8/13/2019 NH papers

1/8

Reach

New Hampshire VotersWin With Newspapers- Print and on-line

Inside:Reader Demographics

Voting Patterns

Print and on-line readership

Advertising Costs

Network Benefits

8/13/2019 NH papers

2/8

New Hampshire Newspapers Deliver Voters

Credible

Voters trust newspaper ads more than the ads they see ontelevision, the Internet, or in direct mail and brochures*

LocalMore than any other medium, voters count on newspapers tofind out whats going on in their communities*

Average New England Newspaper Reader

67% have some college or a degree

71% are homeowners

Average household income of $67,200 (15% higher thannational average)

Average age is 47 years old **

Voting Patterns

87% of adults say they registered to vote96% of registered voters read newspapers

58% say they voted in most recent local and state election70% of voters cite newspapers as top source for informationon voting in local and state elections**

*The Cromer Group/Moore Information survey, 8/03. NAA** American Opinion Research of Princeton, NJ - 2004

8/13/2019 NH papers

3/8

8/13/2019 NH papers

4/8

One-order One-rate One-bill

Ad placement

Placing a newspaper advertising buy can be a bit overwhelming were here to help. Through this program you will be able to reachthe entire state and place your ad in every daily publication with oneorder whether thats in print, on-line or a combination of both.

Service Cost - FREEAll of our services are provided at no cost to you. You pay only thecost of the ad; the facilitation of ad placement is one the manybenefits the association provides to its members.

Ad Rates

The newspapers of New Hampshire have worked together to provideyou with this exclusive program. With one simple rate you will beable to place both print and on-line campaigns in every dailynewspaper in the state. Were saving you time and money.

Simplicity

Experience the convenience of having NENA handle all of your backshop work, from placing insertion orders, to confirming your ad runs,to collecting tear sheets and traffic reports. All you have to do ismake one call.

Accountabil ity

Our staff provides impeccable service, which is always accurate andon-time. We have many years of experience in dealing with thequick turn around times of the newspaper industry. Were here to

make buying newspapers easy.

One-order, One-bill, One less thing to worry about

8/13/2019 NH papers

5/8

New Hampshire Power Buy

On-line options

Banner or Leaderboard

$14.05 CPM 360,000 impressions$5,058 Total cost per ad

*Minimum impressions 360,000 per charge. Average of 30,000impressions per participating site (12).

Print options page

$6,537.51 Daily; $7,295.09 Sunday/Weekend page

$13,075.02 Daily; $14,590.17 Sunday/WeekendFull page

$25,520.04 Daily; $28,550.34 Sunday/Weekend* Costs are per ad; black and white ROP; to appear in all NH publications ondesignated run date. All costs are NET.

8/13/2019 NH papers

6/8

Specs and important information

PRINT AdvertisementsDate of Publication: You simply choose the day and the size for your NH Power Buyad to appear. Ad does not have to appear in each publication on the same day, butmust run within the same calendar week.

Ad sizes page 3 col x 10.5 page horizontal 6 col x 10.5 page vertical 3 col x 21.00 Full page - 6 col x 21.00

3 columns width = 5.75 6 column width = 11.625Additional sizes are available. Specs provided upon requestAdvertisement will appear in the Main News Section of the newspaper. We requestthe ads are printed as far forward as possible and on the right hand side page.Specific placement is not guaranteed.Costs do not include color. Color charges can be provided upon request.Reservations are due four (4) days prior to run date. Materials are due three (3)days prior to run date.PDF of ad can be sent directly to phil@nenews.orgPrepayment required.

On-line AdvertisementsAd Sizes IAB standard sizes Leaderboard 728 x 90 pixels; Full Banner 468 x 60pixels; Vertical Banner; 120 x 240 pixelsOn-line Publications included: Keene Sentinel, Concord Monitor, NashuaTelegraph, Portsmouth Herald , New Hampshire Union Leader, Claremont EagleTimes, Fosters Daily Democrat, Laconia Citizen, Conway Daily Sun,thenewhampshireprimary.com, nhprimary.com, nhelects.comSpecific sections and additional impressions can be requested.

General rate policies per each individual publication apply.

8/13/2019 NH papers

7/8

Contact info

New England Newspaper Association70 Washington St Suite 214

Salem MA 01970

P: 978-744-8940 F: 978-744-4449www.nenews.org

Direct Contact: Philip M Lucey Adv ManagerOffice: 978-744-8940 Mobile: 860-604-0143

E-mail: phil@nenews.org

New England Newspaper Association is the regional professionalorganization for the newspapers in the six New Englandstates. Its principal mission is to provide education andinformation to the New England newspaper industry.

We are a member owned and directed association made up ofdaily and weekly newspapers throughout the region.

8/13/2019 NH papers

8/8

Counties of New Hampshire