News – Dec 2009
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Transcript of News – Dec 2009
Unique Users (000's)
0
500
1,000
1,500
2,000
2,500
3,000
3,500
Dec
-08
Jan
-09
Feb
-09
Mar
-09
Apr
-09
May
-09
Jun-
09
Jul-
09
Aug-
09
Sep-
09
Oct-
09
Nov-
09
Dec-
09
AOL News Guardian.co.uk News MSN News & Weather
Sky News Telegraph News
• According to Nielsen, Telegraph News channel reaches 2,284,000 unique users, a figure which is more than Sky News, AOL News and Guardian News
News – Dec 2009
Sources: Nielsen NetView Dec 2009, 2 Webtrends Dec 2009
Demographics
Competitor View
Monthly Highlights
Income Occupation
Site Stats2
UU’s (000)MSN News & Weather 2,886Telegraph News
2,284Sky News 2,158Guardian News 2,042AOL News 2,025
Visits Page Views Page Views per Visit
Male / Female split
53%47%
Male Female
Age profile
30%
11%
27%29%
0%
10%
20%
30%
40%
2-17 18-34 35-49 50-64 65+
TCUK News Telegraph.co.uk
Reach profiles (%)
9%
6%
12%
26% 25%
8%
0%
5%
10%
15%
20%
25%
30%
Up to
£15k
£15k -
£19,999
£20k -
£24,999
£25k -
£29,999
£30k -
£49,999
Over
£50k
TCUK News TCUK
Reach profiles (%)
26%
14%
4% 2%
9%8%
0%
5%
10%
15%
20%
25%
30%
Degree Post Grad
Degree
Prof Exec /
Managerial
Technical Self
Employed
TCUK News TCUK