NEWSPAPER REACH 2019 - 2020 - TBW Today

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Effective July 1 st 2019 to June 30 th 2020 NEWSPAPER REACH 2019 - 2020 Newspaper Edition Reach up to The Border Watch Tuesday, Wednesday or Thursday 16,200* People The Border Watch Friday 20,100* people 1 The Border Watch South Australia Mount Gambier Kingston Robe Coonawarra Beachport Southend Millicent Tantanoola Kalangadoo Naracoorte Bordertown Glencoe Mt Burr Tarpeena Penola Port MacDonnell Victoria Casterton Dartmoor Nelson Hamilton Heywood Portland *Source: Dispatch copies June 2018 to November 2018 average The Border Watch, multiplied by industry standard 3 readers per copy.

Transcript of NEWSPAPER REACH 2019 - 2020 - TBW Today

Effective July 1st 2019 to June 30th 2020

NEWSPAPER REACH 2019 - 2020

Newspaper Edition Reach up to

The Border Watch

Tuesday, Wednesday or Thursday

16,200* People

The Border Watch

Friday 20,100* people

1

The Border Watch

South Australia Mount Gambier Kingston Robe Coonawarra Beachport Southend Millicent Tantanoola Kalangadoo Naracoorte Bordertown Glencoe Mt Burr Tarpeena Penola Port MacDonnell Victoria Casterton Dartmoor Nelson Hamilton Heywood Portland

*Source: Dispatch copies June 2018 to November 2018 average The Border Watch, multiplied by industry standard 3 readers per copy.

Effective July 1st 2019 to June 30th 2020

NEWSPAPER REACH 2019 - 2020

Newspaper Edition Reach up to

The South Eastern Times

Tuesday or Thursday 6,000* people

2

The South Eastern Times

Millicent Southend Tantanoola Kalangadoo Furner Hatherleigh Beachport Rendelsham Glencoe Nangwarry Kingston Robe Tarpeena

*Source: Dispatch copies June 2018 to November 2018 average South Eastern Times, multiplied by industry standard 3 readers per copy.

Effective July 1st 2019 to June 30th 2020

NEWSPAPER REACH 2019 - 2020

Newspaper Edition Reach up to

The Penola Pennant

Wednesday 1,800* people

3

The Penola Pennant

Penola Coonawarra Mount Burr Kalangadoo Nangwarry Naracoorte Tarpeena

*Source: Dispatch copies June 2018 to November 2018 average Penola Pennant, multiplied by industry standard 3 readers per copy.

Level Investment $ EX GST $ GST $ INC GST $

Casual N/A 10.16 1.01 11.18

1 $2,500 8.8 .88 9.68

2 $5,000 7.21 .72 7.93

3 $7,500 5.75 .57 6.33

4 $12,000 5.06 .51 5.57

5 $15,000 4.90 .49 5.39

6 $30,000 4.75 .47 5.23

Columns 1 2 3 4 5 6 7

Width mm 34 72 110 148 186 224 262

Load calculation Rate + Colour Load + Positional loading.

The Border Watch Rates

Effective July 1st 2019 to June 30th 2020

DISPLAY ADVERTISING 2019 - 2020

Bookings: 4.30pm 3 working days prior to publication. Copy: 11am 2 working days prior to publication.

The Penola Pennant Rates

The South Eastern Times Rates

Page Load Max Size

1 50% 6x7

2 25% 38X7

3 35% 14x7

4 20% 14x7

5 25% 14x7

6 15% 14x7

7 20% 14x7

9 15% 14x7

Back Page 35% 19x7

Level Investment $ EX GST $ GST $ INC GST $

Casual N/A 5.70 .57 6.27

1 $2,500 4.90 .49 5.39

2 $3,500 4.65 .47 5.12

3 $5,000 4.10 .41 4.51

4 $7,500 3.85 .38 4.24

Level Investment $ EX GST $ GST $ INC GST $

Casual N/A 4.00 .40 4.40

1 $2,500 3.62 .36 3.98

2 $5,000 3.31 .33 3.64

3 $7,500 2.98 .30 3.28

4 $12,000 2.89 29 3.18

Column Widths

PAGE Loadings

COLOUR Loadings

DEADLINES

EX GST $454.54

GST $54.45

TOTAL INC GST $500

Full colour

4

Spot colour TBA depending on advertisement size.

