Newsletter Where the world comes to find out about …...Diamonds 2 Cash really are before you sell...

Where the world comes to find out about diamonds November 2012 Volume 2 Number 11

Newsletter

Anne Hathaway

Gets Married!

C ongratulations Anne Hathaway! The Devil Wears Prada actress exchanged wedding

rings with long time boyfriend, Adam Shul-man, on Saturday night in Big Sur on the Cali-fornia coast. According to PEOPLE, over 100 close family and friends were invited to the in-timate wedding weekend celebrations. On Fri-day guests attended a rehearsal dinner at the Ventana Inn and Spa. The ceremony itself was held at a nearby estate. Hathaway wore a custom wedding gown by

world-famous designer Valentino. The wedding scheme was nature— branches and wild flow-ers used to create a natural vibe to blend in with the magnificent Big Sur backdrop. "I am very much in love with him, [only] Adam totally ruined my plan," Hathaway said last year of their relationship. "I was really actually looking forward to a little alone time, and then I fell in love like a fool!" Hathaway, 29, and Shulman, 31, have been en-gaged since last November and dating for four years. Last February the couple celebrated their engagement in New York with 125 family members and friends. Last year Hathaway told USA Today that she and Shulman clicked because they both enjoy a low-key lifestyle. "We have house parties and dinner parties and just hang out," the Princess Diaries said. "I'm so delighted by [Adam]. He's all the things you want a partner to be. I so find joy in his pres-ence."

Courtesy of James Allen

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http://www.jamesallen.com/?a_aid=4d245c7c915f2


Copyright © 2012. ALL RIGHTS RESERVED Technical Author Services Pty Ltd 2

Price of Diamonds

Newsletter of the Price of Diamonds website

Price of Diamonds Newsletter November 2012 Edition

Editor in Chief Michael Moore

Advertising

Technical Author Services Pty Ltd

The PRICE OF DIAMONDS NEWSLETTER Is the Newsletter of the Price of Diamonds website and is available by subscription only. This Newsletter is provided subject to the condition that it shall not be circulated in any form without the publisher’s cover and acknowledgement of the mate-rial contained herein and is not to be sold, hired or otherwise disposed of for any fee or consideration other than by prior arrangement. It may be distributed online and passed along only in its current form and with the above proviso. Comments and articles pub-lished in the Price of Diamonds Newsletter are not necessarily the opinions of the Publishers or Editors and are offered solely for information purposes only. This publication is designed to provide accurate and informative information only in regard to the subject matter covered. This publication does not purport to offer any professional advice of any legal, financial or psychological service and is sold with the understand-ing that the publisher, editor and contributors are not engaged in rendering any legal, financial, psychologi-cal or any other professional service and is offered for information purposes only. If any legal, financial, psychological or any other professional advice or as-sistance is required, the services of a competent pro-fessional person should be sought. The reader is sole-ly responsible for his/her own actions. Copyright © 2012 By Technical Author Services Pty Ltd. All Rights Reserved. All copyrights and trademarks belong to their respec-tive owners

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Where the world comes to find out about diamonds

~ Editorial ~ Dear Reader, The end of the year is drawing close and I hope you had a great year! This is the year when diamonds are in the minds of many as presents and hopefully we can help you to pick out the best you can afford. I do hope you have a great month! Michael Price of Diamonds

Contents

Editorial 2 Diamond Dealer of the Month 3 Celebrity Engagements 5 The GIA Three Step Advice on Buying Diamonds 7 Diamond Jewelry Shows 9 Diamond News 11 Glossary 13

http://authorservices.org


Price of Diamonds

~ Diamond Dealer of the Month ~

R ead this write up and find out who Diamonds 2 Cash really are before you sell your any diamonds to them. It may affect the diamond price you

get from them. Always do due diligence and find out all about a diamond dealer before you sell your diamonds to them. Who are Diamonds 2 Cash? Diamonds2cash.com is operated by Gunsuka Diamonds. The company is based out of Mil-lersville, Maryland. They also operate buying operations in Japan, India, and South Africa. The owner is one Robert Gunther. After forming in 1998 they have dealt exclu-sively at the wholesale trade level, both buying and selling loose diamonds. In 2002 they ex-panded their operation to include transactions with other dealers via the internet. In 2006, www.Diamonds2cash.com was launched, to purchase diamonds directly from the public. This website is operated by Gunsuka, LLC. do-ing business as Diamonds2cash, their address is Millersville, MD 21108-1363 and their office hours are 9am - 5pm (eastern time). Diamonds 2 Cash will not issue diamond quotes

via telephone, and you will have to use their diamond price quote to get an estimated value for your diamond. Diamonds 2 Cash advise not to send diamonds or any jewelry to the above address. Diamond inspections are performed by independent gem-ological laboratories. What does Diamonds 2 Cash Buy? Diamond 2 Cash will not buy not diamonds that:

