New Sport Sponsorship Project
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Transcript of New Sport Sponsorship Project
New Sport Sponsorship Project
Nate Nyquist
Overview of Presentation
• City: information, demographics, and major companies
• Name and Logo of team• 2 players and their background• Stadium: size, capacity, design, and attractions• Tickets: prices and details• Sponsors of team• Advertising and Promotion plans• Opening event for organization
Oklahoma City
• Population: 560,332 in city, 1,000,000 in the vicinity
• Median age of 34 years
• 59% white, 15% Hispanic, 14% African-American, 4% Asian, 8% other
• 51% female, 49% male
• Unemployment of 5.8% and median household income is $38,873
• Location of Oklahoma State University and home to companies of Fortune 500 Energy and Aviation
Adrian Peterson
• Born 3-21-1985, Palestine,TX
• NCAA record for rushing yards in season
• 1st round, 8th pick by Minnesota Vikings in 2007
• 2007 NFC offensive rookie of year
• 3 time pro bowler
Sam Bradford• Born 11-8-1987, Oklahoma
City, OK
• 2008 Heisman Trophy winner
• Holds University of Oklahoma records in categories including passing yards and passing TD’s
Sonic Field• 85,000 capacity with 200
luxury suites and 10,000 club seats
• 2 club/restaurants
-Tornado Alley
-TGI Fridays
• Retractable roof and 4 levels surrounding entire field
• OKC Twisters Team store
Tickets
• Prices single season
Lower level sideline $140 $1200
Lower level end zone $130 $1050
Luxury Suites $120 $980
Club Seats $115 $900
2nd level sideline $86 $650
2nd level end zone $80 $600
3rd level sideline $65 $450
3rd level end zone $48 $270
4th level sideline $28 $200
4th level end zone $22 $155
Tickets sponsored by the Oklahoma City Barons (AHL)
•Stadium name located on side of stadium
•Sponsoring tickets•Restaurant in stadium
•Sponsors injury reports before kickoff
Official beer of the NFL •Provides equipment
•Provides scoreboard updates
Help in updating team website
•Provide 2 concession areas
•Official ticket exchange of NFL and Twisters
Sponsor cheerleading team and halftime show
Tee shirt toss at the end of each quarter
Sponsor the halftime stats report
Provides radio broadcast of games Performer of the game