NOW ON DISPLAY AT YOUR LOCATION: Win Gas for a … · NOW ON DISPLAY AT YOUR LOCATION: Win Gas for...

Providing quality gasoline for your customers and

giving them a reason to return to your locations again and again

are important to your success. So, this POP wave

emphasizes our TOP TIER™ TriCLEAN gasoline and all the ways

it helps your customers rev up their lives.

NOW ON DISPLAY AT YOUR LOCATION:

TOP TIER™ TriCLEAN® Gasoline POP Materials (May 16 - Aug. 7, 2018)

UNDER CANOPYThese visuals are an example of what your POP should look like once installed.

Pump Topper

Column SignThe TriCLEAN® column sign is double sided.

Marketing Display Unit Graphic Card and Take Ones

3

SUPERPREMIUM

MID-GRADEUNLEADED

REGULARUNLEADED

SUPERPREMIUM

MID-GRADEUNLEADED

REGULARUNLEADED

Bollard SignsAll locations with bollard sign frames will receive a TriCLEAN® bollard sign.

Two Poles

U-Shaped

in fuel statement credits for the First 3 Months from date your account is opened

* EARN

*Subject to credit approval. See CITGO Rewards Card Program Rewards Terms for details.

OPEN A CITGO Rewards® Card

yoU cAN’tWiN if yoU doN’t

chEcK iN

GO REV UP POPCOLUMN SIGN

PUMP TOPPER

COOLER DOOR

DOOR CLING

COUNTER MATWOBBLER

GO REV UP POPCOLUMN SIGN

PUMP TOPPER

COOLER DOOR

DOOR CLING

COUNTER MATWOBBLER

C-STOREThese visuals are an example of what your POP should look like once installed.

Counter Mat

Application

Marketing Information Center See back panel for complete details.

Front Door Decal(s)

Counter/Register Area(s)

Cooler Door Decal(s)

Tent Card

Two Doors One Door

Take One Card

ShelfWobbler

Preferred Placement

Alternate Placement

Text “apply” to 55468**

Go online to citgorewardscard.com

Or simply fill out and mail the enclosed application

Apply today!

**Text message and data rates may apply. Check with your service provider.

• Earn fuel statement credits on every (yes, every) gallon* purchased

• Pay at the pump convenience at any of CITGO’s 5,500 locations

• No Annual Fee1

• Cash Access2 at Participating ATMs

• Special Cardholder Offers and Events

• Add authorized users3 to your account at no cost and manage your purchases on one statement

• Online account management with features such as Auto Pay, eBill and ePay

• Zero Fraud Liability4

It ’s a No-Brainer!

*Subject to credit approval. See inside for details. 1See rates and fees inside for details. 2 Subject to credit approval. Transaction fees apply. See your cardholder Terms & Conditions for details.

3 You, the primary cardholder, will be responsible for charges made on your account by an authorized user.

4 See Unauthorized Use section of your cardholder Terms & Conditions for details.

CHECK OUT CARD BENEFITS!these

*Subject to credit approval. See inside for details.

Apply for a CITGO Rewards® Card today*!

&

EARN

FOR THE FIRST THREE MONTHS FROM DATE ACCOUNT IS OPENED

ON EVERYGALLON*after that

on every gallon*

in fuel s ta tement credits . in fuel statement credits with a CITGO Rewards® Card

for the first 3 months from date account is opened

*

Are YOU EarningAre YOU Earning

Ye t ?Ye t ?

* See inside for details.

Apply for aCITGO Rewards® Card today !

PERF

A_67938.indd 1 9/25/17 9:36 AM

WiN FREE REFILLs oN gAs for A yEAr

WIN FREE REfills oN GAs for A yEAr

Register in the Club CITGO app and CHECK IN daily for your chance to WIN GAS FOR A YEAR. The more you CHECK IN, the better your chances to win!