Have been clarity enhanced (CE) Laser drilled Artificially color treated Are of SI3, I1, I2 or I3 clarity Contain black eye visible inclu-sions

They will buy diamonds that have a certificate from one of the independent laboratories as out-lined below. Also they will buy gold, silver, platinum as part of the setting if the diamonds are in jewelry such as rings for example Diamond 2 Cash are currently looking to pur-chase diamonds that are at least 0.75 ct (3/4 car-at) in weight or larger. If you have a ring with multiple diamonds, at least one of the diamonds must be 0.75 carat or larger. Diamonds 2 Cash Diamond Price Quote The quote process is very simple but is really dependent on you having a proper appraisal from an independent laboratory. It is strongly advised you get this for your diamond prior to getting any quotes from diamond buyers. Espe-cially if you want the best diamond price. You would simply enter this information in their quote process form on site and they will then give you what is called a blind offer for your diamond. Should you accept, they will then provide the details to you on how to get your cash payment.

http://www.Diamonds2cash.com


Price of Diamonds

They will ask you about the certificate you have. It should ideally be one of the following:

AGS Certificate EGL Certificate GIA Certificate HRD Certificate IGI Certificate PGS Certificate

How Much & When Does Diamonds 2 Cash Pay? Diamond 2 Cash will pay with a day the offer accepted by the seller of the diamonds. Their standard payment method is via a certi-fied bank draft, and is delivered anywhere in the US via first class mail but for sellers who need the cash fast, they also offer payment via direct bank transfer which will place the cash in your account in just a few hours. Express payment by bank transfer in amounts of $3000 and over are free, however your bank may charge you an incoming wire transfer fee. Diamond 2 Cash’s standard payment method (certified bank draft) is free. It should be noted in their terms and condi-tions:

“THE BUYER’S liability is and shall be expressly and specifically limited to the least of the follow-ing sums: 1. The liquidation value placed on the item in THE BUYER’S sole discretion; 2. One third (1/3) of the appraised value of the item according to an appraisal submitted by the cus-tomer to THE BUYER, which ap-praisal was issued prior to the shipment of the item to THE BUYER; and, 3. The sum of Five Thousand ($5,000.00) Dollars. The customer expressly

acknowledges and agrees that if there is no appraisal which was issued prior to the item being sub-mitted to THE BUYER, THE BUYER’s liquidated value shall be conclusive and binding, and further, that in no event shall THE BUYER’s liability exceed the sum of Five Thousand ($5,000.00) Dollars.”

Last Word on Diamonds 2 Cash Diamond 2 Cash are also quote to point out that one never ever gets the appraised or re-placement insurance value for diamonds when you are selling them. In fact if you read, how-to-sell-diamonds you will find that when it comes to the price of diamonds, one can really expect only about 25% of the retail value of any diamonds sold. The above article gives some guidance as to the best places to sell dia-monds also. If you have sold any diamonds or jewelry to www.diamonds2cash.com, please feel free to leave your feedback on the quality of service of www.diamonds2cash.com including any complaints and special attention or service giv-en by www.diamonds2cash.com online.

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http://www.diamonds2cash.com



http://priceofdiamonds.org/2006/12/29/how-to-sell-diamonds


Price of Diamonds

~ Celebrity Engagements ~

Jenni "JWOWW"

Farley's Mega

Engagement Ring

J ersey Shore's Jenni "JWOWW" Farley is finally engaged and showing off her new bling. We expected nothing less than a

mega, super- sparkly engagement ring from our favorite reality star...and boy did she ex-ceed our expectations! JWOWW said “yes” to boyfriend of two-and-a-half years, Roger Mathews, after the couple went skydiving together. Mathews, 37 present-ed Farley, 27, with a stunning pink and white diamond 7.5 carat engagement ring. On Wednesday, Farley thanks fans for their well wishes. "Thank u everyone on the engage-ment wishes," she tweeted. Jersey Shore cast mates also tweeted their con-gratulations. "Can't be any more happy for you both @RogerMathewsNJ @JENNIWOWW!!" Sa-mantha "Sammi" Giancola Tweeted. Farley and Mathews spoke to PEOPLE maga-zine about the future of their relationship back in July. "[Roger's] dad is dying for us to get married. He wants grandchildren. He texts me almost every day for that," Farley said.