EX GST $ GST $ INC GST $

10.47 1.04 11.52

Columns 1 2 3 4 5 6 7

Width mm 34 72 110 148 186 224 262

The Border Watch Rates

Effective July 1st 2019 to June 30th 2020

DISPLAY CLASSIFIEDS 2019 - 2020

Bookings: 11 am the day prior to publication. Copy: 11 am the day prior to publication.

The South Eastern Times Rates

Column Widths

COLOUR Loadings

DEADLINES

Full colour

5

EX GST $ GST $ INC GST $

5.7 .57 6.27

The Penola Pennant Rates

EX GST $ GST $ INC GST $

4.00 .40 4.40

NOTE: Colour may not be accessible in the classified pages.

Christine Black Phone: 8724 1535 Fax: 8724 7477 Email: [email protected]

Contact

EX GST $454.54

GST $54.45

TOTAL INC GST

$500

Spot colour TBA depending on advertisement size.

Edition Day No of Inserts

Per Insert

EX GST $

INC GST $

Tuesday, Wednesday or Thursday

5,400 $0.20 $981.81 $1,080

Friday 6,700 $0.20 $1,218 $1,340

The Border Watch Inserts

Effective July 1st 2019 to June 30th 2020

INSERT RATES 2019 - 2020

The South Eastern Times Inserts

4

The Penola Pennant Inserts

Edition Day No of Inserts

Per Insert

EX GST $

INC GST $

Tuesday or Thursday 2,000 $0.20 $363.63 $400

Edition Day No of Inserts

Per Insert

EX GST $

INC GST $

Wednesday 900 $0.20 $163.36 $180

The Border Watch

South Australia Mount Gambier Kingston Robe Coonawarra Beachport Southend Millicent Tantanoola Kalangadoo Naracoorte Bordertown Glencoe Mt Burr Tarpeena Penola Port MacDonnell Victoria Casterton Dartmoor Hamilton Heywood Nelson Portland

The South Eastern Times

Millicent Southend Tantanoola Kalangadoo Furner Hatherleigh Beachport Rendelsham Glencoe Nangwarry

The Penola Pennant

Penola Coonawarra Mount Burr Kalangadoo Nangwarry Tarpeena

Bookings: 1 week prior to insertion .

BOOKING

DEADLINES

DELIVERY

DEADLINES

MAXIMUM 2

INSERTS PER

EDITION

DELIVERY

ADDRESS

Bookings: 4 working days prior to insertion date.

81 Commercial Street East, Mount Gambier, SA, 5290.

Effective July 1st 2019 to June 30th 2020

HIGH IMPACT SIZES 2019 - 2020

L shape

HIGH IMAPCT

SIZES

AVAILABLE.

PRICING AND

APPROVAL

PRIOR TO

PUBLICATION.

7

U shape

Bookends

Upside down T shape

T shape

Floating strip

Effective July 1st 2019 to June 30th 2020

STANDARD SIZES 2019 - 2020

8

18.6cm H x 26.2cm W 38cm H x 26.2cm W

9.6cm H x 7.2cm W 9.6cm H x 11cm W 18.6cm H x 11cm W

9.6cm H x 26.2cm W 38cm H x 11cm W

Quarter age

vertical

Quarter page

horizontal

Bookend

Half page Full page

Sports

strap

2cm H x 26.2cm W

THESE SIZES

ARE EXAMPLES.

A SIZE CAN BE

CREATED TO

SUITE YOUR

INVESTEMENT

JUST ASK YOUR

ACCOUNT

MANAGER.

Effective July 1st 2019 to June 30th 2020

ANNUAL PUBLICATIONS 2019 - 2020

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STAY ANOTHER

DAY

comprehensive

annual publication

for visitors,

providing

information and

maps you need to

discover the

Limestone Coast.

Distributed to key

information

centres, entry

points and tourist

businesses through

out the Limestone

Coast.

Released October

Size: A4

Pages: 108

BEEF FOCUS

Beef producers in

the South East are

among the best in

the nation. The

iconic Beef Focus

provides the

industry with

market information,

bull sales, cattle

sales, prices and

more. Distributed

through out the

upper and lower

south East and

Western Victoria it

is must for

businesses and

associations

involved in the beef

industry.