Message and data rates may apply. Your consent is not required as a condition of any purchase. Visit www.fuelinggood.com/sms-terms for full terms and conditions. Offer available only through the Club CITGO app. NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Valid at participating CITGO locations. Void in NJ, VA, DE and where otherwise prohibited. For official rules, visit www.ClubCITGO.com. Sponsor: CITGO Petroleum Corporation, 1293 Eldridge Pkwy., Houston, TX 77077. Apple and Google are not sponsors of this sweepstakes or involved in any manner.


chEcK iN

Club CITGO Premium locations will receive wobblers with a $9 Off message in addition to the TriCLEAN wobblers.

27642 Application H

older Topper 3x3

©2016 CITGO Petroleum Corporation. CITGO, as well as the CITGO logo, trade name and trade dress, and all related marks are registered

trademarks of CITGO Petroleum Corporation.

CITGO Rewards® Card !

APPLYfor the

GO REV UPFuelingGood.comA smoother ride starts with

CTGO0009_REGISTER_CARD_8_75x6_L1AAM.indd 1 3/22/18 10:20 AM

Club CITGO Premium locations will receive a $9 Off tent card instead of a TriCLEAN tent card.

1. What POP materials should come down with the installation of this wave?

The materials shown in this document are the only approved national POP materials at this time. The national POP waves shown below (Wave 5 2017 and Wave 1 2018) are out of date and should no longer be on display. The only exception is any POP material supporting regional promotions in which your location may be participating.

• Wave 1 2018 – Win Gas for a Year Sweepstakes, Fueling Good Friday

• Wave 5 2017 – Club CITGO, Locally Owned and Hurricane Relief

2. How do I order more materials?

• POP Materials Contact your CITGO gasoline supplier.

• Marketing Information Centers, Applications and Take Ones for Inside Locations Call 1-888-246-2582.

• Marketing Display Units for Dispensers Contact your CITGO gasoline supplier.

3. How many POP waves does CITGO produce each year?

CITGO produces four waves of national POP each year.

4. When can I expect the next wave of POP?

The next wave of national POP will launch in early August 2018.

5. What is the difference between Club CITGO Premium and Club CITGO locations?

Club CITGO Premium locations have signed up and can accept deals and rewards in addition to being part of all sweepstakes. They are listed in color on the app. Club CITGO locations are listed in black and white on the app and are active for sweepstakes, where allowed by law. See the chart below for further benefits.

Benefit Club CITGO Premium

Club CITGO (Sweepstakes Only)

Fully Funded Fuel Discounts & Promotions 3

Fully Funded Retail Offers to Drive C-Store Traffic 3

National Promotions 3

POP to Promote In-App Offers & National Promotions 3

Exclusive Offers Customized by Retail Location 3

Long-Term Customer Loyalty 3

Email Campaigns 3 Sweeps Only

Social Media Campaigns (e.g., Facebook, Instagram) 3 Sweeps Only

Sweepstakes (e.g., Win Gas for a Year) 3 3

Mobile Payment (Coming Soon) 3 3

6. What if my state doesn’t allow sweepstakes?

If you are a Club CITGO Premium location in DE, NJ or VA, you will receive all POP shown on previous pages EXCEPT the Club CITGO Win Gas for a Year cooler cling. You will also have a Rewards Card®/Club CITGO Marketing Display Unit Graphic Card and Take Ones. 7. What if I’m not a Club CITGO Premium location?

If you are not a Club CITGO Premium location, you will not receive any Club CITGO $9 off materials. (e.g.cooler and front door clings, shelf wobblers and tent cards)

GENERAL POP FREQUENTLY ASKED QUESTIONS (FAQ)

in fuel statement credits

from date account is openedFor the Firs t 3 Months

* EARN

*Subject to credit approval. See CITGO Rewards Card Program Rewards Terms for details.

The CITGO Rewards® Card

MAXIMIZE

DetailsINSIDEINSIDE

Fuel UP & MAXIMIZE Rewardsyour

Join Now and Save!Take One to Learn More.

26664 GraphicCard2 8_625x3_5.indd 1 12/17/15 1:35 PM

Rewards Card/Club CITGO Graphic Card and Take Ones

Contact your gasoline supplier if you have any questions.