"There's no rush … no trophy for being first. But do we want to get married? Oh yeah. Ab-solutely," Mathews added. "I just want a big ring. That's all I care about – a big ring," Farley chimed in. And Farley certainly did get a big ring! Con-grats JWOWW and Roger Mathews. Wishing you a lifetime of love and lots of diamonds!

Courtesy of James Allen

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Price of Diamonds

Diamond Appraisal

Abbreviations

Girdle EXTN, ET, XT, EXN = Extremely Thin VTN, VT, VETN = Very Thin T, TN, TH = Thin M, ME, MD = Medium STK, ST, SLTK, SLTH = Slightly Thick T, TK, TH = Thick VTK, VTH, VETK, VET = Very Thick ET, EXTK, XT, XTK = Extremely Thick F, FA, FAC = Faceted S, SM = Smooth P, PO = Polished Fluorescence N, NO, NON, - No Fluorescence F, FB, FT, FA, - Faint or Faint Blue Fluorescence SL, SLB, SLT, - Slight Fluores-cence M, MO, ME, MD - Medium or Moderate Fluorescence S, ST, STB, STG, - Strong Fluores-cence E, EX, EXB, EF, - Extreme Fluo-rescence Culet N, NO, NON, - No Culet P, PO, PN, PNT, - Pointed VS, VSM, VRSM, - Very Small

S, SM, SML, - Small M, ME, MD, MM, - Medium L, LA, LG, - Large VL, VLG, VRLG, - Very Large EL, EX, EXLG, - Extremely Large Symmetry EX or E - Excellent, Flawless at 10X power VG or VGD - Very Good, Ex-tremely difficult to locate under 10X power GD, GO, G - Good, Very difficult to see under 10X magnification F, FR, FA - Fair, Noticable under 10X power PR, PO, P - Poor, Easy to see under 10X / Visible to unaided eye VP, VE, - Very Poor, Relatively easy to see with the unaided eye EP - Extremely Poor, Obvious to see with unaided eye

Polish EX or E - Excellent, Flawless at 10 power VG or VGD - Very Good, Extremely difficult to locate under 10 power GD, GO, G - Good, Very difficult to see under 10 power F, FR, FA - Fair, Noticeable under 10 power PR, PO, P - Poor, Easy to see under 10X / Visi-ble to unaided eye VP, VE, - Very Poor, Relatively easy to see with the unaided eye EP - Extremely Poor, Obvious to see with un-aided eye

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http://www.swissmetalassets.com/michael-moore


Price of Diamonds

The GIA Three Step Advice on

Buying Diamonds The Gemological Institute of America (GIA) has issued a three step process for anyone wanting to buy the best diamond of their choice. Step 1 The GIA advises, is to choose a qualified jew-eler. “Choose your jeweler as you would choose your doctor, lawyer or any other pro-fessional. Ideally your jeweler will be a GIA Graduate Gemologist (G.G.) or a GIA Accred-ited Jewelry Professional (A.J.P.). In addition, look for affiliations with jewelry industry groups and professional associations. A knowl-edgeable jeweler will clearly explain the “4Cs” of diamond quality and will encourage you to compare diamonds to suit your price range.” Step 2 The second step is to learn the “4Cs” of dia-mond quality. The key to a diamond’s value is

its rarity and no two diamonds are alike. Rarity is determined by a diamond’s unique charac-teristics as measured by the 4Cs: Carat (weight), Clarity, Color and Cut. Using these criteria, a small diamond of exceptional quality will likely be more valuable than a larger dia-mond of lower quality. Carat: Diamonds are weighed using met-

ric carats. A carat weighs roughly about the same as a small paper clip. Just as a dollar is divided into 100 pennies, a carat is divided into 100 “points.” This means that a diamond of 50 points weighs 0.50 carats. But two diamonds of equal weight can have very different values depending on the quality as expressed in their clari-ty, color and cut.

