Olympus Q4 Report
-
Upload
teregarcia28 -
Category
Documents
-
view
219 -
download
1
description
Transcript of Olympus Q4 Report
![Page 1: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/1.jpg)
OLYMPUS OLYMPUS QUARTERLY COVERAGE REPORT
TO: Susana Mora, Masanori Sako, Jorge Fournier, Roberto Garcia, Stephanie Sherry, Jennifer Coluchi and Eric Zamora CC: Edward de Valle, Christine Martinez de Castro FROM: Laura Bries, Tere Garcia DATE: January 27, 2014 SUBJECT: Olympus Quarterly Coverage Report Below please find a comprehensive summary of PR media coverage obtained and activities performed by 3A Worldwide Agency on behalf of Olympus from October 1, 2013 through December 31, 2013. TOTAL NUMBER OF PRESS CLIPS: 67 TOTAL CIRCULATION: 61,741,115 TOTAL PR VALUE: $565,286.79 AVERAGE COST PER CLIP/ PER QUARTER: $8,254.35 EXECUTIVE SUMMARY During the last quarter of 2013, 3A/Worldwide more than doubled editorial coverage for Olympus in its top priority markets. The agency excelled in securing placements for Olympus in the identified target markets and increasing its presence in Chile for the fourth quarter of the year. Olympus key messages such as offering consumers the best in technology, design and innovation were highlighted while also capturing and creating stories throughout the region. By nominating Olympus to the Latin American Digital Awards 2013, the agency was able to increased brand awareness throughout Latin America and position the brand as a leader in the industry. Furthermore, during the Expofoto in San Jose, Costa Rica, which took place in October 2013, the new OMD E-‐M1 was launched. During this press launch the agency obtained a total of 20 media attendees and secured more than 19 hits in print, broadcast and online. In the next quarter, the agency will help introduce the visionaries program in Latin America. This will help establish Olympus as the leader in the professional series category. Also, our main goal is to shift focus from technology publications and increase Olympus presence in photography publications. With the launch of new products this quarter and anticipated coverage, we are certain Olympus will become a technology leader in the region. Through these innovative initiatives we look forward to continued growth in our relationship and presence in the Latin American market.
![Page 2: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/2.jpg)
QUARTERLY MARKET BREAKDOWN
STRONGEST MARKET PER QUARTER: PERU During Q4, 3A Worldwide increased the percentage of coverage gained in Peru by 20%. 3A Worldwide has remained on strategy as Peru is the most important market for the brand, and the agency has succeeded in building the majority of press coverage from this market. MARKET WITH MOST ROOM FOR GROWTH PER QUARTER: Argentina
Argentina 2%
Chile 8%
Central America 2%
Colombia 2%
Costa Rica 27%
Guatemala 3%
Mexico 8%
Panama 9%
Pan Regional 11%
Peru 30%
Quarterly Market Breakdown of Coverage
![Page 3: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/3.jpg)
MONTHLY MARKET BREAKDOWN IN Q3
QUARTERLY BREAKDOWN BY MEDIA TYPE
MEDIA TYPE ANALYSIS: During Q4, 3A/Worldwide succeeded in gaining comparable amounts of online
th long lead and short lead coverage for the brand to obtain maximum media exposure among its regions.
