New Vice President, Director of Conference Operations and All … · 2013. 8. 11. · Welcome to...
Transcript of New Vice President, Director of Conference Operations and All … · 2013. 8. 11. · Welcome to...
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Team TimeBoston 2013
James VincentVice President, Director of Conference OperationsVice President, Director of Conference Operations
and All Around Nice Guy
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Welcome to Team Time!• Volunteer Appreciation Lunch
• ALL Ribbon Wearers are Invited!• Thu 12:15 PM –Ballroom A
• IBM Poughkeepsie Developers (2 buses)• IBM Poughkeepsie Developers (2 buses)• Monday: Meet them @ STE 4:00-5:30 PM
• Status of SHARE: Thu 11:00 AM – Room 201• SHARE Suite – come and visit
• Sheraton 2924 – usually open around 10:00-11:00 PM• Conference Support – Outside Room 307• Volunteer PC Workroom – Room 205
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Boston 2013
• Receptions:• Sunday – “Boston North End” – Italian theme – 7:00-9:00PM• Monday – in STE – horse-dervies & drinks – 5:30-7:00PM• Tuesday – in STE - Red Sox theme! – 5:30-7:00PM• Thursday – Craft Brew Happy Hour – 5:30-6:30PM• Thursday – Craft Brew Happy Hour – 5:30-6:30PM
• Election Time!• Vote on Wednesday – outside Room 308 area• Two Director positions open; see election board for nominee
info• Installation Rep. or designated stand-in can vote
• One per member organization
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Boston 2013
• Electronic Evaluations – paper nevermore!• Kiosks available – locations on 200/300 levels• Special drawing for >20 sessions with email provided
• HQ staff will be counting attendees at sessions• You can too if you’d like• You can too if you’d like• Email to [email protected] or drop off at Conference
Support
• What do you think about scanning badges @ the door?• What do you think about RFID implants?
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Board Advocates
• Now year-round assignments & reassessed after Summer meeting
• How would you like to better interact with the Board?• Did you know, almost all board meetings are “open”?
Pgm Program Manager Board AdvocateAADI Dennis Pherigo Deb McCartyEDC Karla Houser Kristine HarperIMGT Brian Kithcart Sam KnutsonLVM Rick Barlow Justin BastinMVS Ed Jaffe / Skip Robinson Jerry Seefeldt
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Treasurer Updates
Harry WilliamsTreasurer
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Treasurer
• Reporting of on-site / registration numbers
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San Francisco
• In the San Francisco, we missed the mark in trying explain problems with historical People metrics
• Not an attempt to hide any information
• This discussion is an attempt at being fully transparent about numbers of people at Event
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Timeline of Metrics in presentation
• 2009• Austin• Denver
• 2010• Seattle
• 2012• Atlanta• Anaheim
• 2013• San Francisco• Seattle
• Boston• 2011
• Anaheim• Orlando
• San Francisco• Boston
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SHARE Technology Exchange
• Boston 2013 is the 20th anniversary of the first STE
• STE generated the first significant new type of “attendees”, exhibitors who did not attend sessions
• Types of people on-site has continued to evolve, including Speakers, One-Day, Press, and will continue to evolve in the future
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Metrics
• Attendance from raw registration data with some manual “corrections”• Members - Companies• Attendees – does not include Exhibitors, Staff or Press
• Reports used to track cash generated by Conference• Full Week Paid• Total Registration Count – Total On-Site number
• None of these numbers include SHARE Live!
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Austin 2009 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular• Member Individual - Onsite• Member Individual - Discount Rate • Member Company - Early• Member Company - Late
• Passport to Education (Individual)
• Student• Faculty
• Full Conference (AUTX9)
• Non Member - Early• Non Member - Regular• Speaker - Early• Speaker - Regular• IBM Employee Early• IBM Employee Regular/Onsite• IBM Special Texas Rate (without
receptions)• IBM Special Texas Rate (with receptions)
• New to System Z• New Purchasers of IBM
• Scholarship
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Denver 2009 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular
• Member Company - Early• Member Company - Regular• Member Company - Transfer from
• Passport to Education (Individual)
• Student• Faculty Member• Volunteer• Austin Chair Drop Promotion for Denver
• Member Company - Transfer from Austin
• Non Member - Early• Non Member - Regular• Speaker - Early• Speaker - Regular• IBM Employee Early• IBM Employee Regular/Onsite• IBM Local Rate - No Receptions• IBM Local Rate - With Receptions
• New Purchaser of IBM System Z• New to the Mainframe
• Strategic Partnership
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Seattle 2010 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular/Onsite• Member Individual - Discount Rate
• Member Company - Early• Member Company - Late
• Passport to Education (Individual)
• Student• Faculty
• First Time Attendee Full Conference • Non Member - Early• Non Member - Regular• Speaker - Early• Speaker - Regular• IBM Employee Early• IBM Employee Regular/Onsite• IBM Special Local Rate (without
receptions)• IBM Special Local Rate (with receptions)
• First Time Attendee Full Conference
