O&M March 2019

1. We are not for

profit

VISION:

By hosting Crankworx and other world-watched events that showcase Rotorua as the world’s premier year-round mountain biking resort, significantly grow the economy and the reputation

of Rotorua as a compelling place to visit, live, work, play and relax.

MISSION:

“To sustainably deliver an outstanding Crankworx Festival in 2015, through to 2027 with legacy effects contributing to Rotorua’s

Vision 2030 Goals 3,4,5 & 6”.

Crankworx- the facts

2. There is no better marketing activity than Crankworx

International Viewership = 11.4m in 2017 to 12.4m in 2018 (4.6m in 2015) --------

-Average length of stay was 7.4 nights in Rotorua.

Visitor stayed for a good amount of time

-----

$4.21m economic impact on Rotorua’s economy in 2018 (18.49m since 2015)

Economic impact was significant

-----------------

Crankworx- the facts

3. We are serious about maximizing benefits for Rotorua

“The [best part of the event was the] feeling of the event being a community. Having the events at three locations really showed off how much riding Rotorua has to offer.”

- (APR Survey Comment)

• Waipa site (Enduro and Schools XC & XCR) • Redwoods DH • Dual Slalom • Eat Streat

Crankworx- the facts

4. We are committed to engaging our community

• Share the Ride • Volunteer Programme • National Schools MTB Champs • Locals days and Ticketing

Crankworx- the facts

Share the ride

Crankworx- the facts

Volunteer Program

“Every single minute of Crankworx was just joy. All the staff and volunteers were lovely and the events were just spectacular. Will definitely participate next year!”

- APR Survey Comment

Crankworx- the facts

Ticket Prices and Locals Days

Crankworx- the facts

Crankworx- the facts

5. Crankworx is high risk & stressful

Crankworx- the facts

5. Crankworx is high risk & stressful

Crankworx- the facts

…but rewarding

6. We are raising the bar every year

• New Entry zone • Expanded Expo • Mini Activations

• Return of Enduro World Series

• Improved parking experience • Condensed schedule • More sponsor activations • Improved culinary offering • Focus on Personnel Welfare

Plus

Crankworx- the progression

The Truth about Crankworx

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7. Event outcomes are thriving…the event is only just

surviving

Revenue 2015 YE 2016 YE 2017 YE 2018 YE 2019 F

Commercial Revenue (Sponsorships, Merch, Bar Sales, Expo, Distribution rights)

$249,915 $378,369 $401,214 $514,728 $723,596

Public Investment $600,000 $476,522 $745,435 $678,524 $580,000

Ticketing revenue and Registration $235,310 $269,797 $314,293 $270,037 $297,341

Crankworx- the facts

$0

$100,000

$200,000

$300,000

$400,000

$500,000

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2015 YE 2016 YE 2017 YE 2018 YE 2019 YE

Commercial Revenue vs Public Investment

Commercial Revenue (Sponsorships, Merch, Bar Sales, Expo, Distribution rights) Public Investment

Crankworx- the facts

7. Event outcomes are thriving…the event is only just

surviving

$0

$50,000

$100,000

$150,000

$200,000

$250,000

2015 YE 2016 YE 2017 YE 2018 YE 2019 YE

RECT

Crankworx- the facts

7. Event outcomes are thriving…the event is only just

surviving

$0

$10,000

$20,000

$30,000

$40,000

$50,000

$60,000

$70,000

2015 YE 2016 YE 2017 YE 2018 YE 2019 YE

Accommodation Partners

Crankworx- the facts

7. Event outcomes are thriving…the event is only just

surviving

$0

$20,000

$40,000

$60,000

$80,000

$100,000

$120,000

$140,000

$160,000

2015 YE 2016 YE 2017 YE 2018 YE 2019 YE

RTIP (1) & RLC

Crankworx- the facts

7. Event outcomes are thriving…the event is only just

surviving

Crankworx- the facts

Provisional Schedule Day No. Date Day Time Location Events Ticketing Notes

1 18th March Monday 3.30pm - 7.30pm Wattles Kidsworx Dual Slalom Non-ticketed

2 19th March Tuesday 9am - 7.30pm

FINALS FROM 5PM Wattles 100% Rotorua Dual Slalom Non-ticketed

GATES OPEN 10AM

3 20th March Wednesday

10am - 5.30pm FINALS FROM 3.30PM

Skyline Rotorua Rotorua Air DH presented by

Bosch Tickets from

Crankworx.com Free for Rotorua

Locals

6pm - 8pm Skyline Rotorua Kidsworx Pump Track Session

presented by SRAM Tickets from

Crankworx.com Free for Rotorua

Locals

Plus training for Mons Royale Dual Speed & Style Rotorua

Crankworx Rotorua Downhill presented by Professionals Maxxis Slopestyle in memory of McGazza

GATES OPEN 10AM

4 21st March Thursday

10am - 7pm FINALS FROM 5PM

Skyline Rotorua Mons Royale Dual Speed &

Style Rotorua Tickets from

Crankworx.com Free for Rotorua

Locals

7.30pm - 9pm Skyline Rotorua Official Oceania Whip-Off

Championships presented by SPANK

Tickets from Crankworx.com

Free for Rotorua Locals

Plus training for Crankworx Rotorua Downhill presented by Professionals

Maxxis Slopestyle in memory of McGazza GATES OPEN 10AM

Crankworx- the facts

5 22nd March Friday

10am - 11.30am Skyline Rotorua Crankworx Rotorua Downhill

presented by the Professionals - Amatuer Finals

Tickets from Crankworx.com

1.30pm - 5pm FINALS FROM 3PM

Skyline Rotorua Crankworx Rotorua Downhill

presented by the Professionals - Pros

Tickets from Crankworx.com

10am - 9.30pm FINALS FROM 7.30PM

Skyline Rotorua Rockshox Rotorua Pump Track

Challenge Tickets from

Crankworx.com

Plus training for Maxxis Slopestyle in memory of McGazza

GIANT Toa Enduro presented by Camelbak GATES OPEN 10AM

6 23rd March Saturday

10am - 2.30pm Skyline Rotorua Kidsworx Pump Track Tickets from

Crankworx.com

2pm - 3pm Skyline Rotorua Women of Crankworx signing

session Tickets from

Crankworx.com

12.30pm - 6pm FINALS FROM 3PM

Skyline Rotorua Maxxis Slopestyle in memory of

McGazza Tickets from

Crankworx.com

8pm - 9pm Skyline Rotorua Deep Summer Photo Competition Tickets from

Crankworx.com Non-ticketed

Plus training for GIANT Toa Enduro presented by Camelbak GATES OPEN 10AM

7 24th March Sunday

8am - 5.30pm Skyline & Whaka Forest GIANT Toa Enduro presented by

Camelbak (EWS) Tickets from

Crankworx.com Riders will start and

finish at Skyline

10am - 1pm Skyline Rotorua Kidsworx Warrior DH Tickets from

Crankworx.com

1.30pm - 3.30pm Skyline Rotorua Kidsworx Hipster DH Tickets from

Crankworx.com

Crankworx - the Questions?