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Transcript of Of Cisco Development. Develop the Network as the Platform for Life’s Experiences Exploit...
of Cisco Developmentof Cisco Development
Develop the Network as the Platform for Life’s Experiences
Exploit Technology and Market Transitions Operational Excellence
Changing the Waythe World Lives, Works, Plays and Learns
MobilityMobility MobilityMobility MobilityMobility MobilityMobility
VideoVideo VideoVideo VideoVideo VideoVideo
VoiceVoice VoiceVoice VoiceVoice VoiceVoice
DataData DataData DataData DataData
IPIP IPIP IPIP IPIP
The Network as a PlatformThe Network as a Platform
FreedomFreedomEntertainmentEntertainmentCommunicationsCommunicationsInformationInformation
Vision
CommunityCommunityPersonalizationPersonalizationCollaborationCollaboration
StrategyIt Begins with the Customer…
Market transitionsRequires vision
Build, partner, acquireMarket agility
Value-add perspectiveRelevance
Service integration
InnovationPlatform architecture optimization
Consumer Enterprise
ServiceProvider
Commercial
Silicon reuse Intense R&D focus World-class capability QuantumFlow processor L2 / L3 integration
StrategyThen We Add Silicon…
Silicon
Customers
StrategySilicon: Quantum Flow Processor
x = +
World’s Most Advanced Piece of Networking SiliconWorld’s Most Advanced Piece of Networking Silicon
Performance
Scale
Availability
Services
Nearly Three Times More Powerful Than Next Competing Edge Platform
Developed by Same Team as CRS-1 ASIC (185M in SPP)
20 Years of QoS Technology Reduced to Silicon
Industry First, Permits “Instant on” and “Future Extensibility”
Up to 20MPPS Forwarding Rate with Service Features
Over 800 Million Transistors
Customized QoS
Integrated with Programmability
>40>40
Patents
>100>100
World Class Engineers
5 Years5 Years
Development Investment
QuantumFlow Processor
QuantumFlow Processor
StrategySilicon: Desktop Switching
2002 2009
320G Stack, Integration of
Security, Wireless, Voice & Video
65nm / $250
Unified Packet Buffer /
Integrated CAM
88G
Doppler
Integration
130nm->90nm /$30->$20
Integrated 2 Sasquatch Chips / Forwarding RAM
8.8G
Sasquatch 8G /8G-CR
Wire-Speed 10G
130->90nm /$115->$50
Integrated Buffer / CAM
28G or 2x10G
Strider / StriderCR
Integrating Equivalent of
4 Striders andStack i/f
65nm / $50
Unified Packet Buffer /
Integrated CAM
88G
Strider88
Stacking
180nm->130nm /$60->$20
Embedded RAM
4.4G
Sasquatch / CR
StrategySoftware: Core Platforms
Silicon
Customers
Software
StrategyProducts / Innovation Machine
Customers
Products
Silicon
Software
End-to-end approach Eco-system
WAAS Virtual Blade Solution WebEx Connect AXP Platform
StrategyApply Solution Focus…
Products
Silicon
Software
Customers
Solutions
StrategySolution: Cisco WebEx Connect
Marketing
Composite Apps
LearningComposite
Apps
Sales
Composite Apps
SupportComposite
Apps
WebEx Connect Client
Team Space
Audio
Meetings
IM
Ecosystem Composite Apps
Ecosystem Composite Apps
Ecosystem Composite
Apps
EcosystemComposite
Apps
Training Center
Support Center
Event Center
Sales Center
12,000+ Beta Users—All Viral Quarterly Releases for Rapid Innovation
Open applications platform Server, Application consolidation Increased security, and survivability Lowest TCO
Integrated Applications
Router-Based Approach
Business and Communication
Apps
Vertical Apps
Management Tools
Custom Apps
Network ConsolidationMultiple Overlay Products Application & Server Consolidation
A Few Years Ago
MobilityWAN
Optimization
VoiceNetwork Analysisand Monitoring
Security
Routing
Op
era
tio
na
l Eff
icie
nc
y
Services Integration Survivability 50–70% lower Opex
Integrated Services
Sep2004
Apr2008
StrategySolution: AXP Platform
Next Big Bets… Video
Video changes everything
CollaborationKey to productivity
New Business Models
VirtualizationUbiquity
Efficiency
Collaboration
Solutions
Products
Silicon
Software
Vide
o
Customers
StrategyOpportunities
Measurement
Process
Teamwork
Results
Accountability
Sustainable Differentiation
Globalization
MarketTransitions
Cisco 3.0
Competitive Advantage
Customers
Collaboration
Vide
o
Solutions
Products
Software
Silicon
CustomersCustomers
InnovationInnovation
EmployeesEmployeesProductivityProductivity
InvestmentsInvestments
StrategyExecution
CustomersCustomers
InnovationInnovation
EmployeesEmployeesProductivityProductivity
InvestmentsInvestments
Attract – retain – engage
Development (career &leadership)
Workplace experience
Rewards & recognition
Diversity & inclusion
Remote site strategy
Attract – retain – engage
Development (career &leadership)
Workplace experience
Rewards & recognition
Diversity & inclusion
Remote site strategy
Competitive differentiation
Portfolio Management (LRP, S2I)
Business analytics / reporting
Competitive differentiation
Portfolio Management (LRP, S2I)
Business analytics / reporting
Process, systems, tooling and utilization
IP, re-use
Change management
Culture of collaboration
Process, systems, tooling and utilization
IP, re-use
Change management
Culture of collaboration
Time to volume with quality
Technology, products,systems
Business models
Process
Time to volume with quality
Technology, products,systems
Business models
Process
InnovationInnovationPortfolioInvestmentPortfolio
Investment
EmployeeExperienceEmployee
ExperienceProductivityProductivity
CustomerExperienceCustomer
Experience
Quality, performance, usability
Customer sat / loyalty
Localization
Quality, performance, usability
Customer sat / loyalty
Localization
InnovationInnovationPortfolioInvestmentPortfolio
Investment
EmployeeExperienceEmployee
ExperienceProductivityProductivity
CustomerExperienceCustomer
Experience
Execution
John LasseterCEO at Pixar and Walt Disney Animation Studios John LasseterCEO at Pixar and Walt Disney Animation Studios
John LasseterCEO at Pixar and Walt Disney Animation Studios
John LasseterCEO at Pixar and Walt Disney Animation Studios
EverythingEverythingLive
Video Changes…Video Changes…Work Play Learn