*CHECK IN 10 times and earn a $2 reward on TriCLEAN gasoline. Minimum 5-gallon purchase.

$2 OFF TriCLEAN gasoline*.

That’s a whopping 20¢ per gallon off a 10 gallon fi ll up.

CHECK IN and check out all the rewards.

TriCLEAN gasoline*.

That’s a whopping 20¢ per gallon off a 10 gallon fi ll up.

76891_Citgo_Wave5_Cooler Cling_TriCLEAN • 8.75”x6” • 9/25/17

Our CITGO location is locally owned and proud

to be your neighbor. From providing TOP TIERTM

TriCLEAN® gasoline and jobs that support families

and other local businesses to fueling good and

giving back in a myriad of ways, we’re committed

to making a difference in the community. Find out

more at FuelingGood.com.

This Neighborhood

Feels like home.

Because it is.

FUELING GOOD

FUELING GOOD. REBUILDING LIVES.

W I T H E V E RY F I L L- U P,

YO U’R E H E L P I N G R E B U I L D L I V E S.

CITGO is committed to helping our neighbors impacted by the historic devastation of the recent hurricanes. That’s why for the next three months, every time you fill-up at CITGO, we will donate 1¢ from every gallon of fuel purchased — up to $8 million — toward rebuilding efforts. Thank you for joining us. Together, we’re Fueling Good. Together, we’re Rebuilding Lives. Learn more at CITGO.com.

77008 CITGO • Hurricane Harvey Relief POP • Pump Topper • 19.75" x 11.75" • sjs

77008_CITGO_HurricaneHarvey_PumpTopper.indd 1 9/25/17 5:15 PM

10 Lucky People will win the Gas For A Year Sweepstakes.

That’s $2,500 in CITGO Gift Cards. Register in the Club CITGO app.

CHECK IN daily for a chance to win!

will win the Gas For A Year Sweepstakes.

$2,500 in CITGO Register in the

Message and Data Rates May Apply. Your consent is not required as a condition of any purchase. Visit www.fuelinggood.com/sms-terms for full Terms and Conditions. Offer available only through the Club CITGO app. NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Valid at participating CITGO locations. Void in NJ, VA, DE and where otherwise prohibited. For Official Rules, visit www.ClubCITGO.com. Sponsor: CITGO Petroleum Corporation, 1293 Eldridge Pkwy., Houston, TX 77077. Apple and Google are not sponsors of this sweepstakes, or involved in any manner.

77939_CITGO_Wave 1_GFAY_Pump Topper • 23”x14” • 12/21/1777939_CITGO_Wave 1_GFAY_Pump Topper.indd 1 12/21/17 12:13 PM

Offer available only through the Club CITGO app at participating locations on Fridays. Limit one coupon per month. Minimum 5-gallon purchase. Must pay inside and present mobile coupon to cashier. For more information and complete terms and conditions, see the “Fueling Good Friday” page of your Club CITGO app. Void where prohibited.

$1 OFF TriCLEAN gasoline*. One Friday every month.

That’s 10¢ off per gallon with a 10 gallon fill up.

You can use your Fueling Good Friday deal once a month.

TriCLEAN gasoline*. One Friday every month.

That’s 10¢ off per gallon with a 10 gallon fill up.

Fueling Good Friday

77939_CITGO_Wave 1_TRICLEAN_Pump Topper • 23”x14” • 12/21/1777939_CITGO_Wave 1_Triclean_Pump Topper.indd 1 12/21/17 1:29 PM

TOP TIER™ TRICLEAN® GASOLINE FAQ

1. What is TriCLEAN gasoline?

TriCLEAN gasoline is an enhanced, custom-blended fuel that includes more nitrogen cleaning agents to keep vital engine parts clean for a smoother running engine that maximizes mileage and minimizes emissions. With continuous use, TriCLEAN gasoline:

• Meets or exceeds Environmental Protection Agency (EPA) requirements.

