Office Holiday Party | Brand Guidelines
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Transcript of Office Holiday Party | Brand Guidelines
OFFICE HOLIDAY PARTYBRAND GUIDELINESOffice holiday parties can be tense, awkward, and regretful affairs. But the good news is they’re pretty much all the same. So we have created these highly generic brand guidelines as a compass to help you successfully plan and execute your 2012 company party.
©2012 STRAWBERRYFROG
1.0 MISSION STATEMENTTo have fun. But not too much fun.
RECOMMENDED
©2012 STRAWBERRYFROG
HOLIDAY ATTIRE
OFFICE ATTIRE
REDC 0 M 100 Y 100 K 0 R 100 G 0 B 0HT ML # FF0000
GREENC 100 M 0 Y 100 K 0 R 0 G 2 55 B 0HT ML #00FF00
BLACKC 0 M 0 Y 0 K 100 R 255 G 2 55 B 2 55HT ML #000000
GREYC 0 M 0 Y 0 K 2 0 R 204 G 2 04 B 2 04HT ML # FFFF CC
2.0 COLOR PALETTEYour attire should be similar to what you normally wear at the office, but with a hint of holiday cheer. In advertising, this means wearing lots and lots of black, with possible accents of candy red, cheerful green, or festive grey.
COLORRATIO
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Every office holiday party has a specific cast of characters who play crucial roles. Please consult with your workforce prior to the event to ensure that there will only be one of each character.
OFFICE SANTAIt is ill-advised to sit on his lap for longer than 10 seconds.
THE HOT MESSEmotions run easy with this one. Beware the water works.
DANCEBOT 2000His moves are from the future, and so is his hangover.
3.0 CASTING
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THE VIXENThink of her like a week-old gingerbread house. Candy for your eyes, not your mouth.
THE SHUTTERBUGLeave no memory un-Instagrammed. Consider your behavior around this one.
HOLIDAY NINJADoes anyone know this guy?
3.0 CASTINGEvery office holiday party has a specific cast of characters who play crucial roles. Please consult with your workforce prior to the event to ensure that there will only be one of each character.
©2012 STRAWBERRYFROG
4.0 TONE OF VOICEIt is important to note that tone of voice is crucial in an office holiday party setting. Anyone you talk to might be your boss (or future boss), so treat each interaction with an appropriate amount of friendliness, respect, and abject fear.
5 TIPS ON VOICE 1 DON’T SHOUT UNLESS THE MUSIC IS KIND OF LOUD AND YOU WANT TO BE HEARD.
2 BE CONVERSATIONAL HUMOR IS RESERVED FOR ADVANCED USERS ONLY.
3 ASK QUESTIONS PEOPLE LOVE TALKING ABOUT THEMSELVES. DON’T YOU AGREE?
4 AVOID FICTIONAL LANGUAGES UNLESS YOU WORK AT COMIC-CON, YOU SHOULD NOT SPEAK IN KLINGON, ELVISH, OR NEWSPEAK.
5 AVOID TRULY SPEAKING YOUR MIND THESE PEOPLE KNOW WHERE YOU WORK. AND PROBABLY WHERE YOU LIVE.
NOT HERE
©2012 STRAWBERRYFROG
5.0 BEVERAGE DISTRIBUTIONEnough, but not too much.
BAR CLOSED BAR OPEN 2 HRS BAR OPEN 4 HRS BAR OPEN 6 HRS BAR OPEN 12 HRS BAR OPEN 24 HRS
RECOMMENDED
©2012 STRAWBERRYFROG
6.0 RECOMMENDED IMAGERY
©2012 STRAWBERRYFROG
HAPPY HOLIDAYS! NOW GET BACK TO WORK!