Off the Cliff - Is There a Net?
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Transcript of Off the Cliff - Is There a Net?
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Off the Cliff – Is There a Net? Getting Your Business Started
Catherine Morgan
Transition and Entrepreneur Coach Point A to Point B Transitions Inc.
February 2, 2013
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Getting past fear
• Fear is what holds us back
• We are afraid of: – The unknown
– Looking foolish
– Failing
• Lean start-up thinking – fail fast
• However well you research and plan…
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Stepping into your power
• Your skills are your skills
– The big brand trap
• Adopting the business owner mindset
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Surviving the emotional rollercoaster
• Know that there will be emotional ups and downs
• Do something every day to move your business forward
• Concentrate on the things
you can control
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Get over the scarcity mindset
• It’s a really big pie
• Ideas are worth nothing
– It’s all about the execution
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“Relationships are the currency of the New Economy.”
~ Bonnie Karpay
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Know yourself and how you work
• How do you work best?
• How you work best may vary by project
– You may want to mix things up
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Connecting with others - for success
• Connect with those providing complementary services / products
• Connect with those providing similar ones
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Connecting with others - for support
• Blind spots in our strategy or execution
• Leverage the wisdom of the group
• Accountability is king
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Make it a point to collaborate
• It will keep you energized and positive
• You will:
– Learn a ton
– Make friends and
get support
– Stay excited about your business
– Grow your business
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My best advice
• Start small – proof of concept
– Build on what worked, scrap what didn’t
• Avoid analysis paralysis
– Ship! (As Seth Godin would say)
• Get the support you need
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Questions?
Catherine Morgan
Transition and Entrepreneur Coach
Point A to Point B Transitions Inc.
877.672.5333
Twitter @PointA_PointB