OMNI-CHANNEL CUSTOMER ENGAGEMENT PLATFORM · sap customer engagement & commerce omni-channel...
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SAP CUSTOMER ENGAGEMENT & COMMERCE OMNI-CHANNEL CUSTOMER ENGAGEMENT PLATFORM EXPERIENCE MANAGEMENT COMMERCE MARKETING SALES SERVICE MDM FOR CUSTOMER ENGAGEMENT & COMMERCE (CUSTOMER, PRODUCT, ORDER, DEVICE) INFRASTRUCTURE, PLATFORM, INTEGRATION web mobile In store/branch contact center digital goods marketplace email digital ads social @ search SUBSCRIPTION & REVENUE MANAGEMENT Connected Device
Transcript of OMNI-CHANNEL CUSTOMER ENGAGEMENT PLATFORM · sap customer engagement & commerce omni-channel...
SAP CUSTOMER ENGAGEMENT & COMMERCEOMNI-CHANNEL CUSTOMER ENGAGEMENT PLATFORM
EXPERIENCE MANAGEMENT
COMMERCE MARKETING SALES SERVICE
MDM FOR CUSTOMER ENGAGEMENT & COMMERCE(CUSTOMER, PRODUCT, ORDER, DEVICE)
INFRASTRUCTURE, PLATFORM, INTEGRATION
web mobile In
store/branch
contact
center
digital
goods
marketplace print emaildigital adssocial
@
search
SUBSCRIPTION & REVENUE MANAGEMENT
Connected
Device
Retarget campaign for abandoned shopping carts
▪ Enrich Contact Profile with browsing
favorites
▪ Event Trigger campaigns for abandoned
shopping carts
Profile EnrichmentCommerce Sites
Hybris Marketing :
Injection of tracking snippet
Trigger Based Campaigns for abandoned shopping carts