Clarity: Created by nature, most dia-monds contain unique birthmarks called “inclusions” (internal) and “blemishes” (external). Diamonds with few birthmarks are rare – and rarity translates to cost. Using the internation-ally recognized GIA Diamond Grading System, diamonds are given a clarity grade that ranges from flawless, to dia-monds with more prominent inclusions

Color: Colorless diamonds are extremely

rare and highly valued. Most are nearly colorless with yellow or brown tints. The GIA Diamond Grading System uses let-ters to represent colors, beginning with D (colorless) and ending at Z (light yellow or brown).

Cut: While diamonds come in many dif-

ferent shapes, from round brilliants to hearts, pears and marquise, cut has to do with the proportions. The well-cut dia-mond uses light to create brilliance, spar-kles and flashes of fire.


Price of Diamonds

This space to Let!

Contact

[email protected]

For details.

More information on the four “Cs” can be found from the links on the left. Step 3 Finally, the GIA advice for step 3 to ask for an independent diamond grading report. that states, “For the ultimate peace of mind, ask your jeweler to provide an independent dia-mond grading report with your diamond. The most widely used and respected reports are those issued by the independent GIA Laborato-ry, who provides reports on the world’s most important diamonds. A professional jeweler can arrange to have your diamond graded and even have a personal message or unique GIA Grading Report num-ber laser-inscribed onto the diamond’s outer edge, called the girdle.” To this could be added. Keep the purchase secure. One should have one’s diamond appraised and insured. Accord-

ing to the GIA a diamond grading report can act as a gemological blueprint of a diamond. This is, in effect, an independent assessment of its quality. An appraisal mentions the monetary value on the diamond. It is also a good idea to buy a loose diamond and have it set into a ring afterwards. It is easi-er to grade the stone that way and also tends to be cheaper as well. Lastly, always, always, always get a receipt. A diamond buyer should always ask for a receipt and also ask for a 30 day guarantee allowing the buyer to return the diamond or ring for cash if it is found to be not up to scratch. These GIA steps on buying diamonds are im-portant and can save a lot of money on the price of diamonds for the diamond buyer.

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mailto:[email protected]


Price of Diamonds

Up and Coming Diamond & Jewelery

Shows in 2013

Gemstone and jewellery show 'Sparkle 2013' January the 4th to the 7th Sparkle 2013, an exhibition showcasing Guja-rat's prowess in diamond and jewellery, will be held from January the 4th to the 7th, 2013 at Surat, a week ahead of the biennial Vibrant Gujarat Global Summit. For the first time, traders and manufacturers of diamond jewellery from as far away as Dubai and Thailand will participate in the event. The exhibition will be spread across over 100,000 square feet of pillar-less space and will display modern and traditional jewellery designs under one roof. Besides jewellery, on display will be precious, semi-precious and coloured gemstones; pearl, silver, white gold and fine finish jewellery; software, machinery and equipment; packaging products and ser-vices.

~o0o~ Istanbul Jewelry Show March 21 - 24 CNR Expo Center Istanbul, Turkey The Istanbul Jewelry Show will be held at the CNR Expo Center in Istanbul, Turkey. It will bring together professionals related to jewel-lery industry from Middle & Near East, Rus-sia, CIS Nations, Eastern Europe and the Northern Coast of Africa. The event will dis-

play various products such as silver jewelry & households, diamonds, semi precious, pre-cious, pearls, synthetic stones machinery, equipment, fine gold jewelry and fancy gold jewelry. The show will witness a huge number of attendees which will figure up to 30,000. In this show, many exhibitors are going to partici-pate from all over the globe to showcase their latest products. The Istanbul Jewelery Show will invite partici-pation from more than 1,100 exhibitors. The event will be hosting top most experts related to this sector sharing ideas and skills with the attendees.

~o0o~ Precious Metals, Diamonds & Gemstones Summit 2013 April 2013 (No final dates as yet) Ironmongers Hall London, United Kingdom Objective Capital’s Precious Metals, Dia-monds and Gemstones Investment Summit brings together London’s financial community with precious metals producers. The Precious Metals, Diamonds & Gemstones Summit is dedicated to Precious Metals, Dia-monds & Gemstones issues such as: jewellery markets, investment, mining, gold and plati-num and more.