0
2
4
6
8
10
12
MONTHLY MARKET BREAKDOWN IN Q3
October November December
Online 74%
Newspaper 3%
TV 3%
Magazine 20%
Quarterly Market Breakdown of Coverage
![Page 4: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/4.jpg)
PRESS COVERAGE GRID
OLYMPUS QUARTERLY COVERAGE GRID
DATE OUTLET TYPE OUTLET HEADLINE MARKET CIRCULATION PR VALUE
October 2013 MAGAZINE Architectural Digest Excentricidad
Tecnologica Mexico 61,000 $28,954.00
October 2013 MAGAZINE Ciudad Plus Travel &
Lifestyle
Tecnologia Olympus OM-‐D EM-‐5 Fotografia y tradicion
Panama/ Venezuela 10,000 $30,000.00
October 2013 MAGAZINE La Costa Gadget mania Mexico 15,000 $24,000.00
October 2013 MAGAZINE Selecta Obten solo lo mejor Panama 45,000 $18,300.00
October 2013 MAGAZINE TechLife
Una Camara De Calidad Reflex y Compacta
Central America 109,177 $22,900.00
October 24,2013 MAGAZINE Mia La Revista Techno Love Panama 21,080 $20,500.00
October 31,2013 MAGAZINE Somos Celebres
Llega una camara profesional compacta y poderosa
Costa Rica 217,640 $16,662.50
November 2013 MAGAZINE 4W Magazine
TG-‐2 iHS de la serie Tough La nueva camara ruda de Olympus
Panama 25,000 $28,500.00
December 2013 MAGAZINE 4W Magazine TG-‐2 iHS de la serie
Tough Panama 25,000 $29,500.00
December 2013 MAGAZINE Escenarios Maxima resistencia en
situaciones extremas Mexico 3,000 $21,500.00
December 2013 MAGAZINE Milenium PyME
La cumbre de la innovacion de Olympus
Costa Rica 2,000 $20,460.00
December 2013 MAGAZINE Revista Summa Nuevo producto para
la region
Central American Colombia Dominican Republic
55,000 $23,700.00
December 2013 MAGAZINE Revista Vos
La nueva camara es la cumbre de la innovacion de Olympus
Costa Rica 7,000 $20,650.00
![Page 5: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/5.jpg)
December 2013 MAGAZINE TechLife Stylus 1 camara sin
igual Central America 109,177 $20,500.00
October 1,2013 NEWSPAPER La Industria Toda la potencia en
una camara Peru 2,878,345 $18,500.00
November 28,2013 NEWSPAPER La Nacion La Tecnologia esla más
buscada Costa Rica 25,000 $19,850.00
September 12,2013 ONLINE Prensalibre.com
Cámara Olympus OM-‐D E-‐M1 es ligera y poderosa
Guatemala 116,581 $5,343.29
October 2,2013 ONLINE Zoomenlinea.com
true facebook Olympus presenta la OM-‐D E-‐M1 Panama 10,399 $1,954.93
October 9,2013 ONLINE Mundoenlinea.cl Nueva cámara insignia
de Olympus Chile 764,099 $3,100.79
October 25,2013 ONLINE 7mares Surf mag true
Facebook Olympus Tough TG-‐2 Costa Rica 34,071 $2,677.00
October 25,2013 ONLINE Larepublica.net Expo Foto 2013
exhibirá 73 imágenes Costa Rica 190,893 $6,561.94
October 25,2013 ONLINE Revistasumma.com
Olympus lanza en Costa Rica su nueva camara OM-‐D -‐M1
Central America/ Colombia / Dominican Republic
88,928 $3,762.33
October 26,2013 ONLINE Amcostaricaarchives.c
om
Olympus unveils new cameras for this
Costa Rica 2,834,672 $3,118.13
October 28,2013 ONLINE Vos true Facebook
Expo Foto mostrara el trabajo de 55 fotografos de America Latina
Costa Rica 8,525 $1,562.91
October 29,2013 ONLINE Artstudiomagazine.co
m
Olympus presentó en Expo Foto 2013 su nueva cámara la esperada OM-‐D E-‐M1
Costa Rica 7,425,102 $5,834.87
October 29,2013 ONLINE Teckntl.blogspot.com Olympus Stylus 1 Guatemala 1,704,664 $2,704.66
October 29,2013 ONLINE Xataka.com Olympus Stylus 1 Chile 4,665 $4,276.25
October 31,2013 ONLINE Artstudiomagazine.co
m
Olympus Stylus 1 rendimiento y portabilidad
Costa Rica 7,425,102 $5,834.87
![Page 6: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/6.jpg)
October 31,2013 ONLINE Technochatnews.com
La nueva E-‐M1 toma por sorpresa la Expo-‐Foto 2013
Costa Rica 3,456,996 $3,168.91
November 2,2013 ONLINE Ohmygeek.net
STYLUS 1 la nueva cámara de Olympus con manejo de DSLR
Chile 368,918 $5,072.62
November 3,2013 ONLINE Photo-‐marketing.net
Olympus Stylus 1 Compacta y Tecnologica
Argentina N/A N/A
November 4,2013 ONLINE Elfinancierocr.com
Sony y Olympus lanzan últimas novedades en cámaras
Costa Rica 56,938 $3,131.59
November 4,2013 ONLINE Luhho.com Olympus presenta la
nueva Stylus 1 Peru 1,102,661 $6,738.48
November 4,2013 ONLINE Pcworldenespanol.co
m
Conoce a los ganadores de los Latin American Digital Awards 2013
Pan Regional 146,811 $1,153.51
November 4,2013 ONLINE Tecnews.pe