• New Purchasers of IBM • New to System Z
• Strategic Partnership• Exhibitor Registration Upgrade• Special discount MJG3
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Boston 2010 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular
• Member Company - Early• Member Company - Regular
• Passport to Education (Individual)
• Student• Faculty• Volunteer• Seattle Chair Drop Promotion for Boston
• Non Member - Early• Non Member - Regular• Speaker
• IBM Employee
• IBM Local Rate - No Receptions• IBM Local Rate - With Receptions
• New Purchaser of IBM System Z• New to the Mainframe
• Strategic Partnership• Exhibitor Registration Upgrade
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Orlando 2011 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular / Onsite
• Member Company - Early• Member Company - Regular / Onsite
• Passport to Education (Individual)
• Student• Faculty• Volunteer• First Time Attendee
• Non Member - Early• Non Member - Regular• Speaker
• IBM Employee
• IBM Local Rate - No Receptions• IBM Local Rate - With Receptions
• New Purchasers of IBM System Z• New to the Mainframe
• Strategic Partnership• Exhibitor Registration Upgrade
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Atlanta 2012 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular / Onsite
• Member Company - Early• Member Company - Regular / Onsite
• Passport to Education (Individual)
• Student• Faculty• Volunteer• First Time Attendee - Chair Drop• First Time Attendee
• Non Member - Early• Non Member - Regular• Speaker
• IBM Employee
• First Time Attendee• New Purchasers of IBM System Z
• IBM Customers
• Exhibitor Registration Upgrade• Exhibitor Customer
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Anaheim 2012 Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular / Onsite
• Member Company - Early• Member Company - Regular / Onsite
• Passport to Education (Individual)
• Student• Faculty• Volunteer• First Time Attendee
• Non Member - Early• Non Member - Regular• Speaker
• IBM Employee
• New Purchasers of IBM System Z• Telesales Promotional Rate - Early• IBM Customers
• Exhibitor Registration Upgrade• Exhibitor Customer
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San Francisco Registration ReportsFull Week Paid
• Member Individual - Early• Member Individual - Regular / Onsite
• Member Company - Early• Member Company - Regular / Onsite
• Passport to Education (Individual)
• Student• Faculty• Volunteer• First Time Attendee
• Non Member - Early• Non Member - Regular• Speaker
• IBM Employee• IBM zCA/CTP Registration
• New Purchasers of IBM System Z• Telesales Promotional Rate - Early
• Exhibitor Registration Upgrade• IBM Customer Strategic Partner
(included in sponsorship fee)
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Why Full Week Paid is not a “good” number
• Full Week Paid is a partial Cash Flow metric, rather than an attendance metric
• Marketing promotions may not be reflected in Full Week Paid• e.g. Does not include “Bring-a-Customer”• e.g. Does not include “Bring-a-Customer”
• Does not include any partial week attendees, including speaker adding additional days, unused registrations transferred from a prior event
• Is becoming less of a predictor of potential Butts-in-Seats
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“Attendee” Attendance Trends
600
900
1,200
1,500
1,800
0
300
600
Attendees
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“Full Week Paid” Trends
600
900
1,200
1,500
1,800
0
300
600
Full Week Paid
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“Total On-Site” Attendance Trends
600
900
1,200
1,500
1,800
0
300
600
Total Reg Count
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Member Companies
• SHARE’s Members are the Companies that send us to Events
• Member Companies metric counts the number of Member Companies at an Event, represented by 1-n attendees.Companies at an Event, represented by 1-n attendees.
• This metric helps our STE partners understand the scope of their opportunity to interact with different organizations in our industry
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Attendance/Registration Trends
600800
1,0001,2001,4001,6001,800
Total Reg Count
Attendees
0200400600 Attendees
Full Week Paid
Member Companies Represented
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Member Companies Attendance Trends
100150200250300350
Member
050
100 Member Companies
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Member Companies by Conference
100150200250300350
050
100 Event OnlyBoth in Year
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Member Companies by Conference
100150200250300350
050
100 Both in YearEvent Only
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Member Companies by Year
350400450
Number Member Companies attending 1 or both Conferences in a Year
050
100150200250300
2009 2010 2011 2012 2013
Member Companies in Year
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Metrics to be Announced
• One Metric will be “announced” on Sunday1. Total Registration Count – Total On-Site
• Four (4) Metrics will be “announced” on Thursday at “Status of SHARE” session
1. Members – Companies On-Site1. Members – Companies On-Site2. Attendees3. Full Week Paid4. Updated Total Registration Count
• “Full Week Paid” will be retired in the future, “Attendees” is a better predictor of BIS
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Total Registration Count
As of 10:00am August 11, 2013
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Harry, tak for din tid!thank you for your time!