~o0o~ 20th Malaysia International Jewellery Festival


Price of Diamonds

What about other gemstones

Amethysts

Emeralds

Garnets

Jade

Opals Pearls

Peridot

Rubies

Sapphires

Topaz

2013- Spring Edition Friday,19 Apr 2013 To Monday,22 Apr 2013 20th Malaysia International Jewellery Festival 2013, Spring edition (MIJ’13) will host over 250 Jewellery exhibitors from more than 20 countries and regions include Singapore, Hong Kong, Malaysia, Thailand, Italy, India Sri Lanka, Cambodia, etc. MIJ’13 will be held exclusively at Kuala Lumpur Convention Centre (KLCC) on 19th-22nd April 2013.

This international business platform will be a precious opportunity for manufacturers, retail-ers, and entrepreneur to expand their business globally and achieve higher profitability. MIJ Exhibition Sdn Bhd, Kuala Lumpur, Ma-laysia.

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http://allaboutamethysts.org

http://allaboutemeralds.org

http://allaboutgarnets.org

http://allaboutjade.org

http://allaboutopals.org

http://allaboutpearls.org

http://allaboutperidot.com

http://allaboutrubies.org

http://allaboutsapphires.org

http://allabouttopaz.com


Price of Diamonds

~ ~ Diamond News ~ ~ SHOW OFF

The awaited September Hong Kong Gem and Jewellery Show could not do much to rescue the world diamond industry from the clutches of dwindling economies, as it ended with bleak optimism. Polished diamond suppliers re-ceived low response from Asian buyers. While low quality diamonds fared well, the top col-our and clarity diamonds reported a slow movement. The second part of the show that was dedicated to finished jewellery also gar-nered low response.

The trends at the show reflect that industry sentiments are continuing to be over-ruled by the global economic slowdown. Also the lack of enthusiasm from buyers to actually close deals is a statement in itself that the industry is yet maintaining a cautious outlook.

The show was of key importance for the global industry to keep up its tempo of optimism. The Asian demand is important for the industry to maintain a flow of diamonds in the pipeline. And with the industry having entered the sea-son of festivals and weddings and this being one of the mega shows just prior to the Christ-mas season, many had high expectations from it. On the brighter side there was a good partic-ipation. The forthcoming festive season will keep the industry busy, to tackle the big chal-lenge of pushing sales.

NATIONAL RETAIL FEDERATION

National Retail Federation (NRF) posted its predictions that retail sales would increase by 4.1 percent during this holiday season to $586.1 billion. This does add some hope for a merrier Christmas this year.

It is noteworthy that NRF’s holiday forecast this year is higher than the 10-year average holiday sales increase of 3.5 percent. This defi-nitely sounds encouraging, especially as the year has not really witnessed much positive activity, either in the global economic environ-ment, or at the recently concluded Hong Kong Gem and Jewellery Fair.

The industry has maintained a moderate out-look at the season, but the NRF figures bring a ray of hope. The findings also highlights—while consumers are cautious, they will still respond to retailer promotions and discount offerings. Also, with the growth of social me-dia, the further push to drive sales will add to the season cheer. The diamond industry is passing through reduced output by manufac-turers, retailers stocking mainly for short term, and mining companies curbing production. While this is not conventionally the spirit of the season, being hopeful about a good festive season is never out of fashion.

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News items courtesy of diamondworld.net

http://goldmoney.com/index.html?gmrefcode=goldtoday


Price of Diamonds

Diamond Glossary

H ere are some common words used in the Diamond Industry and in this newsletter.

4Cs Diamonds are graded and priced according to what is universally referred to as the "4C's". They are Cut, Color, Clarity and Carat Weight. Below an explanation of each of the 4Cs: Appraisal A valuation of property by the estimate of an authorized person. With diamonds the apprais-al is a written estimate of the approximate re-tail replacement value of diamond jewelry, which may be used for insurance coverage or other purposes. It is not the same as a grading report, which evaluates a diamond's character-istics (such as cut, clarity, carat, symmetry, etc.) only. Blemish A scratch or abrasion on the surface of a dia-mond. Provided they do not interfere with the symmetry of the stone and do not interfere with light in the stone they are not considered important. Brilliance brilliance is the white light that is reflected through the top of a diamond. This can be in-crease by the diamond being cut to the correct proportions to take advantage of the reflection of light from the facets to the brilliance. Brilliant Cut A Brilliant Cut, sometimes called the Ameri-can Brilliant, is a 58-facet round diamond,

