclear submarine division and US Marine Corps recruiting.

Michael Queen, EVP of Finance - CEO and Director of multiple companies, Mr. Queen is a startup business and development director expert. In his previous endeavor, he was the Chief Executive Officer and Director for Universal Capital Management, Inc. He is considered both a leader and expert in asset allocation, fundraising and the small cap arena with extensive knowledge of the inner workings of the financial marketplace. Before branching on his own with Universal Capital Management, Mr. Queen carried the triple role of President, CEO and Director at Pennexx Foods, Inc., a publicly traded company, brought from inception to the multi-million dollar organization it has become today.

Ivory Sully, EVP Branding and Licensing - During his nine-year career, Mr. Sully’s hard hitting style championed his teammates to give him the nickname, “Mr. Hit.” As a member of the Los Angeles Rams, he played in Super Bowl XIV against the Pittsburgh Steelers where he earned an NFC Championship ring. His forte in the NFL was to hit and with his reputation respected with in his team, he was selected Co-Captain from 1982-1983 and Special Teams Captain in 1984. Off the field, Mr. Sully was the Rams representative for the NFL Player’s Association from 1981-1984. After football, Mr. Sully transitioned into the fashion apparel industry as an entrepreneur, business owner and brand expert.

Frank Murtha – Senior Executive Vice-President - Currently, Mr. Murtha is President of Sports Consultants, Inc., an Illinois-based firm representing athletes in football and baseball. Throughout his career he’s gained extensive labor management experience in private industry as well as professional sports and formed the first union for Arena Football players in 2000. Mr. Murtha is a graduate of the University of Notre Dame and Northwestern Law School where he was granted two Ford foundation Fellowships for advanced study in Criminal Law. Since 2006 he has also served as an Adjunct Professor at Northwestern University Graduate School where he teaches Sports Labor Relations and Negotiations.

DISCLAIMER: This information is published solely for informational purposes and is not to be construed as a solicitation or an offer to buy any security or related financial instrument or to participate in any trading strategy. The summary may include “forward-looking statements” with the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Exchange Act o f 1934 and are intended to be covered by the safe harbor provisions for forward looking statements. This information is supplied from sources we believe to be reliable but we cannot guarantee accuracy. This document has been furnished to you solely for your information. The information contained herein may not be reproduced, disclosed or redistributed, in whole or in part, by mail, facsimile, electronic or computer transmission or by any other means to any other person, except with prior written consent of the Company.

MANAGEMENT TEAM

FILLING THE FAN GAP

A strategically placed spring football season fulfills demand while NOT conflicting with fall leagues.

REVENUE STREAMS

Traditional

Gate, Parking & Concession

Stadium Advertising

Stadium Merchandising

In-Store Merchandising

Licensing Fees

Sponsorships

Naming Rights

Digital Media

Online Merchandising

Online Advertising

Online Subscriptions

Broadcast & Cable

Other

Franchise Fees

Interactive Telemedia

Social Media

Try-out Camps

2014 2015 2016

Q3

Operations development

Secure management tea

Secure ticketing company

Q1

Begin fan involvement

Secure merchandising company

Establish East Coast HQ

Q1 Team workouts begin

Q4

Begin establishing teams/venues

Hire CEO, Jerry Vainisi

Hire investment bank for capital raise

Sign LOIs for stadium leases in target cities

Q2

Establish teams/venues

Secure sponsorships

Establish try-out camp venues

Q2 LAUNCH

Q3

Player Procurement

Begin revenue (licensing MLFB products, website ads, player procurement process)

Q4

Secure digital/TV rights

Player Procurement

PROGRESS MARKERS

First professional sports league to take a non-adversarial approach to the NFL.

By neither directly nor indirectly competing with the NFL, MLFB’s commercial success is better achieved if its games are played in the high viewership demand, low-supply Spring football season.