Olympus lanza la Stylus 1 una poderosa cámara compacta para fotógrafos semi-‐profesionales
Peru 722,270 $6,620.80
November 4,2013 ONLINE Tecnologia21.com
Olympus Stylus 1 DSLR rendimiento potencia lentes y portabilidad
Peru 40,913 $2,045.65
November 5,2013 ONLINE Jcmagazine.com Olympus Stylus 1
descubre la nueva era Peru 513,433 $2,567.16
November 5,2013 ONLINE Luhho.com true
Facebook Olympus presenta la nueva Stylus 1 Peru 18,407 $3,374.61
November 5,2013 ONLINE Masaryk.tv Olympus presenta su
nueva Stylus 1 Mexico 80,523 $4,026.15
November 6,2013 ONLINE Agenciaorbita.org
Olympus Stylus 1 Unifica DSLR rendimiento potencia lentes Y la máxima portabilidad en un paquete compacto
Peru 1,612,940 $1,267.31
November 6,2013 ONLINE Serperuano.com
Olympus Stylus 1 Descubre La Nueva Era
Peru 368,918 $2,898.64
![Page 7: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/7.jpg)
November 6,2013 ONLINE Telefoniamagazine.co
m
Sony y Olympus lanzan últimas novedades en cámaras
Costa Rica 1,683,532 $9,259.42
November 7,2013 ONLINE Ekaenlinea.com
Olympus unifica sus mejores funciones de imagen, lente de alta potencia en la nueva STYLUS
Costa Rica 944,761 $5,773.53
November 7,2013 ONLINE Perusmart.com Olympus presenta la
Stylus 1 Peru 278,985 $1,704.90
November 8,2013 ONLINE Zafari.cl Olympus Stylus 1
descubre la nueva era Chile 7,772,858 $4,254.20
November 9,2013 ONLINE Elfinancierocr.com Novedades
tecnológicas Costa Rica 56,938 $3,250.59
November 12,2013 ONLINE Technochatnews.com
Olympus Stylus 1 Unifica DSLR rendimiento potencia LENTES y portabilidad
Costa Rica 3,637,832 $3,334.67
November 29,2013 ONLINE Luhho.com
Descubra la nueva cámara Olympus OM-‐D E-‐M1s
Peru 1,204,964 $5,954.00
December 2,2013 ONLINE Tecnews.pe
YES! y Olympus te regalan una cámara PEN mini E-‐PM1
Peru 722,270 $5,674.97
December 3,2013 ONLINE Jcmagazine.com
YES! y Olympus te regalan una cámara PEN mini E-‐PM1
Peru 513,433 $2,353.23
December 4,2013 ONLINE Agenciaorbita.org
YES! y Olympus te regalan una cámara PEN mini E-‐PM1
Peru 1,612,940 $1,267.31
December 4,2013 ONLINE Eltiempo.com
La revista especializada Stuff reveló los ganadores en las 23 categorías de sus premios anuales
Colombia 213,418 $6,369.70
December 4,2013 ONLINE Serperuano.com
YES! y Olympus te regalan una cámara PEN mini E-‐PM1
Peru 368,918 $2,898.64
December 5,2013 ONLINE Tecnowebstudio.com
YES! y Olympus te regalan una cámara PEN mini E-‐PM
Perú 951,374 $4,756.87
![Page 8: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/8.jpg)
*Please note that all clips are included as an addendum to this PR
December 10,2013 ONLINE Pcworldenespanol.co
m
Los Mejores Productos de 2013 Su Guía de Compras
Pan Regional 147,223 $3,157.75
December 10,2013 ONLINE Pcworldenespanol.co
m
Mejor Cámara Digital Active Life Olympus Tough TG-‐2 his
Pan Regional 147,223 $3,221.10
December 10,2013 ONLINE Pcworldenespanol.co
m
Mejor Cámara Digital Profesional Olympus OM-‐D E-‐M5
Pan Regional 147,223 $3,195.85
December 11,2013 ONLINE Peruinside.com
Yes! Olympus te regalan una camara Pen Mini E-‐PM
Peru 1,574,393 $1,732.43
December 11,2013 ONLINE Perusmart.com
YES! y Olympus te regalan una cámara PEN mini E-‐PM
Peru 278,985 $1,704.90
December 11,2013 ONLINE Unocero.com 5 cámaras que
gustaron en 2013 Mexico 12,683 $6,975.65
December 12,2013 ONLINE Agenciaorbita.org
Regalos de ultimo minuto con Olympus Tough tg-‐2
Peru 1,612,940 $2,789.30
December 12,2013 ONLINE Serperuano.com Olympus Touht TG-‐2 Peru 368,918 $2,900.87
December 14,2013 ONLINE Jcmagazine.com
Regalos de ultimo minuto Olympus Tough TG-‐2
Peru 513,433 $3,100.00
December 16,2013 ONLINE Ansia.cl Olympus Tough TG-‐2 Chile 2,635,690 $2,790.10
December 17,2013 ONLINE 4wmagazine.com TG-‐2 iHS de la serie
Tough Panama 1,596,641 $4,850.90
October 28,2013 TV Online TechnoChat
YoutubeChannel
Roberto García Representante Técnico para Costa Rica de Olympus
Costa Rica 1,802 $1,651.83
October 31,2013 TV Online Extra TV
Presentamos la cámara fotográfica OMD
Costa Rica 35,890 $17,090.18
Total Reach: 61,741,115 $565,286.79
![Page 9: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/9.jpg)
OLYMPUS PRESS COVERAGE ADDENDUM
October 1, 2013 December 31, 2013
![Page 10: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/10.jpg)