This shape and faceting arrangement is de-signed for maximum brilliance, sparkle and beauty and is perhaps the most popular shape. Carat Perhaps everyone know the term carat. The basic unit of weight for a diamond. A carat is equal to 200 milligrams, or one-fifth of a gram. It is said that the word is derived from the word carob. In early India the carob bean was used for measuring the weight of gems as eve-ry carob seed weighs exactly the same. Clarity Clarity is the term given to indicate the purity of a diamond. Most diamonds have minute im-perfections and the clarity is the way of grad-ing the purity depending on the number of im-perfections the diamond has or does not have. Cloud A cluster of very small inclusions inside a dia-mond that give a cloud effect. Tiny clouds will not interfere with the flow of light, but large or numerous clouds can affect brilliance. Color Diamonds are traditionally thought of as white or clear. But diamonds in fact do have color and this can be graded. Crown The crown is the top section of a diamond, above its widest point, or girdle, that compris-es the table, and the star-, bezel- and upper-girdle facets. Culet A facet on the very bottom of a diamond. It is best to have a small or medium culet. A large culet will make it look like there is a hole in the bottom of the stone due to leakage of light. Absence of a culet makes the point of the dia-mond more easily damaged or chipped.


Price of Diamonds

Cut This describes the shape of the diamond. There are basically eight cuts of diamond.

Round Brilliant Emerald Cut Princess Cut Heart Cut Oval Cut Marquise Cut Pear Cut Round Brilliant

Some of the most popular diamond cuts in-clude Heart, Emerald, Marquise (Oval with pointed ends), Oval, Pear, and Princess with the Round Brilliant (R/B) probably being the most popular. Depth % (percentage) The height of a diamond (measured from the culet to the table) divided by the width of the diamond. The depth % is critical to creating brilliance and fire in a diamond. A depth % that is too low or too high will cause light to leak out of the stone, causing the diamond to lose sparkle. Depth The height of a diamond (measured from the culet at the very bottom to the large table facet on the top). Diamond The simplest of all the gemstones consisting of pure crystallized carbon. A diamond crystalliz-es under enormous pressure deep beneath the earth's surface Diamonds can be from 1 to 3 billion years old--more than two-thirds the age of the Earth itself. Diamond is also the hardest substance known to man. In fact, it can only be cut and polished by another diamond. Despite its hardness, however, it is not indestructible. If a diamond is struck at the right angle, it can chip or break.

Eye-clean A diamond that has no inclusions visible to the naked eye -- flawless to the naked eye. This is normally true of all diamonds with a grade of about SI-1 or higher on the clarity scale. Facet The polished flat surfaces on a diamond. For example, a round brilliant diamond has 58 fac-ets including the culet. Fair Cut Diamonds cut to less than perfect proportions. They have been cut to maximize the weight of the stone instead of enhancing the brilliance and sacrifice fire and brilliance. The less ex-pensive stones may have good and very good cuts but will not have the same brilliance and fire that people would expect from a diamond. Fire Fire is the colored light that is reflected from inside the diamond. Colored light reflected from within a diamond. As in a prism light en-tering a diamond is divided up into the spec-trum. The better quality diamond with better proportions the better the 'fire' of the diamond. This is called "refraction" or "dispersion" in the diamond trade. Fluorescence A glow, usually of a bluish color, which ema-nates from certain diamonds when exposed to ultraviolet light. Two thirds of all diamonds fluoresce to some degree but how they do so depends very much on the type of ultra violet light they are under. Girdle this is the narrow band around the outer cir-cumference of a diamond. This is where a jew-elry setting holds the diamond in a ring. Good Cut Diamonds cut with acceptable, but not perfect,


