Nimble Combinatorial Publishing Pitch Deck

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An integrated software system that searches the Internet for related content, fetches it, builds it into an attractive book and places that book into an e-bookstore in ~ 60 seconds per book. Power tool to empower readers, authors, publishers, and booksellers A firehose to pump differentiated content into online bookstores in response to demand

Transcript of Nimble Combinatorial Publishing Pitch Deck

An integrated software system that searches the Internet for related content, fetches it, builds it into an attractive book and places that book into an e-bookstore in ~ 60 seconds per book.

Power tool to empower readers, authors, publishers, and booksellers

A firehose to pump differentiated content into online bookstores in response to demand

Simple e-book builder

Storefront

Test Books

IMPERFECT JUSTICE Anticipated: The Caylee Anthony Omnibus

Mix & Match – 18 docs about the case

$2.99, 48 US, 3 UK; 25 in release month for IMPERFECT JUSTICE

Test Books

The Battlecruiser Omnibus

Everything in Wikipedia about battlecruisers (121 docs)

$4.99; 153 sales in US, 51 in UK from 5/11 through 4/11 = $38/month

Other Examples

The attack on Pearl Harbor can be summarized by a single Wiki entry but that leaves out the histories of the ships that were attacked, the oral histories from survivors of the attack, the timeline of the attack, the Congressional review of the attack, profiles of the Japanese attackers (carriers and planes), and so on, including rich media.

Romney & Bain Capital: not just Wiki sources, but public documents, permissioned content, links to news a la Instagram; NCP e-books could be automatically updated on server side and refreshed when user connects.

B2B verticals: assemble high-value reports summarizing results of public contents plus API links to proprietary databases held by partners.

Build books in volume Each $200/cloud

server can build 3000 Readers or 300 one-million-word Explorers a day

Goal is to exceed Amazon's 30,000 public domain titles and 120,000 under $2.99 within first year of operations

Books are built both by editors and programmatically

Can build hundreds of books from single list of keywords at one push of a button

Revenue streams Direct sales to readers

Power workbench for authors & publishers

Software as a Service to small and medium publishers

Customer acquisition & sales velocity for online booksellers

– New readers stock up with inexpensive content

– Existing readers visit more often

– $ value is multiple of average revenue per user x incremental users and visits attributable to increased content selection

Status

Alpha software, prerevenue spinoff from small publisher Nimble Books LLC

Feasibility of technical concept is established

Next steps: operationalize, acquire alpha customers, test business models, establish long tail revenue parameters

How to get there faster

Angel investment 3 Python developers ($100K/FTE), each

focused on:– Search & fetch content

– Build quality improvements for e-books

– Commerce & data mining 1 UI designer ($100K/FTE), strong tech skills

in CSS, JavaScript, PHP 1 customer service/admin person ($75K FTE) Preferred pipeline to major online bookseller

or distributor Office space Fee-based professional services Direct costs are low: $200/month for each new

cloud server (scale with growth)