October 2013 Circulation: 61,000
![Page 11: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/11.jpg)
October 2013 Circulation: 61,000
![Page 12: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/12.jpg)
October, 2013 Circulation: 10,000
![Page 13: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/13.jpg)
October, 2013 Circulation: 10,000
![Page 14: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/14.jpg)
October, 2013 Circulation: 15,000
![Page 15: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/15.jpg)
October, 2013 Circulation: 15,000
![Page 16: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/16.jpg)
October 2013 Circulation: 45,000
![Page 17: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/17.jpg)
October 2013 Circulation: 45,000
![Page 18: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/18.jpg)
October 2013 Circulation: 109,177
![Page 19: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/19.jpg)
October 2013 Circulation: 109,177
![Page 20: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/20.jpg)
October 2013 Circulation: 109,177
![Page 21: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/21.jpg)
October 24, 2013 Circulation: 21,080
![Page 22: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/22.jpg)
October 24, 2013 Circulation: 21,080
![Page 23: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/23.jpg)
October 31, 2013 Circulation: 217,640
![Page 24: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/24.jpg)
October 31, 2013 Circulation: 217,640
![Page 25: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/25.jpg)
November 2013 Circulation: 25,000
![Page 26: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/26.jpg)
November 2013 Circulation: 25,000
![Page 27: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/27.jpg)
December 2013 Circulation: 25,000
![Page 28: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/28.jpg)
December 2013 Circulation: 25,000
![Page 29: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/29.jpg)
December 2013 Circulation: 3,000
![Page 30: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/30.jpg)
December 2013 Circulation: 3,000
![Page 31: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/31.jpg)
December 2013 Circulation: 2,000
![Page 32: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/32.jpg)
December 2013 Circulation: 2,000
![Page 33: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/33.jpg)
December 2013 Circulation: 55,000
![Page 34: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/34.jpg)
December 2013 Circulation: 55,000
![Page 35: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/35.jpg)
December 2013 Circulation: 7,000
![Page 36: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/36.jpg)
December 2013 Circulation: 7,000
![Page 37: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/37.jpg)
December 2013 Circulation: 109,177
![Page 38: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/38.jpg)
December 2013 Circulation: 109,177
![Page 39: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/39.jpg)
October 1, 2013 Circulation: 2,878,345
![Page 40: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/40.jpg)
October 1, 2013 Circulation: 2,878,345
![Page 41: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/41.jpg)
November 28, 2013 Circulation: 25,000
![Page 42: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/42.jpg)
November 28, 2013 Circulation: 25,000
![Page 43: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/43.jpg)
November 28, 2013 Circulation: 25,000
![Page 44: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/44.jpg)
November 28, 2013 Circulation: 25,000
![Page 45: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/45.jpg)
September 12, 2013 UMV: 116,581
![Page 46: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/46.jpg)
October 2, 2013 Likes: 10,399
![Page 47: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/47.jpg)
October 9, 2013 UMV: 764,099
![Page 48: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/48.jpg)
October 25, 2013 Likes: 34,071
![Page 49: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/49.jpg)
October 25, 2013 UMV: 190,893
![Page 50: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/50.jpg)