Price of Diamonds

proportions. They generally have very good brilliance and fire and make excellent jewelry. Ice A colloquial word for diamonds, much favored by Hollywood in movies about gangsters. Ideal Cut Ideal Cut diamonds are usually more expen-sive than all other cut grades. This is due to three major factors: 1) extra time and skill are required to cut to such precision; 2) they are in great demand, and perhaps most importantly, 3) more of the original rough diamond must be sacrificed to achieve ideal proportions. Ideal Cut diamonds are also round diamonds that are perfectly proportioned (having depth percent-ages and table percentages that some people feel produce a "perfect" balance of fire and brilliance). They almost always have the high-est grades on polish and symmetry as well, in-dicating the great care taken in the overall fashioning of the stone. These diamonds have had the finest craftsmanship to maximize the beauty of the diamond. Inclusion An impurity within a diamond, such as a spot or irregularity in the crystal structure of the stone. These can include a cloud, a fracture, another diamond inside the bigger one, liquid, etc. Inclusions can either be visible with the naked eye (usually SI-3 clarity and below) or visible only under magnification. Fewer inclu-sions means a finer clarity grade, increased rarity, and increased value. Kimberlite Kimberlite is a mica peridotite and a source of rich deposits of diamonds. The deposits occur-ring at Kimberley, South Africa were the first recognized and the source of the name. The Kimberly diamonds were originally found in decomposed kimberlite which was colored yel-low by limonite, and so was called "yellow ground." Deeper workings encountered less

altered rock, undecomposed kimberlite, which miners call "blue ground. Loupe A loupe is a small magnifying glass used to view gemstones. Usually 10x, or ten-power, magnification. The FTC requires all diamond grading be done under 10-power magnifica-tion; any flaws not detected under this magni-fication are considered to be non-existent by some dealers. Make Make describes the quality of the finish and proportions of a diamond. A good make will have proportions that maximize brilliance and fire. A poor make will decrease sparkle and fire due to the loss of light as it travels through the stone. The cutter is responsible for the make of a diamond as he is the one that cuts it to achieve the maximum brilliance and fire. Mohs Scale The Mohs scale is a table of relative hardness that ranks a mineral's strength and durability on a scale from 1 to 10, with 1 being talc and 10 being diamond. Developed over 100 years ago by Frederic Mohs. Moissanite Moissanite is silicon carbide and is manufac-tured in a laboratory. It is virtually indistin-guishable from diamonds and it takes a real expert with special equipment to be able to tell the difference. Pavilion This is the bottom half of a diamond, from the lower girdle to the culet tip at the bottom. The pavilion should be neither too deep or too shal-low otherwise light will leak out and the dia-mond will lose fire and brilliance. Peridotite Any of a group of igneous rocks having a granite like texture.


Price of Diamonds

Point A measure of diamond weight. One point equals 1/100th of a carat. A diamond that weighs 0.50 carat is said to weigh 50 points. Polish A grade given to the external finish of a stone. The polish grades are from poor to excellent. Good polish is crucial for maximum brilliance of a diamond, but it takes a trained eye to dis-tinguish between polish grades. Poor Cut Poorly cut diamonds with proportions and fin-ish that make them look relatively lifeless to the eye. Such stones are ok for industry but not for jewelry. Sparkle The 'sparkle' of a diamond is the combination of fire and brilliance. The light that reflects out of a diamond as it moves. Sometimes called "scintillation" by older dealers. Stones A word for diamonds and other precious gems. Symmetry A diamond should by symmetrical. Symmetry is the grade used to describe the uniformity of the cut of the diamond. This can range from excellent down to poor. The un-symmetrical a diamond is the poorer will be the quality of light through the stone. Table The top or large flat face of the diamond is

called the table. It should be in proportion to the rest of the diamond to gain the best fire and brilliance. Tourngat Diamonds cut to fit very strict requirements for depth percentage and table percentage. These outstanding proportions maximize fire and brilliance in the diamond. Also a region of northern Quebec. Weight the weight of a diamond is measured in car-ats.A carat is .2 grams. A gram of diamond would be a massive 5 carats. Very large in dia-mond terms although the actual diamond is physically small. Wholesale Wholesale prices are listed PER CARAT to show this price difference. For instance, a 1/2-carat round brilliant diamond of G/VS2 quality may sell for $3,600 per carat ($1,800 for the stone), whereas a 1-carat stone of the same quality would likely cost $6,300 per carat ($6,300 for the stone) because it is twice the size and more rare. Zirconia Also known as Cubic Zirconia, this is a sub-stance often used as a substitute to genuine dia-monds. It is a carborundum substance and easi-ly told from diamonds due to being heavier than diamonds.

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Newsletter Where the world comes to find out about …...Diamonds 2 Cash really are before you sell...

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