Newsletter Application Development Sample of Previous Work Seymour - Newsletter... · Sample...
Transcript of Newsletter Application Development Sample of Previous Work Seymour - Newsletter... · Sample...
Newsletter Application Development
Sample of Previous Work
11th December 2011
Please find an example of Newsletter Application Development I have com-pleted.
My client consists of a group of professional journalists who write articles about parenting information gathered from top experts across North America. Their topics range from fitness and nutrition to mom and baby health. We designed two websites, Just the Facts, Baby and Just the Facts, Kid.
Both sites feature a custom Email Marketing Application from which they send a weekly newsletter to subscribers containing new articles from the site, competitions and advertising.
Overview of the Just the Facts, Baby Newsletter Application:
Features over 18,000 Subscribers• There is a 7k spike in visitors to the website when sending newsletter• Custom CMS (PHP/MySQL)• Tracking is provided via Atomic Email Tracker• Pick from latest articles• Option to send to targeted groups• WYSIWYG Editor• Sign-up to subscriber list via the website•
Overview of Just the Facts, Kid Newsletter Application:
• Custom WordPress Plugin Pick up to 5 latest articles• Choose different themes (templates)• Statistic Tracking built in• Simplified Admin Panel• Option to send to targeted groups• WYSIWYG Editor• Option to see and manage subscriber list• Sign-up to subscriber list via the website•
www.justthefactskid.com
Custom newsletter plugin application development
Sign-up to the subscriber list directly from the website
This site features a plugin to provide the Newsletter functionality. I took an existing WordPress Plugin (Newsletter) and modified it to provide some custom functionality that my client required. This application allows the user to build the newsletter from a template (they can pick from several themes). Users choose a maximum of five articles that have been posted on the site, or they can change the content via the WYSIWYG editor.
The email can be previewed, sent to predefined groups, selected geographic locations or the entire list.
Newsletter Composer Screen
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Sample Newsletter
Sign-up to the subscriber list directly from the website
The site was designed in 2007 (pre-WordPress!) so it features a custom CMS designed in PHP and MySQL. The custom Newsletter Application allows the user to build the newsletter from a predefined template, so they can pick a Featured Article, Featured Cool Product and also a Featured Q/A. There is also a WYSIWYG editor where they can freely change the content of the newsletter. The email can be previewed, sent to predefined groups (i.e. natal or post natal), selected geographic locations (to subscribers of a particular region) or the entire list.
Newsletter Composer Screen
Sample Newsletter
Sample Newsletter
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41-11 Niagara St Toronto, ONM5V 3N9
(416) 597 2011