October 25, 2013 UMV: 88,928
![Page 51: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/51.jpg)
October 25, 2013 UMV: 88,928
![Page 52: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/52.jpg)
October 25, 2013 UMV: 88,928
![Page 53: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/53.jpg)
October 26, 2013 UMV: 2,834,672
![Page 54: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/54.jpg)
October 28, 2013 Likes: 8,525
![Page 55: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/55.jpg)
October 28, 2013 Likes: 8,525
![Page 56: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/56.jpg)
October 28, 2013 Likes: 8,525
![Page 57: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/57.jpg)
October 28, 2013 Likes: 8,525
![Page 58: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/58.jpg)
October 29, 2013 UMV: 7,425,102
![Page 59: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/59.jpg)
October 29, 2013 UMV: 7,425,102
![Page 60: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/60.jpg)
October 29, 2013 UMV: 7,425,102
![Page 61: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/61.jpg)
October 29, 2013 UMV: 7,425,102
![Page 62: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/62.jpg)
October 29, 2013 UMV: 7,425,102
![Page 63: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/63.jpg)
October 29, 2013 UMV: 7,425,102
![Page 64: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/64.jpg)
October 29, 2013 UMV: 1,704,664
![Page 65: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/65.jpg)
October 29, 2013 UMV: 4,665
![Page 66: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/66.jpg)
October 29, 2013 UMV: 4,665
![Page 67: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/67.jpg)
October 31, 2013 UMV: 7,425,102
![Page 68: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/68.jpg)
October 31, 2013 UMV: 7,425,102
![Page 69: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/69.jpg)
October 31, 2013 UMV: 7,425,102
![Page 70: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/70.jpg)
October 31, 2013 UMV: 3,456,996
![Page 71: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/71.jpg)
November 2, 2013 UMV: 368,918
![Page 72: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/72.jpg)
November 3, 2013 UMV: N/A
![Page 73: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/73.jpg)
November 3, 2013 UMV: N/A
![Page 74: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/74.jpg)
November 4, 2013 UMV: 56,938
![Page 75: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/75.jpg)
November 4, 2013 UMV: 1,102,661
![Page 76: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/76.jpg)
November 4, 2013 UMV: 1,102,661
![Page 77: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/77.jpg)
November 4, 2013 UMV: 1,102,661
![Page 78: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/78.jpg)
November 4, 2013 UMV: 1,102,661
![Page 79: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/79.jpg)
November 4, 2013 UMV: 1,102,661
![Page 80: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/80.jpg)
November 4, 2013 UMV: 146,811
![Page 81: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/81.jpg)
November 4, 2013 UMV: 722,270
![Page 82: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/82.jpg)
November 4, 2013 UMV: 40,913
![Page 83: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/83.jpg)
November 5, 2013 UMV: 513,433
![Page 84: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/84.jpg)
November 5, 2013 UMV: 513,433
![Page 85: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/85.jpg)
November 5, 2013 Likes: 18,407
![Page 86: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/86.jpg)
November 5, 2013 UMV: 80,523
![Page 87: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/87.jpg)
November 5, 2013 UMV: 80,523
![Page 88: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/88.jpg)
November 6, 2013 UMV: 1,612,940
![Page 89: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/89.jpg)
November 6, 2013 UMV: 368,918
![Page 90: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/90.jpg)
November 6, 2013 UMV: 1,683,532
![Page 91: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/91.jpg)
