Not For Commerce

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NFC Not. (just) For. Commerce.

Transcript of Not For Commerce

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NFC Not. (just) For. Commerce.

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THE ALLURE OF NFC IS ITS

SIMPLICITY

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A MAGICAL EXPERIENCE MADE SIMPLE FOR PEOPLE.

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BILLIONS $$$ SPENT MAKING CONTENT THAT’S OFTEN KEPT FAR, FAR AWAY.

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105m Number of monthly searches made on mobile devices for each brand listed. March, 2012

Source: Google, 2012

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MILLIONS OF “MOMENTS” TO PROVIDE VALUE TO CUSTOMERS.

IN STORE OUT OF STORE

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SMALL BUSINESS CAN DRIVE VALUE TO CUSTOMERS.

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SIMPLE ACCESSIBILITY, SOPHISTICATED DELIVERY.

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AWARENESS

PURCHASE

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Time, Location, Make / Model, Taps.

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