New Era of Live Streaming Live Smooth Streaming CDNetworks Bongseok Kim I Team Leader Marketing Div....

New Era of Live StreamingLive Smooth Streaming

CDNetworks Bongseok Kim I Team LeaderMarketing Div. Marketing Team

Microsoft Confidential2 Copyright CDNetworks. All rights reserved.ⓒ

CDN outline

ContentDelivery

ContentConsumer

ContentProvider

CDNContent Delivery Network


CDNetworks introduction

Seoul HQTokyo Office

San Jose Of-fice

London Amsterdam

Frankfurt

Paris Bejing

Singapore

Sydney

Hong Kong

Hebei

Sichuan

GuangdongFujian Shanghai OfficeZhejiang

Jiangsu

LiaoningHeilongjiang

Sao Paulo

L A

Dallas Atlanta

DenverSeattle ChicagoShandong

HuBei

Guangzhou

JilinMilan

MadridWashington D.C.San Francisco

Stockholm

As of September 2009

Miami

Mumbai

EMEA Office

Moscow New York Of-fice

Taipei

Vancouver

Johannesburg

Hanoi

Buenos Aires

Mexico city

Jakarta

ManilaBangkok

Global Reach

1,100 Gbps Network Located at 80+ POPs in 18 countries

Korea #1, Asia #1 and Global #3 CDN player

1,100+Customers

globally


TotalService

DS Acceleration ServicesHigh speed acceleration services

for web and business content

OnDemand ServicesHigh performance outsourcing services for successful internet based business

AS

OS

Delivery ServicesHigh quality delivery services

for media content and digital assets

Accelerating Your World

CDNetworks 3 services

• Download• Hybrid Download

File Delivery

Media Delivery • Media Streaming• Media Live• Media Download• Hybrid Live

Solution Product


Live streaming flow

• Delivers streaming of contents opti-mized for internet environments

• Play and monetizeEnd-user

Global Server Load Balancer

• Adopts the split method to immedi-ately distribute the contents to edge servers

IDC 1 IDC 2 IDC 3 IDC n

EdgeServers

EdgeServers

EdgeServers

EdgeServers

LiveEncoding

LiveRelay

LiveStreaming

Playing

• Encodes video/audio input• Creates live streaming sessions to

origin server

Live Encoder

OriginServer

CDN


Software structure for live streaming

End-user


EdgeServers

EdgeServers

EdgeServers

EdgeServers


Live Encoder

OriginServer

LiveEncoding

LiveRelay

LiveStreaming

Playing

Media Server Windows Media Services

OS Windows Server 2003/2008

• MS Expression Encoder• 3rd party Encoder

Media Server Windows Media Services

OS Windows Server 2003/2008

• Origin Server

• Edge Servers

• Windows Media Player• Open Source Player

• CDNetworks GSLB


Expansion ARR 2.0 Beta

Web server IIS 7.5/7.0

OS Windows Server 2008

Expansion Media Services 3.0 Beta

Web server IIS 7.5/7.0

OS Windows Server 2008

End-user


EdgeServers

EdgeServers

EdgeServers

EdgeServers


Live Encoder

OriginServer

LiveEncoding

LiveRelay

LiveStreaming

Playing

• 3rd party Encoder

• Origin Server

• Edge Servers

• Silverlight 3.0

Software structure for live Smooth streaming

• CDNetworks GSLB

HTTP-based delivery for live events

Caching fragments and load balanc-ing of HTTP server requests


Live Smooth Streaming for REMIX09

Inlet Spinnaker

Origin Server Edge Server End userLive Encoder

x86 server x86 server * 6

100M 10GDelivery

H/W

Location REMIX spot LG Dacom IDC KT IDC, LOTTE IDC


Extensions minute for Live Smooth Streaming

IISMedia Services

3.0 Beta

IISARR

2.0 Beta 2

SilverlightPlayer

Fragment Fragment

ArchiveData

.ismv.ismv

CacheData

FragmentFragment

Store

Origin Server Edge Server End user

HTTP GetHTTP Get

Cache policy can be controlled


Caching mechanism

200K.ismv

400K.ismv

00:00 00:02 00:04 00:06…

…

…1.2M.ismv

…

REMIX directory

Media Services 3.0

Origin Server

ARR 2.0

00:08

Edge Server

REMIX/200K directory

REMIX/400K directory

REMIX/1.2M directory

…Fragment(200K) 00:04 00:06

00:02 00:06

00:02 00:04

Fragment(400K)

Fragment(1.2M)

200K@00:02? 400K@00:04? 1.2M@00:06?

00:02

00:04

00:06

400K@00:04?


Expansion description

IIS 7.0

Windows Server 2008

• HTTP-based delivery for live events

Media Services 3.0

• Fragment caching• Rule-based routing and load balancing

of HTTP server requests

ARR 2.0

Edge ServerOrigin Server

Better efficiency of server resourcesBetter performance of UX

Enablement of Live Smooth StreamingEnablement of H.264(MP4 file format)


Advanced logging

Monitoring& Measuring

Provides access to both real-time client and server side logs for media experiences delivered over HTTP

Allows third-party analytics providers to easily access data in real-time

Feature Description

Custom Media Metrics

Generate completely customizable W3C-standard log files Tailor logs to track easily Filter out information relevant to a specific purpose

AnalyticsIntegration

Silverlight applications can use an upcoming Silverlight ana-lytics control to automatically track and report data

parses the data and writes it to a file on the IIS server and also exposes this data in real-time to an analytics service


Benefit of (Live) Smooth Streaming for KR customer

Global service

User convenience

Wireless platforms


Microsoft with CDNetworks

Rich UX

End-to-End solution

Optimized to media

Management

CustomerBusiness Growth

Acceleration

Mass scalability

High performance

Seamless reliability

Advanced reporting

CDNetworksMicrosoft

Bongseok Kim I Team Leader | Marketing Div. Marketing Team Office. 82-2-3441-0382 | Cell. 82-10-6658-9713 [email protected] |www.cdnetworks.com | www.nextcdn.com

New Era of Live Streaming Live Smooth Streaming CDNetworks Bongseok Kim I Team Leader Marketing Div....

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