““New Media and New Media and National Development - National Development - the Ethical Challenges”the Ethical Challenges”

Presentation By Presentation By

Segun AdeoyeSegun AdeoyeAlfred Friendly Press Fellow, USA.Alfred Friendly Press Fellow, USA.

Academic SeminarAcademic SeminarThursday, June 6, 2013.Thursday, June 6, 2013.

University of Lagos, University of Lagos, Lagos, Nigeria.Lagos, Nigeria.

““The cock that crows in the The cock that crows in the morning belongs to one morning belongs to one

household, but his voice is household, but his voice is the property of the the property of the

neighborhood.”neighborhood.”

- - Chinua Achebe, Anthills of the Savannah, 1987.

KeypointsKeypoints What really is new media?What really is new media? Contrast between traditional media and new Contrast between traditional media and new

media.media. Some new media tools for journalists – micro-Some new media tools for journalists – micro-

blogging, multimedia content (e.g. Youtube, blogging, multimedia content (e.g. Youtube, Vimeo), computer-assisted-reporting e.g. Vimeo), computer-assisted-reporting e.g. batchgeo for infographics, social media platforms, batchgeo for infographics, social media platforms, Meograph, Google Mashups, Google Maps etc.Meograph, Google Mashups, Google Maps etc.

Utilizing new media for national development vis-Utilizing new media for national development vis-à-vis digital media in areas of education, à-vis digital media in areas of education, agriculture, health, journalism, etc. agriculture, health, journalism, etc.

Ethical challenges – lack of privacy, susceptibility Ethical challenges – lack of privacy, susceptibility to errors, professionalism easily compromised.to errors, professionalism easily compromised.

Conclusion/Recommendation.Conclusion/Recommendation.

WHAT REALLY WHAT REALLY IS NEW IS NEW MEDIA?MEDIA?

The Old vs The NewThe Old vs The New

Once famous NOKIA 3310 The NOKIA LUMIA 920

““New Media is a new kind of New Media is a new kind of public communication, in public communication, in

which everyone is everyone which everyone is everyone else’s audience.”else’s audience.”

- - Prof. Norbert Bolz, Lecturer, Technical University,

Berlin, Germany.

In a NutshellIn a Nutshell New Media has its bedrock on the ability to share New Media has its bedrock on the ability to share

instantly at the tap of a finger/click on the mouse.instantly at the tap of a finger/click on the mouse. It is hinged on new methods of communication in It is hinged on new methods of communication in

the digital age, with evolution in the digital the digital age, with evolution in the digital industry, emergence of variety of mobile devices, industry, emergence of variety of mobile devices, and technology in general.and technology in general.

It provides platform for online sharing and It provides platform for online sharing and communication via web or digital platforms, using communication via web or digital platforms, using texts, images, videos, podcasts, vodcasts, texts, images, videos, podcasts, vodcasts, slideshows/audioslideshows.slideshows/audioslideshows.

It gives opportunity for more people to have a It gives opportunity for more people to have a voice of theirs, thereby making the world a global voice of theirs, thereby making the world a global village. village.

Basic Traditional/Old Media Basic Traditional/Old Media Consumption ToolsConsumption Tools

NewspapersNewspapers Television (once upon a time Television (once upon a time

the 9 o’clock news on NTA)the 9 o’clock news on NTA) Radio Radio MagazinesMagazines

Some Modern Media Some Modern Media Consumption ToolsConsumption Tools

New Media PlatformsNew Media Platforms

Blogging/Micro-blogging tools – Wordpress Blogging/Micro-blogging tools – Wordpress (wordpress.com), Blogger (blogger.com), (wordpress.com), Blogger (blogger.com), tumblr (tumblr.com)tumblr (tumblr.com)

Media sharing tools – Youtube, Vimeo, FlikrMedia sharing tools – Youtube, Vimeo, Flikr Social networks – Facebook, Twitter, Skype, Social networks – Facebook, Twitter, Skype,

ooVoo, Google+, LinkedInooVoo, Google+, LinkedIn Digital platforms – apps on mobile devicesDigital platforms – apps on mobile devices Geo-location – Facebook places, FoursquareGeo-location – Facebook places, Foursquare

MOJOMOJO

MOJOMOJOMOMObilebile

JOJOurnalisturnalist

Typical MOJO ToolsTypical MOJO Tools

Areas of Utilizing New Media Areas of Utilizing New Media on National Stageon National Stage

EDUCATIONEDUCATIONELECTION ELECTION MONITORINGMONITORING

AGRICULTURE AGRICULTURE ENGAGING THE ENGAGING THE PUBLICPUBLIC

Challenges to Ponder OnChallenges to Ponder On

Know-how on how to utilize the devices Know-how on how to utilize the devices and the technologyand the technology

The problem of Privacy especially with The problem of Privacy especially with social networks (The AP case study of social networks (The AP case study of hacked Twitter account on death of hacked Twitter account on death of Obama) Obama)

Error in reporting in the haste to be the Error in reporting in the haste to be the first to get the news out there (CNN case first to get the news out there (CNN case study, cases of false news about death of study, cases of false news about death of a prominent individual in the society)a prominent individual in the society)

THANK YOUTHANK YOU