Nordea Startup #nordeastartup

September 2015 – Info package

We are about to create new innovations to be commercialized by Nordea. As inspiration we

have given the following themes as guidance, however we don’t mind being surprised:

Innovative solutions that inspire customers to define, follow, and achieve their dreams.

Paying - it's just a transaction: how to add value before and after?

Creating a personal experience through digital touch points regardless of time and space

• Our goal is to create an innovation and learning interface between Nordea and startup

companies. It is essential to learn new agile working methods and identify the ideas that

add most value to the customers.

• In addition to concrete output we utilize this program in communication and marketing

both internally and externally to strengthen the picture of Nordea as a digital forerunner

and supporter of growth companies (social media and traditional media will be used,

internal communication is in very important role)

Nordea Startup Accelerator, in cooperation with Nestholma

Venture Accelerator, is looking for new FinTech innovations to

support Nordea’s vision to become a leading digital bank in

Europe.

www.nestholma.com/nordea-accelerator/

Nordea Startup

#nordeastartup

Information and link to application is available at Nestholma’s website Apply by 25th of September Think simple and to the point when filling up the application Be prepared – we may come back with some additional questions

Elevator pitch

Nordea Startup Accelerator, in cooperation with

Nestholma, is looking for new FinTech

innovations to support Nordea’s vision to

become a leading digital bank in Europe.

Nordea’s specialists and external speakers will

support and mentor these selected startups in

developing their innovations during the 12-

weeks intensive program.

This accelerator program will provide seed

investment to selected startups by Nestholma

and also open the doors to wide investor

networks.

”

Important dates:

Applying by 25.09. Pitching event 14.10. Slush UltraHack 6.-8.11. Program begins 16.11.

Paying - it's just a transaction: how to add value before and after?

Creating a personal experience through digital touch points regardless of time and space

We are

looking for

Innovative solutions that inspire customers to define, follow, and achieve their dreams.

6.-8.11.

Is your team the one? We are

interested in someone challenging us

with totally new and innovative

approach. Naturally it's also a benefit if

there's some form of banking included,

but don't get too hung on that. You

might be the one defining what banking

actually is in the 2020's.

”

30-35 shortlisted startups will be selected for pitching event to pitch their idea to experts from Nordea, Nestholma and Tekes. Those 10-15 seen with most potential will be presented with opportunity to participate.

What we are looking for and expect from startups

Teams with at least two founders with both business and tech understanding are preferred

Scalable idea that has global potential Startups need to be able to work in Helsinki You are ready to validate your product with real

customers Startups need to be able to commit a lot of time By Demo Day, you should be able to demonstrate your

working product to potential investors. You have already established your company or will do

it before starting in the program

6.-8.11.

As part of the Ultrahack, Nordea and Nestholma will host a hackathon at Slush Hacks weekend where you can show us that you have the right stuff. The best companies in the Nordea hackathon can get into the accelerator program! Even if you already have your spot in the accelerator, the Ultrahack will be a great place to get up to speed with Nordea, Nestholma and the other great coaches, investors and other at the hackathon.

Read more at www.ultrahack.org

All startups that are accepted into the Nordea Startup Accelerator Program are eligible for seed investment of 6-150k€ and more than 500k€ worth of deals and discounts for products and services that every startup needs (cloud hosting and more) from Nestholma's partners (Google and others). Nestholma also does close cooperation with Tekes (Finnish Funding Agency for Innovation) and helps the startups to pursue relevant public funding instruments.

In the heart of the program is 3 month intensive period which starts from Startup Day on 16.11. in Vallila Helsinki, Finland.

During the Startup Day the startups will learn Nordea’s objectives and business models. Startups will pitch their idea and get a match with a suitable mentor during the day.

12 weeks intensive working in Nordea’s premises (Vallila) with the support of personal mentor, Nestholma’s specialists and external advisors

Nordea Startup Accelerator –program will culminate in Demo Day in February in Helsinki. In this event potential investors are able to meet and network with the startups and startups will pitch their innovations to the audience.

After the Demo Day Nordea will be interested in finding as much new partnerships and cooperation with the startups as possible. During the program startups are eligible for funding up to 100 000 € by Nestholma, but have the opportunity to raise more equity from additional investors.

Where I can find more information? You can always start from the application page (www.nestholma.com/nordea-accelerator). For most recent news go to our Twitter channel @NordeaStartup Why are you doing this? We want to explore new ways to drive our digital development further. What’s in it for the startups? In addition to the recognition of having been selected to the programme, the startups will get a great opportunity to work in close cooperation with the leading Nordic bank and its professionals. Each startup will be appointed a mentor from Nordea for the whole duration of the programme. They will also get an opportunity to grow their professional networks. Thru our partner Nestholma the startups are eligible for seed investment of 6-150k€ and more than 500k€ worth of deals and discounts What do you want the startups to do, what kind of products and services to develop? We are seeking new value-adding and easy-to-use digital services for our customers. The focus is on innovations in the areas of customer contacts, savings and payment services. Please think customer centric and out of the box!

Nordea Startup #nordeastartup