November 6, 2013 UMV: 1,683,532
![Page 92: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/92.jpg)
November 7, 2013 UMV: 944,761
![Page 93: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/93.jpg)
November 7, 2013 UMV: 278,985
![Page 94: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/94.jpg)
November 7, 2013 UMV: 278,985
![Page 95: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/95.jpg)
November 7, 2013 UMV: 278,985
![Page 98: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/98.jpg)
November 9, 2013 UMV: 56,938
![Page 99: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/99.jpg)
November 12, 2013 UMV: 3,637,832
![Page 100: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/100.jpg)
November 29, 2013 UMV: 1,204,964
![Page 101: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/101.jpg)
November 29, 2013 UMV: 1,204,964
![Page 102: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/102.jpg)
November 29, 2013 UMV: 1,204,964
![Page 103: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/103.jpg)
November 29, 2013 UMV: 1,204,964
![Page 104: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/104.jpg)
November 29, 2013 UMV: 1,204,964
![Page 105: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/105.jpg)
November 29, 2013 UMV: 1,204,964
![Page 106: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/106.jpg)
November 29, 2013 UMV: 1,204,964
![Page 107: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/107.jpg)
November 29, 2013 UMV: 1,204,964
![Page 108: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/108.jpg)
December 2, 2013 UMV: 722,270
![Page 109: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/109.jpg)
December 3, 2013 UMV: 513,433
![Page 110: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/110.jpg)
December 4, 2013 UMV: 1,612,940
![Page 111: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/111.jpg)
December 4, 2013 UMV: 213,418
![Page 112: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/112.jpg)
December 4, 2013 UMV: 368,918
![Page 113: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/113.jpg)
December 5, 2013 UMV: 951,374
![Page 114: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/114.jpg)
December 10, 2013 UMV: 147,223
![Page 115: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/115.jpg)
December 10, 2013 UMV: 147,223
![Page 116: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/116.jpg)
December 10, 2013 UMV: 147,223
![Page 117: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/117.jpg)
December 11, 2013 UMV: 1,574,393
![Page 118: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/118.jpg)
December 11, 2013 UMV: 278,985
![Page 119: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/119.jpg)
December 11, 2013 UMV: 12,683
![Page 120: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/120.jpg)
December 11, 2013 UMV: 12,683
![Page 121: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/121.jpg)
December 11, 2013 UMV: 12,683
![Page 122: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/122.jpg)
December 12, 2013 UMV: 1,612,940
![Page 123: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/123.jpg)
December 12, 2013 UMV: 368,918
![Page 124: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/124.jpg)
December 14, 2013 UMV: 513,433
![Page 125: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/125.jpg)
December 16, 2013 UMV: 2,635,690
![Page 126: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/126.jpg)
December 16, 2013 UMV: 2,635,690
![Page 127: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/127.jpg)
December 17, 2013 UMV: 1,596,641
![Page 128: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/128.jpg)
December 17, 2013 UMV: 1,596,641
![Page 129: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/129.jpg)
October 28, 2013 Viewership: 1,802
Segment Duration: 1:28 seconds
![Page 130: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/130.jpg)
October 31, 2013 Viewership: 35,890
![Page 131: Olympus Q4 Report](https://reader033.fdocuments.in/reader033/viewer/2022042720/568c4e281a28ab4916a6d21d/html5/thumbnails/131.jpg)
October 31, 2013 Viewership: 35,890
Segment Duration: 6:02 minutes Channel Extra TV canal 42, section Clip Tecnologico at 6 PM