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Marketing Updates
Ray SunDeputy Director of Marketing
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Deputy Director of Marketing
• Member Survey• ExecuForum
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SHARE Member Needs StudyUnderstanding What Members Need
• SHARE is investing in understanding our customers• Last Member Needs study was 2007-08• Provide a fact base for strategic focus and decision-
making to drive growth and value• Subsequent investments will be in alignment with member • Subsequent investments will be in alignment with member
needs
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SHARE Member Needs StudyStatus
• Identified Opinion Research Corporation as our research partner for this study
• Planning on qualitative and quantitative analysis• Reaching out to both Loyal and Lapsed segments• Briefed ORC on SHARE mission and vision, and • Briefed ORC on SHARE mission and vision, and
constituencies• Built recruiting screening questionnaire and discussion
guide• Ready to begin recruiting for qualitative research
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ExecuForum – Status ReviewBackground
• If we could bring Decision Makers from our Member companies to SHARE we could:• Increase awareness of SHARE among those executives• Allow them to see the value their technicians get from
SHARE first-handSHARE first-hand• Potentially make it easier to get technicians approved to
attend SHARE• Decision Makers were previously identified as an adjacent
market segment (Foreman Study 2007)• STE Exhibitors want to talk to Decision Makers
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8/11/2013
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ExecuForum – Status ReviewProgram Design
• We needed unique content to attract Decision Makers• Decision Makers will not come for our normal program• Target executive IT management, but not CIO level
• A two-day program to minimize time out of the office• Modest registration fee• Modest registration fee
• Intended to offset expenses• Assign value to the program
• Content focused on discussion rather than presentation• Provide an atmosphere that executives expect
• Opportunities for discussion• Meals, refreshments
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8/11/2013
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Ray, vous avez terminé!you are done!
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Volunteer Services Updates
Justin BastinDirector of Volunteer Services
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Director of Volunteer Services
• Volunteer Needs Survey• Appreciation Letters
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• All results received from the Volunteer Survey are anonymous.
• All comments provided will be reviewed and determined if action is needed.action is needed.
• For the purposes of this meeting we will be reviewing the overall trends from this survey.
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Survey Themes
• Financial aspects
• Communication (volunteer, board, SSMT)
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• Increase usability of SHARE.org
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Interesting Find…
• Of the 50 respondents of the survey, 82% feel that SHARE should have some kind of volunteer training offered.
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offered.
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Current & Future Initiatives
• Current• Survey (complete)• e-Appreciation letters (in-progress)• Updating volunteer rosters on SHARE.org (in-progress)
• Future• Action items determined from survey
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Justin, zaman doldu!time is up!
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A “day of weeks” at SHARE
• SHARE days are l o n g !• Burnout happens fast• Prevent this è
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Assignment #1 – Layout of the Day
• We have an opportunity to redesign the layout of the day• A sister conference offers this – with happy attendees:
• Sessions 1:15 long with 15min breaks in between • 6 session slots per day; 3 in the morning, 3 in the afternoon
• NO LUNCH sessions – NO SESSIONS after 6:15PM (except a • NO LUNCH sessions – NO SESSIONS after 6:15PM (except a BoF and the receptions)
• Consider alternatives; maybe 1:15 in the morning, 1hr in the afternoon, etc.
• 20 mins to white-board ideas / thoughts• Quick summary at the end (nominate a speaker)
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SHARE Live!
• Conference sessions broadcast live during conference, and accessible for period of time post-conference. (fee based)
• Monthly live presentations between conferences. (free)• How is it doing?
• Early efforts did not draw much of audience.• Last 2 SHAREs have seen improved registration and
audience.
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SHARE Live!• Purpose:
• Provide avenue to attend SHARE for those without travel commitment.
• Increase visibility of SHARE to those who know little about organization. Serve as “entry” into SHARE environment.
• Establish a year-round presence for SHARE.• Establish a year-round presence for SHARE.• New Strategy for content development:
• Select sessions around “hot topics” and subjects with broad appeal.
• Develop sessions to target online audience as well as on-site.
• Improve audience/speaker interaction during web-cast session.
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SHARE Live!
• Current selection process is last minute, and disruptive to established schedules. (Its done at scheduling summit.)
• Does not allow for developing content to attract online audience.
• NEED YOUR HELP!!!!!• Solicit content specifically to attract online audience.• Identify desirable content earlier in scheduling process.• Model potential web-cast schedule before summit
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Confex access
• The “old style” login is using in-the-clear ID and passwords• The current way is to use your email ID and personal
password, via SSL• You should have received email about this a while back!
• The “old style” will be turned OFF as of now• The “old style” will be turned OFF as of now• Links:
• User Gateway• https://share.confex.com/share/121/gateway.cgi
• User Control Panel (your profile and password)• https://share.confex.com/share/usercp.cgi
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There’s an App for that!
• Announcing the SHARE App – coming soon!• In negotiations to have a SHARE App that will do cool
things…
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Finally…
• Anaheim DB is open and Call for Presentations is up!• Scheduling Summit April 25/26, 2014 weekend• Scheduling production dates will be communicated• Conference Theme: SECURITY
• Volunteers for wrap-up articles (paragraphs)• Volunteers for wrap-up articles (paragraphs)• See anyone in Conference Operations, Ray Sun or SHARE
HQ for questions or to volunteer
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August 3-8, 2014 – Pittsburgh!!
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Questions/Comments?
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