Released January

Size: Tabloid

Pages: 32+

WEDDING

PLANNER

An annual quarter

fold publication

providing the wife

and husband to be

with all they need

to know to arrange

that special day. As

its name suggests

inside the bride and

groom to be can

detail all of their

ideas, where to go,

what they liked,

who their inviting

and what it is all

going to cost. It is

the Limestone

Coasts only true

wedding planner

Released January

Size: A4

Pages: 32+

PRIME LAMB

Prime Lambs are

mainly produced in

the Southern

Australia, with the

largest

concentrations

being in high rain

fall areas around

the Limestone

Coast. This annual

publication is

distributed through

out the entire upper

and lower South

East. Editorial

submissions

welcome.

Released August

Size: Tabloid

Pages: 32+

Effective July 1st 2019 to June 30th 2020

INSIDE OUR EDITIONS 2019 - 2020

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FRIDAY

Limestone Coast Property lift out Farming section “On The Land” Racing – Horses, Trots & Greyhounds Weekend sports

TUESDAY

Carsmart 8 page motoring lift out Business pages Trades & Services Guide Weekend sports results (Football)

WEDNESDAY Seven Day TV Guide Billy’s kids page Weekend sports results (Netball, Soccer & Golf)

THURSDAY

Arts & Entertainment Movie Review Motor Racing Sports Hockey & Fishing

Contact: Tony Mangan 08 8379 9522 – [email protected]

Effective July 1st 2019 to June 30th 2020

INSIDE OUR EDITIONS 2019 - 2020

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TUESDAY

Carsmart 8 page motoring lift out TV Guide Trades & Services Guide Weekend sports results

THURSDAY Millicent Property pages TV Guide Weekend sports

WEDNESDAY

Carsmart 8 page motoring lift out Trades & Services Guide Weekend sports results Weekend sports

Effective July 1st 2019 to June 30th 2020

DIGITAL AUDIENCE 2019 - 2020

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Borderwatch.com.au

*Source: Google analytics January 2019 to April 2019 averages.

70,631 Page views a month

27,160 Visitors a month

65% Used their

mobile phone

23% Aged 25-34

44% Aged 35-44 (22%)

& 45-54 (22%)

*

*

*

*

*

Borderwatch.com.au

DIGITAL ADVERTISEMENT DURATION PRICE INC GST

Top banner 1 Month $515

Medium (MREC) top 1 Month $206

Medium (MREC) middle 1 Month $206

Medium (MREC) bottom 1 Month $206

Bottom banner 1 Month $250

Effective July 1st 2019 to June 30th 2020

DIGITAL RATES & SPECS 2019 - 2020

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BOOKING DEADLINE 12 Working days prior to appearing online. COPY DEADLINE 10 Working days prior to appearing online.

AD SPECS

W x H (PIXELS)

STANDARD FORMAT

RICH MEDIA

IAB NAME

Top/ Bottom Banner

1162 X 250

GIF, JPG,PNG SWF > 40KB

SWF > 100KB

Leader Board

Medium Rectangle

366 X 250

GIF, JPG,PNG SWF > 40KB

SWF > 100KB

Mrec

IMPORT NOTE Errors and Adjustments Advertising copy is accepted subject to the approval of The Border Watch Newspaper Company Pty Ltd (The Company). The Company shall be under no liability whatsoever for any error for which the Company may be responsible in any advertisement beyond the cost of the space occupied by the advertisement.

ONLINE ADVERTISEMENT PAGES

Run of site Police News

Home page Entertainment

News Farming

Sport Carsmart (Motoring)

TITLE Contact Name Phone Email

Reception 08 87241555 [email protected]

General Manager Dennis Jackson 08 87241555 [email protected]

Editor Brett Kennedy 08 87241555 [email protected]

Sports Editor Trevor Jackson 08 87241555 [email protected]

Sales Supervisor Melissa Prior 08 87241555 [email protected]

Administration Manager Sonia Gawley 08 87241555 [email protected]

Effective July 1st 2019 to June 30th 2020

CONTACTS 2019 - 2020

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IMPORT NOTE Errors and Adjustments Advertising copy is accepted subject to the approval of The Border Watch Newspaper Company Pty Ltd (The Company). The Company shall be under no liability whatsoever for any error for which the Company may be responsible in any advertisement beyond the cost of the space occupied by the advertisement.

TBW Newsgroup - 81 Commercial street East, Mount Gambier, SA, 5290