• Maintains intake valve cleanliness to avoid hesitation and poor drivability.

• Maintains fuel injector cleanliness to avoid rough idle, poor drivability, loss of power and increased emissions.

• Prevents performance-robbing valve deposits as compared to inferior gasoline.

• Contains more nitrogen cleaning agents.

• Maximizes mileage while minimizing exhaust emissions.

The performance TriCLEAN gasoline provides is consistent at any CITGO location.

2. What is TOP TIER gasoline?

TOP TIER gasoline is a stringent standard for gasoline detergent additive performance set forth by some of the world’s top automakers, which surpasses the existing standards set forth by the EPA. Gasoline with the TOP TIER designation, such as TriCLEAN, helps your customers affirm they’re making the best choice for their engines. Visit toptiergas.com to learn more.

3. Are all grades of CITGO TriCLEAN gasoline TOP TIER?

Yes. The TOP TIER designation identifies a standard of detergent additives, unrelated to octane levels. All three grades of TriCLEAN gasoline are TOP TIER gasoline.

4. Why is TOP TIER gasoline important to consumers?

From independent research, CITGO has learned consumers are increasingly concerned with the quality of the gas they purchase. Additionally, research has shown drivers understand what TOP TIER means, and the TOP TIER designation helps them feel even better about purchasing gasoline at your locally owned CITGO.

5. What information supports the claim data provided in question 1?

Our gasoline additive supplier conducted engine tests with four sources of CITGO gasoline to determine engine cleanliness and response to detergent additives. CITGO determined the additive dosage for each gasoline to provide the desired level of engine cleanliness. CITGO gasoline is:

• Custom blended.

• Tailored for diverse regions.

6. Why do we call it TriCLEAN?

We call our enhanced quality gasoline TriCLEAN, because with continuous use it:

1. Cleans fuel injectors.

2. Cleans intake valves.

3. Lowers emissions.

MARKETING INFORMATION CENTER

Unit should be installed next to the primary sales counter. If there is no sales counter accessible to the customer, place on the nearest possible counter.

* Club CITGO Premium

locations in DE, NJ and VA will receive generic Club CITGO Take Ones.

** Non-Club CITGO locations in DE, NJ and VA will not have Club CITGO materials (Side 1); instead, two sides of the Marketing Information Center will feature Rewards Card (Side 2).

BD-180312-001

C

B

A

D

1

2

Side 1: Club CITGO

Side 2: Rewards Card

Side 3: Debit Plus Card

A: Header

B: Plaque

C: Application

D: Take One* Leave

Empty


chEcK iN

Text “apply” to 55468**



Apply today!




• No Annual Fee1













&

EARN



on every gallon*



*


Ye t ?Ye t ?



PERF

A_67938.indd 1 9/25/17 9:36 AM

For questions and re-order requests, please call 800-805-8492 or email [email protected]

Quantity: 1

Quantity: 3 packs of 25 Insert 1 pack per side

Quantity: 6 packs of 40 Insert 2 packs per side

Quantity: 3 Insert 1 per side

Supply List: (1) Acrylic Application Holder Unit (1) 3” x 3” topper insert (3) 5” x 3” header inserts (3) Rewards Card application packs (6) Rewards Card take-ones


Quantity: 1






Quantity: 1 pack of 25 Insert 1 pack per side


Supply List: (1) 5” x 2.75” header inserts (1) Rewards Card application packs


Quantity: 1






Quantity: 1






Quantity: 1





1

2

SIGN UP TODAY & START SAVING

TODAY

ON EVERYTHING IN-STORE + AT THE PUMP

CITGO DEBIT PLUS

SAVESAVEText “apply” to 55468**



Apply today!




• No Annual Fee1













&

EARN



on every gallon*



*


Ye t ?Ye t ?



PERF

A_67938.indd 1 9/25/17 9:36 AM

NOW ON DISPLAY AT YOUR LOCATION: Win Gas for a … · NOW ON DISPLAY AT YOUR LOCATION: Win Gas for...

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