nudge by design

2015, November 17Data Transparency Lab Conference

Cambridge, MIT Media Lab

Paolo Ciuccarelli

DensityDesign Research Lab@pciuccarelli @densitydesign

design as a human-centric discipline

the shift from object to user as the subject of design

- Redstrom, 2006

the users experience (journey)with the data

awareness

awareness = understanding + empathy

(mind + soul)

emphatic design / emotional design

empathy through aesthetics

Private Data Made Public

Seven Days of Car Sharing, DensityDesign Lab, 2014

empathy through rhetorics (metaphors)

Visual Explanation

The Tracker Guide to the Cloud, DD Lab, DMI, Citizen Data Lab, 2012

https://wiki.digitalmethods.net/pub/Dmi/TrackersGuide/TrackerGuide_reduced.pdf

raw.densitydesign.org

empathy through usability

Empowering people via UX

empathy through pleasantness

Empowering people via UX

raw.densitydesign.org

empathy through usability

The 2015 Innovation By Design Awards: Data Visualization

raw.densitydesign.org

My Digital Shadow Workshop - Politecnico di Milano, 2015

empathy through user experience

(Personal) Data Gamification

barriers

the aesthetics of anonymity

The Deep Web, Politecnico di Milano, DensityDesign Lab

Silent Circle, Blackphone

empathy by ethics

nudge by design

x

attractive things work better

- Norman, 2003